William Douglas Toler
CIK 1686696 · View on SEC EDGAR ↗
First SEC filing: Dec. 9, 2020 · Latest: Dec. 9, 2020
On this page
- Insider at Companies where this person is a reporting insider.
- Insider transactions Every share this person bought or sold, from Form 4 filings.
- Derivatives Options and other derivative holdings reported by this person.
- Initial holdings The stakes this person held when they first started reporting.
- Compensation Executive pay disclosed in company proxy statements.
Insider at
Insider transactions
Price change vs current quote, split-adjusted for corporate actions since the filing — not benchmarked, not annualized, not size-weighted
| Date | Ticker | Code | Shares | Price | Value | Owned after | Δ own | A/D | vs now |
|---|---|---|---|---|---|---|---|---|---|
| Aug. 28, 2024 | HYFM | P | 100,000 | $0.50 | $50,000 | 1,875,815 Direct | +5.63% | Acquired | -75.8% (price as of 2026-08-19) |
| May 16, 2023 | HYFM | P | 15,000 | $1.04 | $15,600 | 1,799,328 Direct | +0.84% | Acquired | -88.4% (price as of 2026-08-19) |
| May 15, 2023 | HYFM | P | 35,000 | $1.09 | $38,150 | 1,784,328 Direct | +2.00% | Acquired | -88.9% (price as of 2026-08-19) |
| Aug. 12, 2022 | HYFM | P | 9,200 | $3.75 | $34,500 | 1,607,395 Direct | +0.58% | Acquired | -96.8% (price as of 2026-08-19) |
| Aug. 12, 2022 | HYFM | P | 800 | $3.74 | $2,992 | 1,598,195 Direct | +0.05% | Acquired | -96.8% (price as of 2026-08-19) |
| Aug. 12, 2022 | HYFM | P | 15,000 | $3.71 | $55,650 | 1,597,395 Direct | +0.95% | Acquired | -96.7% (price as of 2026-08-19) |
| March 9, 2022 | HYFM | P | 4,000 | $14.27 | $57,080 | 1,550,831 Direct | +0.26% | Acquired | -99.2% (price as of 2026-08-19) |
| March 8, 2022 | HYFM | P | 5,000 | $13.06 | $65,300 | 1,546,831 Direct | +0.32% | Acquired | -99.1% (price as of 2026-08-19) |
| March 4, 2022 | HYFM | P | 16,000 | $14.67 | $234,720 | 1,541,831 Direct | +1.05% | Acquired | -99.2% (price as of 2026-08-19) |
P = Open-market purchase · S = Sale · A = Grant/award · M = Option exercise · G = Gift · F = Tax withholding
Insider transactions are not a recommendation; sales are often driven by liquidity or tax reasons.
Derivative holdings (Form 4 Table II)
Options, RSUs and convertible securities reported on Form 4 Table II.
| Date | Ticker | Security | Underlying | Exercise price | Expiration | Shares | A/D |
|---|---|---|---|---|---|---|---|
| Dec. 14, 2020 | HYFM | Series A Convertible Preferred Stock | Common Stock (423,757) | — | — | 423,757 | Disposed |
| Aug. 28, 2020 | UTZ | Warrants to purchase Class A common stock | Class A common stock (50,000) | $11.50 | — | 50,000 | Acquired |
| Aug. 28, 2020 | UTZ | Class B ordinary shares | Class A ordinary shares (52,500) | — | — | 52,500 | Disposed |
Exercise/conversion price is blank when not applicable (e.g. RSUs).
Initial ownership (Form 3) 3 holdings
Securities held when first becoming an insider, per SEC Form 3.
Compensation (DEF 14A)
Matched by name from proxy statements (DEF 14A) — verify against the filing.
HYFM
CEO| Fiscal year | Salary | Bonus | Stock awards | Option awards | Non-equity incentive | Pension change | Other | Total |
|---|---|---|---|---|---|---|---|---|
| 2024 | $600,000 | $25,875 | $300,010 | — | — | — | $26,090 | $951,975 |
| 2023 | $600,000 | $75,000 | $750,002 | — | — | — | $23,049 | $1,448,051 |
| 2022 | $600,000 | $90,000 | $2,373,561 | — | — | — | $22,161 | $3,085,722 |
Figures from the Summary Compensation Table of the company's proxy statement (DEF 14A). Compensation is not a recommendation.