Insider at

04

Insider transactions

05
0 buys (P) 0 sells (S) Net: $0 + 5 non-open-market transactions below last 12 months, based on the transactions shown below

Price change vs current quote, split-adjusted for corporate actions since the filing — not benchmarked, not annualized, not size-weighted

No open-market trades on record; showing all filings.

DateTickerCodeSharesPriceValue Owned afterΔ ownA/Dvs now
Nov. 8, 2025 SMPL A 12,859 · · 20,639 Direct +165.28% Acquired (price as of 2026-10-02)
Nov. 8, 2025 SMPL F 780 $19.99 $15,592 19,859 Direct -3.78% Disposed -50.8% (price as of 2026-10-02)
Nov. 8, 2024 SMPL A 4,233 · · 8,155 Direct +107.93% Acquired (price as of 2026-10-02)
Nov. 8, 2024 SMPL F 375 $36.23 $13,586 7,780 Direct -4.60% Disposed -72.9% (price as of 2026-10-02)
Nov. 8, 2023 SMPL A 3,922 · · 3,922 Direct · Acquired (price as of 2026-10-02)

P = Open-market purchase · S = Sale · A = Grant/award · M = Option exercise · G = Gift · F = Tax withholding

Insider transactions are not a recommendation; sales are often driven by liquidity or tax reasons.

Initial ownership (Form 3) 1 holding

07

Securities held when first becoming an insider, per SEC Form 3.

DateTickerSecuritySharesOwnership
Oct. 17, 2023 SMPL Common Stock 0 Direct