Carl Rubin

Insider

First SEC filing: May 12, 2010 · Latest: May 12, 2010

On this page

Insider at Companies where this person is a reporting insider.
Insider transactions Every share this person bought or sold, from Form 4 filings.
Derivatives Options and other derivative holdings reported by this person.
Initial holdings The stakes this person held when they first started reporting.

Insider at

ULTA selling Sept. 12, 2012

Insider transactions

0 buys (P) 0 sells (S) Net: $0 + 14 non-open-market transactions below last 12 months, based on the transactions shown below

Price change vs current quote, split-adjusted for corporate actions since the filing — not benchmarked, not annualized, not size-weighted

14 other filings hidden

Date	Ticker	Code	Shares	Price	Value	Owned after	Δ own	A/D	vs now
Sept. 12, 2012	ULTA	M	100,000	—	—	209,961 Direct	-32.26%	Disposed	(price as of 2026-08-21)
Sept. 12, 2012	ULTA	S	100,000	$98.94	$9,894,000	11,728 Direct	-89.50%	Disposed	424.0% (price as of 2026-08-21)
Sept. 12, 2012	ULTA	M	100,000	$22.82	$2,282,000	111,728 Direct	+852.66%	Acquired	2172.0% (price as of 2026-08-21)
May 10, 2012	ULTA	A	32,939	—	—	32,939 Direct	—	Acquired	(price as of 2026-08-21)
May 10, 2012	ULTA	A	2,964	—	—	11,728 Direct	+33.82%	Acquired	(price as of 2026-08-21)
Feb. 1, 2012	ULTA	M	4,382	—	—	309,961 Direct	-1.39%	Disposed	(price as of 2026-08-21)
Feb. 1, 2012	ULTA	M	4,382	$22.82	$99,997	8,764 Direct	+100.00%	Acquired	2172.0% (price as of 2026-08-21)
Jan. 6, 2012	ULTA	M	1,382	—	—	314,343 Direct	-0.44%	Disposed	(price as of 2026-08-21)
Jan. 6, 2012	ULTA	M	1,382	$22.82	$31,537	4,382 Direct	+46.07%	Acquired	2172.0% (price as of 2026-08-21)
Jan. 5, 2012	ULTA	S 10b5-1	20,902	$69.96	$1,462,304	3,000 Direct	-87.45%	Disposed	641.1% (price as of 2026-08-21)
Jan. 3, 2012	ULTA	M	3,000	—	—	315,725 Direct	-0.94%	Disposed	(price as of 2026-08-21)
Jan. 3, 2012	ULTA	M	3,000	$22.82	$68,460	23,902 Direct	+14.35%	Acquired	2172.0% (price as of 2026-08-21)
Dec. 30, 2011	ULTA	S 10b5-1	24,385	$65.00	$1,585,025	20,902 Direct	-53.85%	Disposed	697.6% (price as of 2026-08-21)
Dec. 30, 2011	ULTA	S 10b5-1	24,385	$64.69	$1,577,466	45,287 Direct	-35.00%	Disposed	701.5% (price as of 2026-08-21)
Dec. 29, 2011	ULTA	F	49,325	$64.67	$3,189,848	69,672 Direct	-41.45%	Disposed	701.7% (price as of 2026-08-21)
Sept. 13, 2011	ULTA	A	50,000	—	—	50,000 Direct	—	Acquired	(price as of 2026-08-21)
May 10, 2010	ULTA	A	318,725	—	—	318,725 Direct	—	Acquired	(price as of 2026-08-21)
May 10, 2010	ULTA	A	118,997	—	—	118,997 Direct	—	Acquired	(price as of 2026-08-21)

P = Open-market purchase · S = Sale · A = Grant/award · M = Option exercise · G = Gift · F = Tax withholding

Insider transactions are not a recommendation; sales are often driven by liquidity or tax reasons.

Derivative holdings (Form 4 Table II)

Options, RSUs and convertible securities reported on Form 4 Table II.

Date	Ticker	Security	Underlying	Exercise price	Expiration	Shares	A/D
Sept. 12, 2012	ULTA	Stock Option (right to buy)	Common Stock (100,000)	$22.82	May 10, 2020	100,000	Disposed
May 10, 2012	ULTA	Stock Option (right to buy)	Common Stock (32,939)	$86.06	March 23, 2022	32,939	Acquired
Feb. 1, 2012	ULTA	Stock Option (right to buy)	Common Stock (4,382)	$22.82	May 10, 2020	4,382	Disposed
Jan. 6, 2012	ULTA	Stock Option (right to buy)	Common Stock (1,382)	$22.82	May 10, 2020	1,382	Disposed
Jan. 3, 2012	ULTA	Stock Option (right to buy)	Common Stock (3,000)	$22.82	May 10, 2020	3,000	Disposed
Sept. 13, 2011	ULTA	Stock Option (right to buy)	Common Stock (50,000)	$69.96	Sept. 13, 2021	50,000	Acquired
May 10, 2010	ULTA	Stock Option (right to buy)	Common Stock (318,725)	$22.82	May 10, 2020	318,725	Acquired

Exercise/conversion price is blank when not applicable (e.g. RSUs).

Initial ownership (Form 3) 1 holding

Securities held when first becoming an insider, per SEC Form 3.

Date	Ticker	Security	Shares	Ownership
May 12, 2010	ULTA	No securities beneficially owned	0	Direct