Insider at

04

Insider transactions

05
0 buys (P) 0 sells (S) Net: $0 + 9 non-open-market transactions below last 12 months, based on the transactions shown below

Price change vs current quote, split-adjusted for corporate actions since the filing — not benchmarked, not annualized, not size-weighted

No open-market trades on record; showing all filings.

DateTickerCodeSharesPriceValue Owned afterΔ ownA/Dvs now
Jan. 22, 2026 HRB A 3,727 · · 3,727 Direct · Acquired (price as of 2026-10-05)
Dec. 9, 2020 FLWS A 1,979 · · 37,214 Direct +5.62% Acquired (price as of 2026-10-05)
Dec. 9, 2019 FLWS A 3,401 · · 35,235 Direct +10.68% Acquired (price as of 2026-10-05)
Dec. 11, 2018 FLWS A 3,538 · · 31,834 Direct +12.50% Acquired (price as of 2026-10-05)
Dec. 11, 2017 FLWS A 4,186 · · 28,296 Direct +17.36% Acquired (price as of 2026-10-05)
Dec. 13, 2016 FLWS A 1,914 · · 24,110 Direct +8.62% Acquired (price as of 2026-10-05)
Dec. 7, 2015 FLWS A 2,345 · · 22,196 Direct +11.81% Acquired (price as of 2026-10-05)
Dec. 8, 2014 FLWS A 2,516 · · 19,851 Direct +14.51% Acquired (price as of 2026-10-05)
Dec. 10, 2012 FLWS A 5,882 · · 13,245 Direct +79.89% Acquired (price as of 2026-10-05)

P = Open-market purchase · S = Sale · A = Grant/award · M = Option exercise · G = Gift · F = Tax withholding

Insider transactions are not a recommendation; sales are often driven by liquidity or tax reasons.

Initial ownership (Form 3) 1 holding

07

Securities held when first becoming an insider, per SEC Form 3.

DateTickerSecuritySharesOwnership
Jan. 13, 2012 FLWS Class A Common Stock 7,363 Direct