John Fieldly
CIK 1685586 · View on SEC EDGAR ↗
First SEC filing: Oct. 18, 2016 · Latest: Oct. 18, 2016
On this page
- Insider at Companies where this person is a reporting insider.
- Insider transactions Every share this person bought or sold, from Form 4 filings.
- Derivatives Options and other derivative holdings reported by this person.
- Initial holdings The stakes this person held when they first started reporting.
- Compensation Executive pay disclosed in company proxy statements.
Insider at
Insider transactions
Price change vs current quote, split-adjusted for corporate actions since the filing — not benchmarked, not annualized, not size-weighted
| Date | Ticker | Code | Shares | Price | Value | Owned after | Δ own | A/D | vs now |
|---|---|---|---|---|---|---|---|---|---|
| Aug. 7, 2025 | CELH | S 10b5-1 | 143,167 | $51.18 | $7,327,287 | 895,410 Direct | -13.78% | Disposed | -39.4% (price as of 2026-08-19) |
| June 24, 2025 | CELH | S 10b5-1 | 130,803 | $45.00 | $5,886,135 | 1,038,577 Direct | -11.19% | Disposed | -31.1% (price as of 2026-08-19) |
| June 10, 2025 | CELH | S 10b5-1 | 132,171 | $43.06 | $5,691,283 | 1,169,380 Direct | -10.15% | Disposed | -28.0% (price as of 2026-08-19) |
| Sept. 13, 2024 | CELH | S | 551,421 | $34.36 | $18,946,826 | 1,261,069 Direct | -30.42% | Disposed | -9.8% (price as of 2026-08-19) |
| Sept. 12, 2024 | CELH | S | 74,847 | $32.80 | $2,454,982 | 1,812,490 Direct | -3.97% | Disposed | -5.5% (price as of 2026-08-19) |
| Dec. 6, 2023 | CELH | S | 13,842 | $52.05 | $720,476 | 508,260 Direct | -2.65% | Disposed | -40.4% (price as of 2026-08-19) |
| Dec. 5, 2023 | CELH | S | 286,158 | $52.41 | $14,997,541 | 522,102 Direct | -35.40% | Disposed | -40.8% (price as of 2026-08-19) |
| Aug. 25, 2020 | CELH | S | 100,000 | $15.30 | $1,530,000 | 356,666 Direct | -21.90% | Disposed | 508.0% (price as of 2026-08-19) |
P = Open-market purchase · S = Sale · A = Grant/award · M = Option exercise · G = Gift · F = Tax withholding
Insider transactions are not a recommendation; sales are often driven by liquidity or tax reasons.
Derivative holdings (Form 4 Table II)
Options, RSUs and convertible securities reported on Form 4 Table II.
| Date | Ticker | Security | Underlying | Exercise price | Expiration | Shares | A/D |
|---|---|---|---|---|---|---|---|
| Sept. 13, 2024 | CELH | Common Stock Option | Common Stock, $0.001 par value per share (397,827) | $1.93 | Feb. 1, 2028 | 397,827 | Disposed |
| Sept. 13, 2024 | CELH | Common Stock Option | Common Stock, $0.001 par value per share (900,000) | $1.61 | April 16, 2028 | 900,000 | Disposed |
| Sept. 12, 2024 | CELH | Common Stock Option | Common Stock, $0.001 par value per share (11,922) | $14.21 | Jan. 1, 2031 | 11,922 | Disposed |
| Sept. 12, 2024 | CELH | Common Stock Option | Common Stock, $0.001 par value per share (180,396) | $1.16 | Jan. 26, 2027 | 180,396 | Disposed |
| Aug. 10, 2020 | CELH | Stock Option (Right to Buy) | Common Stock (100,000) | $0.34 | Jan. 30, 2024 | 100,000 | Disposed |
| Jan. 26, 2017 | CELH | Stock Option (Right to Buy) | Common Stock (100,000) | $3.48 | Jan. 26, 2022 | 100,000 | Acquired |
Exercise/conversion price is blank when not applicable (e.g. RSUs).
Initial ownership (Form 3) 5 holdings
Securities held when first becoming an insider, per SEC Form 3.
| Date | Ticker | Security | Shares | Ownership |
|---|---|---|---|---|
| Oct. 18, 2016 | CELH | Stock Option (Right to Buy)→ Common Stock (100,000) | 100,000 | Direct |
| Oct. 18, 2016 | CELH | Stock Option (Right to Buy)→ Common Stock (150,000) | 150,000 | Direct |
| Oct. 18, 2016 | CELH | Stock Option (Right to Buy)→ Common Stock (100,000) | 100,000 | Direct |
| Oct. 18, 2016 | CELH | Stock Option (Right to Buy)→ Common Stock (90,000) | 90,000 | Direct |
| Oct. 18, 2016 | CELH | Stock Option (Right to Buy)→ Common Stock (100,000) | 100,000 | Direct |
Compensation (DEF 14A)
Matched by name from proxy statements (DEF 14A) — verify against the filing.
CELH
CEO| Fiscal year | Salary | Bonus | Stock awards | Option awards | Non-equity incentive | Pension change | Other | Total |
|---|---|---|---|---|---|---|---|---|
| 2022 | $540,000 | — | $2,542,259 | — | $475,875 | — | $19,093 | $3,577,227 |
| 2021 | $500,000 | — | — | — | — | — | — | — |
| 2020 | $464,526 | — | — | — | — | — | — | — |
Figures from the Summary Compensation Table of the company's proxy statement (DEF 14A). Compensation is not a recommendation.