Gregory R Goff
CIK 1530634 · View on SEC EDGAR ↗
First SEC filing: July 12, 2021 · Latest: July 12, 2021
On this page
- Insider at Companies where this person is a reporting insider.
- Insider transactions Every share this person bought or sold, from Form 4 filings.
- Derivatives Options and other derivative holdings reported by this person.
- Initial holdings The stakes this person held when they first started reporting.
- Compensation Executive pay disclosed in company proxy statements.
Insider at
Insider transactions
Price change vs current quote, split-adjusted for corporate actions since the filing — not benchmarked, not annualized, not size-weighted
No open-market trades on record; showing all filings.
| Date | Ticker | Code | Shares | Price | Value | Owned after | Δ own | A/D | vs now |
|---|---|---|---|---|---|---|---|---|---|
| July 2, 2024 | ALIT | M | 140 | — | — | 0 Direct | -100.00% | Disposed | (price as of 2026-08-19) |
| July 2, 2024 | ALIT | M | 140 | — | — | 0 Direct | -100.00% | Disposed | (price as of 2026-08-19) |
| July 2, 2024 | ALIT | M | 2,131 | — | — | 0 Direct | -100.00% | Disposed | (price as of 2026-08-19) |
| July 2, 2024 | ALIT | M | 139 | — | — | 30,084 Direct | +0.46% | Acquired | (price as of 2026-08-19) |
| July 2, 2024 | ALIT | M | 139 | — | — | 30,084 Direct | +0.46% | Acquired | (price as of 2026-08-19) |
| July 2, 2024 | ALIT | M | 2,130 | — | — | 1,102,694 Direct | +0.19% | Acquired | (price as of 2026-08-19) |
| March 14, 2024 | ALIT | A | 131,428 | — | — | 1,100,564 Direct | +13.56% | Acquired | (price as of 2026-08-19) |
| March 10, 2024 | ALIT | F | 25,525 | $9.11 | $232,533 | 969,136 Direct | -2.57% | Disposed | -92.2% (price as of 2026-08-19) |
| Jan. 16, 2024 | ALIT | F | 266,537 | $8.23 | $2,193,600 | 994,661 Direct | -21.13% | Disposed | -91.4% (price as of 2026-08-19) |
| Jan. 16, 2024 | ALIT | A | 675,000 | — | — | 1,261,198 Direct | +115.15% | Acquired | (price as of 2026-08-19) |
| Dec. 31, 2023 | ALIT | F | 35,415 | $8.53 | $302,090 | 586,198 Direct | -5.70% | Disposed | -91.7% (price as of 2026-08-19) |
| March 10, 2023 | ALIT | A | 112,866 | — | — | 621,613 Direct | +22.19% | Acquired | (price as of 2026-08-19) |
| March 10, 2023 | ALIT | A | 84,819 | — | — | 508,747 Direct | +20.01% | Acquired | (price as of 2026-08-19) |
| March 10, 2023 | ALIT | F | 14,398 | $8.86 | $127,566 | 423,928 Direct | -3.28% | Disposed | -92.0% (price as of 2026-08-19) |
| Dec. 31, 2022 | ALIT | F | 35,415 | $8.36 | $296,069 | 438,326 Direct | -7.48% | Disposed | -91.5% (price as of 2026-08-19) |
| March 10, 2022 | ALIT | A | 109,769 | — | — | 473,741 Direct | +30.16% | Acquired | (price as of 2026-08-19) |
| Dec. 31, 2021 | ALIT | F | 23,635 | $10.81 | $255,494 | 363,972 Direct | -6.10% | Disposed | -93.4% (price as of 2026-08-19) |
| Sept. 10, 2021 | ALIT | A | 270,000 | — | — | 387,607 Direct | +229.58% | Acquired | (price as of 2026-08-19) |
| Nov. 15, 2015 | MORN | F | 203 | $78.28 | $15,891 | 18,161 Direct | -1.11% | Disposed | 172.0% (price as of 2026-08-19) |
| Oct. 30, 2015 | MORN | A | 4 | — | — | 18,364 Direct | +0.02% | Acquired | (price as of 2026-08-19) |
| July 31, 2015 | MORN | A | 4 | — | — | 18,360 Direct | +0.02% | Acquired | (price as of 2026-08-19) |
| May 15, 2015 | MORN | A | 2,597 | — | — | 19,625 Direct | +15.25% | Acquired | (price as of 2026-08-19) |
| May 15, 2015 | MORN | F | 1,269 | $77.00 | $97,713 | 18,356 Direct | -6.47% | Disposed | 176.5% (price as of 2026-08-19) |
| April 30, 2015 | MORN | A | 8 | — | — | 17,028 Direct | +0.05% | Acquired | (price as of 2026-08-19) |
| Jan. 30, 2015 | MORN | A | 9 | — | — | 17,020 Direct | +0.05% | Acquired | (price as of 2026-08-19) |
| Nov. 15, 2014 | MORN | F | 209 | $69.58 | $14,542 | 17,011 Direct | -1.21% | Disposed | 206.0% (price as of 2026-08-19) |
| Oct. 31, 2014 | MORN | A | 10 | — | — | 17,220 Direct | +0.06% | Acquired | (price as of 2026-08-19) |
| July 31, 2014 | MORN | A | 10 | — | — | 17,210 Direct | +0.06% | Acquired | (price as of 2026-08-19) |
| May 15, 2014 | MORN | A | 6,510 | — | — | 17,990 Direct | +56.71% | Acquired | (price as of 2026-08-19) |
| May 15, 2014 | MORN | F | 790 | $73.11 | $57,757 | 17,200 Direct | -4.39% | Disposed | 191.2% (price as of 2026-08-19) |
| April 30, 2014 | MORN | A | 12 | — | — | 11,480 Direct | +0.10% | Acquired | (price as of 2026-08-19) |
| Jan. 31, 2014 | MORN | A | 11 | — | — | 11,468 Direct | +0.10% | Acquired | (price as of 2026-08-19) |
| Nov. 15, 2013 | MORN | F | 207 | $83.59 | $17,303 | 11,457 Direct | -1.77% | Disposed | 154.7% (price as of 2026-08-19) |
| Oct. 31, 2013 | MORN | A | 9 | — | — | 11,664 Direct | +0.08% | Acquired | (price as of 2026-08-19) |
| July 31, 2013 | MORN | A | 9 | — | — | 11,655 Direct | +0.08% | Acquired | (price as of 2026-08-19) |
| May 15, 2013 | MORN | F | 440 | $69.99 | $30,796 | 11,646 Direct | -3.64% | Disposed | 204.2% (price as of 2026-08-19) |
| May 15, 2013 | MORN | A | 4,286 | — | — | 12,086 Direct | +54.95% | Acquired | (price as of 2026-08-19) |
| May 15, 2013 | MORN | F | 428 | $69.99 | $29,956 | 11,658 Direct | -3.54% | Disposed | 204.2% (price as of 2026-08-19) |
| April 30, 2013 | MORN | A | 13 | — | — | 7,800 Direct | +0.17% | Acquired | (price as of 2026-08-19) |
| Dec. 28, 2012 | MORN | A | 14 | — | — | 7,787 Direct | +0.18% | Acquired | (price as of 2026-08-19) |
| Nov. 15, 2012 | MORN | F | 199 | $61.88 | $12,314 | 7,773 Direct | -2.50% | Disposed | 244.1% (price as of 2026-08-19) |
| Oct. 31, 2012 | MORN | A | 12 | — | — | 7,972 Direct | +0.15% | Acquired | (price as of 2026-08-19) |
| July 31, 2012 | MORN | A | 13 | — | — | 7,960 Direct | +0.16% | Acquired | (price as of 2026-08-19) |
| May 15, 2012 | MORN | A | 5,412 | — | — | 7,947 Direct | +213.49% | Acquired | (price as of 2026-08-19) |
| April 30, 2012 | MORN | A | 4 | — | — | 2,535 Direct | +0.16% | Acquired | (price as of 2026-08-19) |
| Jan. 31, 2012 | MORN | A | 4 | — | — | 2,531 Direct | +0.16% | Acquired | (price as of 2026-08-19) |
| Nov. 15, 2011 | MORN | A | 2,527 | — | — | 2,527 Direct | — | Acquired | (price as of 2026-08-19) |
| Nov. 15, 2011 | MORN | A | 6,095 | — | — | 6,095 Direct | — | Acquired | (price as of 2026-08-19) |
P = Open-market purchase · S = Sale · A = Grant/award · M = Option exercise · G = Gift · F = Tax withholding
Insider transactions are not a recommendation; sales are often driven by liquidity or tax reasons.
Derivative holdings (Form 4 Table II)
Options, RSUs and convertible securities reported on Form 4 Table II.
| Date | Ticker | Security | Underlying | Exercise price | Expiration | Shares | A/D |
|---|---|---|---|---|---|---|---|
| July 2, 2024 | ALIT | Class Z-B-2 | Class B-2 Common Stock (140) | — | — | 140 | Disposed |
| July 2, 2024 | ALIT | Class Z-B-1 Common Stock | Class B-1 Common Stock (140) | — | — | 140 | Disposed |
| July 2, 2024 | ALIT | Class Z-A Common Stock | Class A Common Stock (2,131) | — | — | 2,131 | Disposed |
| July 2, 2024 | ALIT | Class B-2 Common Stock | Class A Common Stock (139) | — | — | 139 | Acquired |
| July 2, 2024 | ALIT | Class B-1 Common Stock | Class A Common Stock (139) | — | — | 139 | Acquired |
| Nov. 15, 2011 | MORN | Stock Option (Right to Buy) | Common Stock (6,095) | $59.35 | Nov. 15, 2021 | 6,095 | Acquired |
Exercise/conversion price is blank when not applicable (e.g. RSUs).
Initial ownership (Form 3) 6 holdings
Securities held when first becoming an insider, per SEC Form 3.
| Date | Ticker | Security | Shares | Ownership |
|---|---|---|---|---|
| July 12, 2021 | ALIT | Class A Common Stock | — | Direct |
| July 12, 2021 | ALIT | Class B-1 Common Stock [F2]→ Class A Common Stock | — | Direct |
| July 12, 2021 | ALIT | Class B-2 Common Stock [F3]→ Class A Common Stock | — | Direct |
| July 12, 2021 | ALIT | Class Z-A Common Stock [F4]→ Class A Common Stock (11,035) | 11,035 | Direct |
| July 12, 2021 | ALIT | Class Z-B-1 Common Stock [F5]→ Class A Common Stock (600) | 600 | Direct |
| July 12, 2021 | ALIT | Class Z-B-2 Common Stock [F6]→ Class A Common Stock (600) | 600 | Direct |
Compensation (DEF 14A)
Matched by name from proxy statements (DEF 14A) — verify against the filing.
| Fiscal year | Salary | Bonus | Stock awards | Option awards | Non-equity incentive | Pension change | Other | Total |
|---|---|---|---|---|---|---|---|---|
| 2014 | $350,000 | — | $734,939 | — | $315,000 | — | $13,170 | $1,413,109 |
| 2013 | $350,000 | — | $299,977 | — | $300,000 | — | $12,842 | $962,819 |
Figures from the Summary Compensation Table of the company's proxy statement (DEF 14A). Compensation is not a recommendation.