Insider at

04

Insider transactions

05
0 buys (P) 0 sells (S) Net: $0 + 64 non-open-market transactions below last 12 months, based on the transactions shown below

Price change vs current quote, split-adjusted for corporate actions since the filing — not benchmarked, not annualized, not size-weighted

64 other filings hidden
DateTickerCodeSharesPriceValue Owned afterΔ ownA/Dvs now
March 17, 2025 SG S 2,123 $23.80 $50,527 1,785,099 Direct -0.12% Disposed -61.8% (price as of 2026-10-02)
March 10, 2025 SG S 10b5-1 7,400 $25.05 $185,370 0 Indirect -100.00% Disposed -63.7% (price as of 2026-10-02)
Dec. 13, 2024 SG S 170,199 $37.73 $6,421,608 1,781,930 Direct -8.72% Disposed -75.9% (price as of 2026-10-02)
Dec. 9, 2024 SG S 10b5-1 19,360 $37.21 $720,386 34,358 Indirect -36.04% Disposed -75.5% (price as of 2026-10-02)
Dec. 9, 2024 SG S 10b5-1 11,840 $37.87 $448,381 22,518 Indirect -34.46% Disposed -76.0% (price as of 2026-10-02)
Dec. 9, 2024 SG S 10b5-1 1,800 $39.25 $70,650 20,718 Indirect -7.99% Disposed -76.8% (price as of 2026-10-02)
Dec. 9, 2024 SG S 10b5-1 15,018 $40.21 $603,874 5,700 Indirect -72.49% Disposed -77.4% (price as of 2026-10-02)
Dec. 9, 2024 SG S 10b5-1 4,400 $41.10 $180,840 1,300 Indirect -77.19% Disposed -77.9% (price as of 2026-10-02)
Dec. 9, 2024 SG S 10b5-1 1,300 $42.03 $54,639 0 Indirect -100.00% Disposed -78.3% (price as of 2026-10-02)
Dec. 5, 2024 SG S 10b5-1 30,568 $40.11 $1,226,082 3,144 Indirect -90.67% Disposed -77.3% (price as of 2026-10-02)
Dec. 5, 2024 SG S 10b5-1 3,144 $40.60 $127,646 0 Indirect -100.00% Disposed -77.6% (price as of 2026-10-02)
Dec. 3, 2024 SG S 10b5-1 37,518 $38.55 $1,446,319 1,956,715 Direct -1.88% Disposed -76.4% (price as of 2026-10-02)
Dec. 3, 2024 SG S 10b5-1 4,586 $39.41 $180,734 1,952,129 Direct -0.23% Disposed -76.9% (price as of 2026-10-02)
Nov. 25, 2024 SG S 10b5-1 11,558 $45.00 $520,110 0 Indirect -100.00% Disposed -79.8% (price as of 2026-10-02)
Nov. 25, 2024 SG S 10b5-1 14,446 $45.00 $650,070 1,952,129 Direct -0.73% Disposed -79.8% (price as of 2026-10-02)
Nov. 6, 2024 SG S 10b5-1 16,751 $40.21 $673,558 0 Indirect -100.00% Disposed -77.4% (price as of 2026-10-02)
Nov. 6, 2024 SG S 10b5-1 20,937 $40.21 $841,877 1,952,129 Direct -1.06% Disposed -77.4% (price as of 2026-10-02)
Oct. 28, 2024 SG S 10b5-1 1,009 $40.01 $40,370 0 Indirect -100.00% Disposed -77.3% (price as of 2026-10-02)
Oct. 28, 2024 SG S 10b5-1 1,263 $40.01 $50,533 1,952,129 Direct -0.06% Disposed -77.3% (price as of 2026-10-02)
Sept. 13, 2024 SG S 10b5-1 17,020 $35.08 $597,062 0 Indirect -100.00% Disposed -74.1% (price as of 2026-10-02)
Sept. 13, 2024 SG S 10b5-1 21,275 $35.08 $746,327 1,952,129 Direct -1.08% Disposed -74.1% (price as of 2026-10-02)
Sept. 10, 2024 SG S 10b5-1 12,580 $30.14 $379,161 0 Indirect -100.00% Disposed -69.8% (price as of 2026-10-02)
Sept. 10, 2024 SG S 10b5-1 15,725 $30.14 $473,952 1,952,129 Direct -0.80% Disposed -69.8% (price as of 2026-10-02)
Sept. 9, 2024 SG S 10b5-1 5,134 $28.48 $146,216 2,266 Indirect -69.38% Disposed -68.0% (price as of 2026-10-02)
Sept. 9, 2024 SG S 10b5-1 2,266 $29.34 $66,484 0 Indirect -100.00% Disposed -69.0% (price as of 2026-10-02)
Sept. 9, 2024 SG S 10b5-1 6,417 $28.48 $182,756 1,954,962 Direct -0.33% Disposed -68.0% (price as of 2026-10-02)
Sept. 9, 2024 SG S 10b5-1 2,833 $29.34 $83,120 1,952,129 Direct -0.14% Disposed -69.0% (price as of 2026-10-02)
Aug. 26, 2024 SG S 169,770 $35.77 $6,072,673 1,952,129 Direct -8.00% Disposed -74.6% (price as of 2026-10-02)
June 5, 2024 SG S 150,000 $30.50 $4,575,000 2,121,899 Direct -6.60% Disposed -70.2% (price as of 2026-10-02)
May 15, 2024 SG S 150,000 $31.30 $4,695,000 0 Indirect -100.00% Disposed -70.9% (price as of 2026-10-02)
Nov. 20, 2023 SG S 10b5-1 25,000 $9.86 $246,500 0 Indirect -100.00% Disposed -7.7% (price as of 2026-10-02)
Oct. 20, 2023 SG S 10b5-1 25,000 $10.89 $272,250 0 Indirect -100.00% Disposed -16.4% (price as of 2026-10-02)
Oct. 9, 2023 SG S 10b5-1 40,373 $11.36 $458,637 0 Indirect -100.00% Disposed -19.9% (price as of 2026-10-02)
Sept. 7, 2023 SG S 10b5-1 96,091 $14.00 $1,345,274 0 Indirect -100.00% Disposed -35.0% (price as of 2026-10-02)
May 31, 2023 SG S 50,000 $9.43 $471,500 0 Indirect -100.00% Disposed -3.5% (price as of 2026-10-02)
Oct. 18, 2022 SG S 400 $20.00 $8,000 0 Indirect -100.00% Disposed -54.5% (price as of 2026-10-02)

Showing latest 100 of 130 transactions

P = Open-market purchase · S = Sale · A = Grant/award · M = Option exercise · G = Gift · F = Tax withholding

Insider transactions are not a recommendation; sales are often driven by liquidity or tax reasons.

Derivative holdings (Form 4 Table II) Options, RSUs and convertible securities reported on Form 4 Table II.

06
DateTickerSecurityUnderlying Exercise priceExpirationSharesA/D
March 10, 2025 SG Class B Common Stock Class A Common Stock (7,400) · · 7,400 Disposed
Dec. 9, 2024 SG Class B Common Stock Class A Common Stock (53,718) · · 53,718 Disposed
Dec. 5, 2024 SG Class B Common Stock Class A Common Stock (33,682) · · 33,682 Disposed
Dec. 3, 2024 SG Stock Option (Right to Buy) Class A Common Stock (42,104) $0.96 Dec. 8, 2024 42,104 Disposed
Nov. 25, 2024 SG Class B Common Stock Class A Common Stock (11,558) · · 11,558 Disposed
Nov. 25, 2024 SG Stock Option (Right to Buy) Class A Common Stock (14,446) $0.96 Dec. 8, 2024 14,446 Disposed
Nov. 6, 2024 SG Class B Common Stock Class A Common Stock (16,751) · · 16,751 Disposed
Nov. 6, 2024 SG Stock Option (Right to Buy) Class A Common Stock (20,937) $0.96 Dec. 8, 2024 20,937 Disposed
Oct. 28, 2024 SG Class B Common Stock Class A Common Stock (1,009) · · 1,009 Disposed
Oct. 28, 2024 SG Stock Option (Right to Buy) Class A Common Stock (1,263) $0.96 Dec. 8, 2024 1,263 Disposed
Sept. 13, 2024 SG Class B Common Stock Class A Common Stock (17,020) · · 17,020 Disposed
Sept. 13, 2024 SG Stock Option (Right to Buy) Class A Common Stock (21,275) $0.96 Dec. 8, 2024 21,275 Disposed
Sept. 10, 2024 SG Class B Common Stock Class A Common Stock (12,580) · · 12,580 Disposed
Sept. 10, 2024 SG Stock Option (Right to Buy) Class A Common Stock (15,725) $0.96 Dec. 8, 2024 15,725 Disposed
Sept. 9, 2024 SG Class B Common Stock Class A Common Stock (7,400) · · 7,400 Disposed
Sept. 9, 2024 SG Stock Option (Right to Buy) Class A Common Stock (9,250) $0.96 Dec. 8, 2024 9,250 Disposed
June 5, 2024 SG Stock Option (Right to Buy) Common Stock (150,000) $0.96 Dec. 8, 2024 150,000 Disposed
May 15, 2024 SG Class B Common Stock Class A Common Stock (150,000) · · 150,000 Disposed
Nov. 20, 2023 SG Class B Common Stock Class A Common Stock (25,000) · · 25,000 Disposed
Oct. 20, 2023 SG Class B Common Stock Class A Common Stock (25,000) · · 25,000 Disposed
Oct. 9, 2023 SG Class B Common Stock Class A Common Stock (40,373) · · 40,373 Disposed
Sept. 7, 2023 SG Class B Common Stock Class A Common Stock (96,091) · · 96,091 Disposed
May 31, 2023 SG Class B Common Stock Class A Common Stock (50,000) · · 50,000 Disposed
Oct. 18, 2022 SG Class B Common Stock Class A Common Stock (400) · · 400 Disposed
May 25, 2022 SG Stock Option (Right to Buy) Class A Common Stock (9,293) $10.76 June 15, 2031 9,293 Disposed
May 25, 2022 SG Stock Option (Right to Buy) Class A Common Stock (12,606) $7.77 Dec. 4, 2029 12,606 Disposed
Nov. 22, 2021 SG Stock Option (Right to Buy) Class A Common Stock (830,000) $10.76 June 15, 2031 830,000 Acquired
Nov. 22, 2021 SG Stock Option (Right to Buy) Common Stock (830,000) $10.76 June 15, 2031 830,000 Disposed
Nov. 22, 2021 SG Stock Option (Right to Buy) Class A Common Stock (248,778) $7.77 Dec. 4, 2029 248,778 Acquired
Nov. 22, 2021 SG Stock Option (Right to Buy) Common Stock (248,778) $7.77 Dec. 4, 2029 248,778 Disposed
Nov. 22, 2021 SG Stock Option (Right to Buy) Class A Common Stock (200,000) $7.77 Dec. 4, 2029 200,000 Acquired
Nov. 22, 2021 SG Stock Option (Right to Buy) Common Stock (200,000) $7.77 Dec. 4, 2029 200,000 Disposed
Nov. 22, 2021 SG Stock Option (Right to Buy) Class A Common Stock (1,200,000) $3.73 Aug. 27, 2028 1,200,000 Acquired
Nov. 22, 2021 SG Stock Option (Right to Buy) Common Stock (1,200,000) $3.73 Aug. 27, 2028 1,200,000 Disposed
Nov. 22, 2021 SG Stock Option (Right to Buy) Class A Common Stock (14,173) $3.14 March 13, 2027 14,173 Acquired
Nov. 22, 2021 SG Stock Option (Right to Buy) Common Stock (14,173) $3.14 March 13, 2027 14,173 Disposed
Nov. 22, 2021 SG Stock Option (Right to Buy) Class A Common Stock (275,000) $0.96 Dec. 8, 2024 275,000 Acquired
Nov. 22, 2021 SG Stock Option (Right to Buy) Common Stock (275,000) $0.96 Dec. 8, 2024 275,000 Disposed
Nov. 22, 2021 SG Class B Common Stock Class A Common Stock (181,886) · · 181,886 Acquired
Nov. 22, 2021 SG Class B Common Stock Class A Common Stock (400,000) · · 400,000 Acquired
Nov. 22, 2021 SG Class B Common Stock Class A Common Stock (3,813,135) · · 3,813,135 Acquired
Nov. 21, 2021 SG Series A Preferred Stock Common Stock (155) · · 155 Disposed
Sept. 23, 2021 SG Stock Option (right to Buy) Common Stock (17,077) $3.14 March 13, 2027 17,077 Disposed
Sept. 23, 2021 SG Stock Option (Right to Buy) Common Stock (125,000) $2.40 March 18, 2026 125,000 Disposed
Sept. 23, 2021 SG Stock Option (Right to Buy) Common Stock (195,745) $0.68 May 1, 2024 195,745 Disposed
June 16, 2021 SG Stock Option (Right to Buy) Common Stock (830,000) $10.76 June 15, 2031 830,000 Acquired

Exercise/conversion price is blank when not applicable (e.g. RSUs).

Initial ownership (Form 3) 11 holdings

07

Securities held when first becoming an insider, per SEC Form 3.

DateTickerSecuritySharesOwnership
Nov. 17, 2021 SG Common Stock 2,100,000 Direct
Nov. 17, 2021 SG Common Stock 3,812,980 Indirect
Nov. 17, 2021 SG Common Stock 400,000 Indirect
Nov. 17, 2021 SG Common Stock 181,886 Indirect
Nov. 17, 2021 SG Series A Preferred Stock→ Common Stock [F3] (155) 155 Indirect
Nov. 17, 2021 SG Stock Option (Right to Buy)→ Common Stock [F1] (275,000) 275,000 Direct
Nov. 17, 2021 SG Stock Option (Right to Buy)→ Common Stock [F1] (14,173) 14,173 Direct
Nov. 17, 2021 SG Stock Option (Right to Buy)→ Common Stock [F1] (1,200,000) 1,200,000 Direct
Nov. 17, 2021 SG Stock Option (Right to Buy)→ Common Stock [F1] (200,000) 200,000 Direct
Nov. 17, 2021 SG Stock Option (Right to Buy)→ Common Stock [F1] (248,778) 248,778 Direct
Nov. 17, 2021 SG Stock Option (Right to Buy)→ Common Stock [F1] (830,000) 830,000 Direct

Compensation (DEF 14A)

08

Matched by name from proxy statements (DEF 14A) — verify against the filing.

SG

Chief Brand Officer
Fiscal yearSalaryBonusStock awards Option awardsNon-equity incentivePension changeOtherTotal
2021 $350,000 $26,250 $34,341,000 $3,801,732 $288,750 · · $38,807,732

Figures from the Summary Compensation Table of the company's proxy statement (DEF 14A). Compensation is not a recommendation.