Frank Conforti
CIK 1486478 · View on SEC EDGAR ↗
First SEC filing: March 10, 2010 · Latest: March 16, 2023
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Insider transactions
Price change vs current quote, split-adjusted for corporate actions since the filing — not benchmarked, not annualized, not size-weighted
| Date | Ticker | Code | Shares | Price | Value | Owned after | Δ own | A/D | vs now |
|---|---|---|---|---|---|---|---|---|---|
| May 22, 2026 | URBN | S | 9,391 | $73.19 | $687,327 | 71,698 Direct | -11.58% | Disposed | 0.9% (price as of 2026-08-20) |
| March 3, 2025 | URBN | S | 5,425 | $60.84 | $330,057 | 0 Direct | -100.00% | Disposed | 21.4% (price as of 2026-08-20) |
| March 3, 2025 | URBN | S | 26,054 | $60.07 | $1,565,064 | 5,425 Direct | -82.77% | Disposed | 23.0% (price as of 2026-08-20) |
| March 3, 2025 | URBN | S | 5,076 | $59.10 | $299,992 | 31,479 Direct | -13.89% | Disposed | 25.0% (price as of 2026-08-20) |
| March 1, 2024 | URBN | S | 14,472 | $42.64 | $617,086 | 0 Direct | -100.00% | Disposed | 73.2% (price as of 2026-08-20) |
| March 1, 2024 | URBN | S | 22,132 | $42.04 | $930,429 | 14,472 Direct | -60.46% | Disposed | 75.7% (price as of 2026-08-20) |
| March 3, 2023 | URBN | S | 42,000 | $27.28 | $1,145,760 | 2,361 Direct | -94.68% | Disposed | 170.8% (price as of 2026-08-20) |
| Nov. 11, 2022 | URBN | S 10b5-1 | 10,000 | $25.00 | $250,000 | 25,960 Direct | -27.81% | Disposed | 195.5% (price as of 2026-08-20) |
| April 13, 2021 | URBN | S | 18,000 | $38.00 | $684,000 | 8,833 Direct | -67.08% | Disposed | 94.4% (price as of 2026-08-20) |
| Aug. 28, 2020 | URBN | S | 10,000 | $24.00 | $240,000 | 8,424 Direct | -54.28% | Disposed | 207.8% (price as of 2026-08-20) |
Showing latest 100 of 156 transactions
P = Open-market purchase · S = Sale · A = Grant/award · M = Option exercise · G = Gift · F = Tax withholding
Insider transactions are not a recommendation; sales are often driven by liquidity or tax reasons.
Derivative holdings (Form 4 Table II)
Options, RSUs and convertible securities reported on Form 4 Table II.
| Date | Ticker | Security | Underlying | Exercise price | Expiration | Shares | A/D |
|---|---|---|---|---|---|---|---|
| March 11, 2026 | URBN | Restricted Stock Unit | Common Shares (6,560) | — | — | 6,560 | Disposed |
| March 11, 2026 | URBN | Performance Based Restricted Stock Unit | Common Shares (6,560) | — | — | 6,560 | Disposed |
| March 9, 2026 | URBN | Restricted Stock Unit | Common Shares (10,834) | — | — | 10,834 | Disposed |
| March 9, 2026 | URBN | Performance Based Restricted Stock Unit | Common Shares (10,834) | — | — | 10,834 | Disposed |
| March 5, 2026 | URBN | Restricted Stock Unit | Common Shares (10,200) | — | — | 10,200 | Disposed |
| March 5, 2026 | URBN | Performance Based Restricted Stock Unit | Common Shares (10,200) | — | — | 10,200 | Disposed |
| March 3, 2026 | URBN | Restricted Stock Unit | Common Shares (13,291) | — | — | 13,291 | Disposed |
| March 3, 2026 | URBN | Performance Based Restricted Stock Unit | Common Shares (13,291) | — | — | 13,291 | Disposed |
| April 14, 2025 | URBN | Restricted Stock Unit | Common Shares (21,667) | — | — | 21,667 | Disposed |
| April 14, 2025 | URBN | Performance Based Restricted Stock Unit | Common Shares (21,667) | — | — | 21,667 | Disposed |
| March 10, 2025 | URBN | Restricted Stock Unit | Common Shares (10,833) | — | — | 10,833 | Disposed |
| March 10, 2025 | URBN | Performance Based Restricted Stock Unit | Common Shares (10,833) | — | — | 10,833 | Disposed |
| March 6, 2025 | URBN | Restricted Stock Unit | Common Shares (10,200) | — | — | 10,200 | Disposed |
| March 6, 2025 | URBN | Performance Based Restricted Stock Unit | Common Shares (10,200) | — | — | 10,200 | Disposed |
| March 4, 2025 | URBN | Restricted Stock Unit | Common Shares (14,968) | — | — | 14,968 | Disposed |
| March 4, 2025 | URBN | Performance Based Restricted Stock Unit | Common Shares (14,968) | — | — | 14,968 | Disposed |
| April 12, 2024 | URBN | Restricted Stock Unit | Common Shares (21,667) | — | — | 21,667 | Disposed |
| April 12, 2024 | URBN | Performance Based Restricted Stock Unit | Common Shares (21,667) | — | — | 21,667 | Disposed |
| March 13, 2024 | URBN | Restricted Stock Unit | Common Shares (19,680) | — | — | 19,680 | Disposed |
| March 13, 2024 | URBN | Performance Based Restricted Stock Unit | Common Shares (19,680) | — | — | 19,680 | Disposed |
| March 8, 2024 | URBN | Restricted Stock Unit | Common Shares (10,833) | — | — | 10,833 | Disposed |
| March 8, 2024 | URBN | Performance Based Restricted Stock Unit | Common Shares (10,833) | — | — | 10,833 | Disposed |
| Feb. 26, 2024 | URBN | Performance Based Restricted Stock Unit | Common Shares (13,334) | — | — | 13,334 | Disposed |
| April 12, 2023 | URBN | Restricted Stock Unit | Common Shares (21,666) | — | — | 21,666 | Disposed |
| April 12, 2023 | URBN | Performance Based Restricted Stock Unit | Common Shares (21,666) | — | — | 21,666 | Disposed |
| March 10, 2023 | URBN | Restricted Stock Unit | Common Shares (30,601) | — | — | 30,601 | Acquired |
| March 10, 2023 | URBN | Performance Based Restricted Stock Unit | Common Shares (30,601) | — | — | 30,601 | Acquired |
| Feb. 27, 2023 | URBN | Performance Based Restricted Stock Unit | Common Shares (13,334) | — | — | 13,334 | Disposed |
| Feb. 27, 2023 | URBN | Performance Based Restricted Stock Unit | Common Shares (13,333) | — | — | 13,333 | Disposed |
| March 8, 2022 | URBN | Restricted Stock Unit | Common Shares (32,500) | — | — | 32,500 | Acquired |
| March 8, 2022 | URBN | Performance Based Restricted Stock Unit | Common Shares (32,500) | — | — | 32,500 | Acquired |
| Feb. 28, 2022 | URBN | Performance Based Restricted Stock Unit | Common Shares (13,334) | — | — | 13,334 | Disposed |
| Feb. 28, 2022 | URBN | Performance Based Restricted Stock Unit | Common Shares (13,333) | — | — | 13,333 | Disposed |
| Feb. 25, 2022 | URBN | Performance Based Restricted Stock Unit | Common Shares (13,333) | — | — | 13,333 | Disposed |
| April 12, 2021 | URBN | Restricted Stock Unit | Common Shares (65,000) | — | — | 65,000 | Acquired |
| April 12, 2021 | URBN | Performance Based Restricted Stock Unit | Common Shares (65,000) | — | — | 65,000 | Acquired |
| March 1, 2021 | URBN | Performance Based Restricted Stock Unit | Common Shares (13,334) | — | — | 13,334 | Disposed |
| March 1, 2021 | URBN | Performance Based Restricted Stock Unit | Common Shares (13,333) | — | — | 13,333 | Disposed |
| Feb. 28, 2020 | URBN | Performance Based Restricted Stock Unit | Common Shares (13,333) | — | — | 13,333 | Disposed |
| Feb. 27, 2020 | URBN | Performance Based Restricted Stock Unit | Common Shares (13,333) | — | — | 13,333 | Disposed |
| Feb. 25, 2020 | URBN | Performance Based Restricted Stock Unit | Common Shares (40,000) | — | — | 40,000 | Acquired |
| Feb. 28, 2019 | URBN | Performance Based Restricted Stock Unti | Common Shares (13,333) | — | — | 13,333 | Disposed |
| Feb. 26, 2019 | URBN | Performance Based Restricted Stock Unit | Common Shares (40,000) | — | — | 40,000 | Acquired |
| Feb. 25, 2019 | URBN | Performance Based Restricted Stock Unti | Common Shares (20,000) | — | — | 20,000 | Disposed |
| March 9, 2018 | URBN | Stock Appreication Right | Common Shares (50,000) | $28.10 | May 21, 2020 | 50,000 | Disposed |
| March 9, 2018 | URBN | Stock Appreciation Right | Common Shares (5,200) | $32.80 | Sept. 7, 2018 | 5,200 | Disposed |
| Feb. 27, 2018 | URBN | Performance Based Restricted Stock Unit | Common shares (40,000) | — | — | 40,000 | Acquired |
| Feb. 23, 2018 | URBN | Performance Based Restricted Stock Unit | Common Shares (20,000) | — | — | 20,000 | Disposed |
| Feb. 28, 2017 | URBN | Performance Based Restricted Stock Unit | Common shares (40,000) | — | — | 40,000 | Acquired |
| Aug. 19, 2016 | URBN | Employee Stock Options - right to buy | Common shares (4,000) | $31.77 | Aug. 25, 2016 | 4,000 | Disposed |
| Feb. 23, 2016 | URBN | Performance Based Restricted Stock Unit | Common shares (40,000) | — | — | 40,000 | Acquired |
| Aug. 25, 2015 | URBN | Performance Based Restricted Stock Unit | Common shares (20,000) | — | — | 20,000 | Acquired |
| April 1, 2015 | URBN | Performance Based Restricted Stock Unit | Common Shares (5,000) | — | — | 5,000 | Disposed |
| Feb. 23, 2015 | URBN | Performance Based Restricted Stock Unit | Common Shares (40,000) | — | — | 40,000 | Acquired |
| Aug. 26, 2014 | URBN | Performance Based Restricted Stock Unit | Common Shares (20,000) | — | — | 20,000 | Acquired |
| Sept. 3, 2013 | URBN | Employee Stock Options - right to buy | Common shares (6,000) | $31.77 | Aug. 25, 2016 | 6,000 | Disposed |
| Sept. 3, 2013 | URBN | Employee Stock Options - right to buy | Common shares (16,000) | $37.51 | Aug. 18, 2015 | 16,000 | Disposed |
| Aug. 27, 2013 | URBN | Performance Based Restricted Stock Unit | Common shares (40,000) | — | — | 40,000 | Acquired |
| April 2, 2013 | URBN | Employee Stock Options - right to buy | Common shares (5,000) | $25.60 | May 21, 2017 | 5,000 | Disposed |
| May 22, 2012 | URBN | Stock Appreciation Right | Common stock (50,000) | — | May 21, 2020 | 50,000 | Acquired |
| April 13, 2012 | URBN | Performance Based Restricted Stock Unit | Common stock (5,000) | — | — | 5,000 | Acquired |
| Aug. 16, 2011 | URBN | Performance Based Restricted Stock Unit | Common stock (30,000) | — | — | 30,000 | Acquired |
| Sept. 8, 2010 | URBN | Performance Based Restricted Stock Unit | Common stock (5,700) | — | — | 5,700 | Acquired |
| Sept. 8, 2010 | URBN | Stock Appreciation Right | Common stock | — | Sept. 7, 2018 | 5,200 | Acquired |
Exercise/conversion price is blank when not applicable (e.g. RSUs).
Initial ownership (Form 3) 4 holdings
Securities held when first becoming an insider, per SEC Form 3.
| Date | Ticker | Security | Shares | Ownership |
|---|---|---|---|---|
| March 10, 2010 | URBN | Common stock | 14 | Indirect |
| March 10, 2010 | URBN | Employee Stock Option - right to buy→ Common stock (5,000) | 5,000 | Direct |
| March 10, 2010 | URBN | Employee Stock Option - right to buy→ Common stock (16,000) | 16,000 | Direct |
| March 10, 2010 | URBN | Employee Stock Option - right to buy→ Common stock (10,000) | 10,000 | Direct |