William Masters Ross
First SEC filing: Oct. 26, 2016 · Latest: Oct. 26, 2016
Insider at
Insider transactions
Price change vs current quote, split-adjusted for corporate actions since the filing — not benchmarked, not annualized, not size-weighted
| Date | Ticker | Code | Shares | Price | Value | Owned after | Δ own | A/D | vs now |
|---|---|---|---|---|---|---|---|---|---|
| Feb. 9, 2026 | UNF | S 10b5-1 | 1,128 | $201.38 | $227,157 | 3,849 Direct | -22.66% | Disposed | 25.6% (price as of 2026-10-05) |
| Dec. 16, 2025 | UNF | A | 1,235 | · | · | 1,235 Direct | · | Acquired | (price as of 2026-10-05) |
| Dec. 16, 2025 | UNF | A | 1,292 | · | · | 4,977 Direct | +35.06% | Acquired | (price as of 2026-10-05) |
| Oct. 31, 2025 | UNF | F | 622 | $154.35 | $96,006 | 3,685 Direct | -14.44% | Disposed | 63.8% (price as of 2026-10-05) |
| Oct. 31, 2025 | UNF | F | 213 | $154.35 | $32,877 | 4,307 Direct | -4.71% | Disposed | 63.8% (price as of 2026-10-05) |
| Oct. 31, 2025 | UNF | A | 501 | · | · | 4,520 Direct | +12.47% | Acquired | (price as of 2026-10-05) |
| Feb. 14, 2025 | UNF | S 10b5-1 | 344 | $213.10 | $73,306 | 4,019 Direct | -7.88% | Disposed | 18.7% (price as of 2026-10-05) |
| Feb. 14, 2025 | UNF | S 10b5-1 | 716 | $213.10 | $152,580 | 4,363 Direct | -14.10% | Disposed | 18.7% (price as of 2026-10-05) |
| Nov. 19, 2024 | UNF | A | 1,232 | · | · | 4,735 Direct | +35.17% | Acquired | (price as of 2026-10-05) |
| Nov. 19, 2024 | UNF | A | 600 | · | · | 5,335 Direct | +12.67% | Acquired | (price as of 2026-10-05) |
| Nov. 19, 2024 | UNF | F | 256 | $192.83 | $49,364 | 5,079 Direct | -4.80% | Disposed | 31.1% (price as of 2026-10-05) |
| Nov. 19, 2024 | UNF | A | 1,797 | · | · | 1,797 Direct | · | Acquired | (price as of 2026-10-05) |
| Oct. 31, 2024 | UNF | F | 531 | $179.81 | $95,479 | 3,503 Direct | -13.16% | Disposed | 40.6% (price as of 2026-10-05) |
| July 17, 2024 | UNF | M | 1,233 | · | · | 0 Direct | -100.00% | Disposed | (price as of 2026-10-05) |
| July 17, 2024 | UNF | M | 1,297 | · | · | 0 Direct | -100.00% | Disposed | (price as of 2026-10-05) |
| July 17, 2024 | UNF | S 10b5-1 | 225 | $180.67 | $40,651 | 4,034 Direct | -5.28% | Disposed | 40.0% (price as of 2026-10-05) |
| July 17, 2024 | UNF | F | 2,305 | $182.53 | $420,732 | 4,259 Direct | -35.12% | Disposed | 38.5% (price as of 2026-10-05) |
| July 17, 2024 | UNF | M | 2,530 | · | · | 6,564 Direct | +62.72% | Acquired | (price as of 2026-10-05) |
| Feb. 12, 2024 | UNF | M | 4,000 | · | · | 0 Direct | -100.00% | Disposed | (price as of 2026-10-05) |
| Feb. 12, 2024 | UNF | S 10b5-1 | 1,573 | $175.00 | $275,275 | 4,034 Direct | -28.05% | Disposed | 44.5% (price as of 2026-10-05) |
| Feb. 12, 2024 | UNF | S 10b5-1 | 709 | $175.88 | $124,699 | 5,607 Direct | -11.23% | Disposed | 43.8% (price as of 2026-10-05) |
| Feb. 12, 2024 | UNF | F | 3,291 | $176.12 | $579,611 | 6,316 Direct | -34.26% | Disposed | 43.6% (price as of 2026-10-05) |
| Feb. 12, 2024 | UNF | M | 4,000 | · | · | 9,607 Direct | +71.34% | Acquired | (price as of 2026-10-05) |
| Oct. 31, 2023 | UNF | A | 1,545 | · | · | 1,545 Direct | · | Acquired | (price as of 2026-10-05) |
| Oct. 31, 2023 | UNF | F | 500 | $164.43 | $82,215 | 5,607 Direct | -8.19% | Disposed | 53.8% (price as of 2026-10-05) |
| Oct. 31, 2023 | UNF | A | 1,597 | · | · | 6,107 Direct | +35.41% | Acquired | (price as of 2026-10-05) |
| Oct. 24, 2023 | UNF | F | 196 | $163.99 | $32,142 | 4,599 Direct | -4.09% | Disposed | 54.2% (price as of 2026-10-05) |
| Oct. 24, 2023 | UNF | A | 460 | · | · | 4,795 Direct | +10.61% | Acquired | (price as of 2026-10-05) |
| Jan. 5, 2023 | UNF | S 10b5-1 | 1,231 | $200.00 | $246,200 | 4,335 Direct | -22.12% | Disposed | 26.4% (price as of 2026-10-05) |
| Dec. 20, 2022 | UNF | F | 89 | $187.84 | $16,718 | 5,477 Direct | -1.60% | Disposed | 34.6% (price as of 2026-10-05) |
| Nov. 28, 2022 | UNF | A | 1,397 | · | · | 1,397 Direct | · | Acquired | (price as of 2026-10-05) |
| Nov. 28, 2022 | UNF | A | 1,378 | · | · | 5,566 Direct | +32.90% | Acquired | (price as of 2026-10-05) |
| Oct. 31, 2022 | UNF | F | 383 | $184.01 | $70,476 | 4,188 Direct | -8.38% | Disposed | 37.4% (price as of 2026-10-05) |
| Jan. 31, 2022 | UNF | F | 962 | $190.09 | $182,867 | 4,571 Direct | -17.39% | Disposed | 33.0% (price as of 2026-10-05) |
| Nov. 17, 2021 | UNF | A | 1,373 | · | · | 1,373 Direct | · | Acquired | (price as of 2026-10-05) |
| Nov. 17, 2021 | UNF | A | 1,120 | · | · | 5,533 Direct | +25.38% | Acquired | (price as of 2026-10-05) |
| Sept. 27, 2021 | UNF | S 10b5-1 | 64 | $225.00 | $14,400 | 65 Indirect | -49.61% | Disposed | 12.4% (price as of 2026-10-05) |
| Aug. 19, 2021 | UNF | S 10b5-1 | 63 | $225.00 | $14,175 | 129 Indirect | -32.81% | Disposed | 12.4% (price as of 2026-10-05) |
| Feb. 22, 2021 | UNF | M | 250 | · | · | 0 Direct | -100.00% | Disposed | (price as of 2026-10-05) |
| Feb. 22, 2021 | UNF | S 10b5-1 | 90 | $237.89 | $21,410 | 4,413 Direct | -2.00% | Disposed | 6.3% (price as of 2026-10-05) |
| Feb. 22, 2021 | UNF | D | 160 | $239.57 | $38,331 | 4,503 Direct | -3.43% | Disposed | 5.6% (price as of 2026-10-05) |
| Feb. 22, 2021 | UNF | M | 250 | $104.67 | $26,168 | 4,663 Direct | +5.67% | Acquired | 141.6% (price as of 2026-10-05) |
| Jan. 21, 2021 | UNF | M | 250 | · | · | 250 Direct | -50.00% | Disposed | (price as of 2026-10-05) |
| Jan. 21, 2021 | UNF | S 10b5-1 | 84 | $220.96 | $18,561 | 4,413 Direct | -1.87% | Disposed | 14.5% (price as of 2026-10-05) |
| Jan. 21, 2021 | UNF | D | 166 | $221.24 | $36,726 | 4,497 Direct | -3.56% | Disposed | 14.3% (price as of 2026-10-05) |
| Jan. 21, 2021 | UNF | M | 250 | $104.67 | $26,168 | 4,663 Direct | +5.67% | Acquired | 141.6% (price as of 2026-10-05) |
| Dec. 21, 2020 | UNF | M | 250 | · | · | 500 Direct | -33.33% | Disposed | (price as of 2026-10-05) |
| Dec. 21, 2020 | UNF | S 10b5-1 | 87 | $205.74 | $17,899 | 4,413 Direct | -1.93% | Disposed | 22.9% (price as of 2026-10-05) |
| Dec. 21, 2020 | UNF | D | 163 | $209.10 | $34,083 | 4,500 Direct | -3.50% | Disposed | 20.9% (price as of 2026-10-05) |
| Dec. 21, 2020 | UNF | M | 250 | $104.67 | $26,168 | 4,663 Direct | +5.67% | Acquired | 141.6% (price as of 2026-10-05) |
| Oct. 26, 2020 | UNF | A | 1,584 | · | · | 1,584 Direct | · | Acquired | (price as of 2026-10-05) |
| Oct. 26, 2020 | UNF | A | 1,169 | · | · | 4,413 Direct | +36.04% | Acquired | (price as of 2026-10-05) |
| Aug. 17, 2020 | UNF | S 10b5-1 | 108 | $198.61 | $21,450 | 3,244 Direct | -3.22% | Disposed | 27.3% (price as of 2026-10-05) |
| Aug. 10, 2020 | UNF | M | 334 | · | · | 0 Direct | -100.00% | Disposed | (price as of 2026-10-05) |
| Aug. 10, 2020 | UNF | D | 226 | $198.04 | $44,757 | 3,352 Direct | -6.32% | Disposed | 27.7% (price as of 2026-10-05) |
| Aug. 10, 2020 | UNF | M | 334 | $106.99 | $35,735 | 3,578 Direct | +10.30% | Acquired | 136.4% (price as of 2026-10-05) |
| Feb. 4, 2020 | UNF | S 10b5-1 | 102 | $207.72 | $21,187 | 3,244 Direct | -3.05% | Disposed | 21.7% (price as of 2026-10-05) |
| Feb. 3, 2020 | UNF | M | 333 | · | · | 334 Direct | -49.93% | Disposed | (price as of 2026-10-05) |
| Feb. 3, 2020 | UNF | D | 231 | $203.93 | $47,108 | 3,346 Direct | -6.46% | Disposed | 24.0% (price as of 2026-10-05) |
| Feb. 3, 2020 | UNF | M | 333 | $106.99 | $35,628 | 3,577 Direct | +10.27% | Acquired | 136.4% (price as of 2026-10-05) |
| Jan. 8, 2020 | UNF | S 10b5-1 | 101 | $209.99 | $21,209 | 3,244 Direct | -3.02% | Disposed | 20.4% (price as of 2026-10-05) |
| Jan. 2, 2020 | UNF | M | 333 | · | · | 667 Direct | -33.30% | Disposed | (price as of 2026-10-05) |
| Jan. 2, 2020 | UNF | D | 232 | $201.98 | $46,859 | 3,345 Direct | -6.49% | Disposed | 25.2% (price as of 2026-10-05) |
| Jan. 2, 2020 | UNF | M | 333 | $106.99 | $35,628 | 3,577 Direct | +10.27% | Acquired | 136.4% (price as of 2026-10-05) |
| Oct. 29, 2019 | UNF | A | 1,377 | · | · | 1,377 Direct | · | Acquired | (price as of 2026-10-05) |
| Oct. 29, 2019 | UNF | A | 969 | · | · | 3,244 Direct | +42.59% | Acquired | (price as of 2026-10-05) |
| Oct. 29, 2019 | UNF | A | 1,450 | · | · | 1,450 Direct | · | Acquired | (price as of 2026-10-05) |
| Oct. 29, 2019 | UNF | A | 969 | · | · | 3,244 Direct | +42.59% | Acquired | (price as of 2026-10-05) |
| June 10, 2019 | UNF | S 10b5-1 | 84 | $160.50 | $13,482 | 2,275 Direct | -3.56% | Disposed | 57.6% (price as of 2026-10-05) |
| June 5, 2019 | UNF | M | 334 | · | · | 0 Direct | -100.00% | Disposed | (price as of 2026-10-05) |
| June 5, 2019 | UNF | D | 250 | $160.48 | $40,120 | 2,359 Direct | -9.58% | Disposed | 57.6% (price as of 2026-10-05) |
| June 5, 2019 | UNF | M | 334 | $102.90 | $34,369 | 2,609 Direct | +14.68% | Acquired | 145.8% (price as of 2026-10-05) |
| May 7, 2019 | UNF | S 10b5-1 | 87 | $165.13 | $14,366 | 2,275 Direct | -3.68% | Disposed | 53.1% (price as of 2026-10-05) |
| May 2, 2019 | UNF | M | 333 | · | · | 334 Direct | -49.93% | Disposed | (price as of 2026-10-05) |
| May 2, 2019 | UNF | D | 246 | $162.99 | $40,096 | 2,362 Direct | -9.43% | Disposed | 55.2% (price as of 2026-10-05) |
| May 2, 2019 | UNF | M | 333 | $102.90 | $34,266 | 2,608 Direct | +14.64% | Acquired | 145.8% (price as of 2026-10-05) |
| May 1, 2019 | UNF | S 10b5-1 | 78 | $160.00 | $12,480 | 2,275 Direct | -3.31% | Disposed | 58.1% (price as of 2026-10-05) |
| April 8, 2019 | UNF | M | 333 | $102.90 | $34,266 | 2,608 Direct | +14.64% | Acquired | 145.8% (price as of 2026-10-05) |
| April 8, 2019 | UNF | D | 255 | $160.77 | $40,996 | 2,353 Direct | -9.78% | Disposed | 57.3% (price as of 2026-10-05) |
| April 8, 2019 | UNF | M | 333 | · | · | 667 Direct | -33.30% | Disposed | (price as of 2026-10-05) |
| Oct. 22, 2018 | UNF | A | 1,231 | · | · | 2,275 Direct | +117.91% | Acquired | (price as of 2026-10-05) |
| Oct. 22, 2018 | UNF | A | 1,297 | · | · | 1,297 Direct | · | Acquired | (price as of 2026-10-05) |
| March 7, 2018 | UNF | S 10b5-1 | 131 | $155.25 | $20,338 | 1,044 Direct | -11.15% | Disposed | 62.9% (price as of 2026-10-05) |
| March 5, 2018 | UNF | M | 334 | $69.05 | $23,063 | 1,378 Direct | +31.99% | Acquired | 266.2% (price as of 2026-10-05) |
| March 5, 2018 | UNF | D | 203 | $154.60 | $31,384 | 1,175 Direct | -14.73% | Disposed | 63.6% (price as of 2026-10-05) |
| March 5, 2018 | UNF | M | 334 | · | · | 0 Direct | -100.00% | Disposed | (price as of 2026-10-05) |
| Feb. 7, 2018 | UNF | S 10b5-1 | 119 | $153.00 | $18,207 | 1,044 Direct | -10.23% | Disposed | 65.3% (price as of 2026-10-05) |
| Feb. 5, 2018 | UNF | M | 333 | $69.05 | $22,994 | 1,377 Direct | +31.90% | Acquired | 266.2% (price as of 2026-10-05) |
| Feb. 5, 2018 | UNF | D | 214 | $163.15 | $34,914 | 1,163 Direct | -15.54% | Disposed | 55.0% (price as of 2026-10-05) |
| Feb. 5, 2018 | UNF | M | 333 | · | · | 334 Direct | -49.93% | Disposed | (price as of 2026-10-05) |
| Jan. 8, 2018 | UNF | S 10b5-1 | 125 | $171.70 | $21,462 | 1,044 Direct | -10.69% | Disposed | 47.3% (price as of 2026-10-05) |
| Jan. 5, 2018 | UNF | M | 333 | $69.05 | $22,994 | 1,377 Direct | +31.90% | Acquired | 266.2% (price as of 2026-10-05) |
| Jan. 5, 2018 | UNF | D | 208 | $175.05 | $36,410 | 1,169 Direct | -15.11% | Disposed | 44.5% (price as of 2026-10-05) |
| Jan. 5, 2018 | UNF | M | 333 | · | · | 667 Direct | -33.30% | Disposed | (price as of 2026-10-05) |
| Dec. 20, 2017 | UNF | A | 1,044 | · | · | 1,044 Direct | · | Acquired | (price as of 2026-10-05) |
| Oct. 23, 2017 | UNF | A | 6,000 | · | · | 6,000 Direct | · | Acquired | (price as of 2026-10-05) |
| March 7, 2017 | UNF | S 10b5-1 | 134 | $131.80 | $17,661 | 0 Direct | -100.00% | Disposed | 91.9% (price as of 2026-10-05) |
| March 6, 2017 | UNF | M | 334 | $49.67 | $16,590 | 334 Direct | · | Acquired | 409.1% (price as of 2026-10-05) |
| March 6, 2017 | UNF | D | 200 | $132.60 | $26,520 | 134 Direct | -59.88% | Disposed | 90.7% (price as of 2026-10-05) |
| March 6, 2017 | UNF | M | 334 | · | · | 0 Direct | -100.00% | Disposed | (price as of 2026-10-05) |
Showing latest 100 of 109 transactions
P = Open-market purchase · S = Sale · A = Grant/award · M = Option exercise · G = Gift · F = Tax withholding
Insider transactions are not a recommendation; sales are often driven by liquidity or tax reasons.
Derivative holdings (Form 4 Table II) Options, RSUs and convertible securities reported on Form 4 Table II.
| Date | Ticker | Security | Underlying | Exercise price | Expiration | Shares | A/D |
|---|---|---|---|---|---|---|---|
| Dec. 16, 2025 | UNF | Stock Appreciation Right [F2,F4] | Common Stock ($0.10 par value) | $174.20 | Dec. 16, 2035 | 1,235 | Acquired |
| Nov. 19, 2024 | UNF | Stock Appreciation Right [F5] | Common Stock ($0.10 par value) | $192.83 | Nov. 19, 2034 | 1,797 | Acquired |
| July 17, 2024 | UNF | Stock Appreciation Right | Common Stock ($0.10 par value) | $156.05 | Oct. 23, 2027 | 1,233 | Disposed |
| July 17, 2024 | UNF | Stock Appreciation Right | Common Stock ($0.10 par value) | $152.38 | Oct. 22, 2028 | 1,297 | Disposed |
| Feb. 12, 2024 | UNF | Stock Appreciation Right | Common Stock ($0.10 par value) | $119.00 | Oct. 24, 2026 | 4,000 | Disposed |
| Oct. 31, 2023 | UNF | Stock Appreciation Right [F4] | Common Stock ($0.10 par value) | $164.43 | Oct. 31, 2033 | 1,545 | Acquired |
| Nov. 28, 2022 | UNF | Stock Appreciation Right [F3] | Common Stock ($0.10 par value) | $190.53 | Nov. 28, 2032 | 1,397 | Acquired |
| Nov. 17, 2021 | UNF | Stock Appreciation Right [F3] | Common Stock ($0.10 par value) | $201.07 | Nov. 17, 2031 | 1,373 | Acquired |
| Feb. 22, 2021 | UNF | Stock Appreciation Rights | Common Stock ($0.10 par value) | $104.67 | Oct. 26, 2025 | 250 | Disposed |
| Jan. 21, 2021 | UNF | Stock Appreciation Rights | Common Stock ($0.10 par value) | $104.67 | Oct. 26, 2025 | 250 | Disposed |
| Dec. 21, 2020 | UNF | Stock Appreciation Right | Common | $104.67 | Oct. 26, 2025 | 250 | Disposed |
| Oct. 26, 2020 | UNF | Stock Appreciation Right [F3] | Common Stock ($0.10 par value) | $166.94 | Oct. 26, 2030 | 1,584 | Acquired |
| Aug. 10, 2020 | UNF | Stock Appreciation Right | Common Stock ($0.10 par value) | $106.99 | Oct. 27, 2024 | 334 | Disposed |
| Feb. 3, 2020 | UNF | Stock Appreciation Right | Common Stock ($0.10 par value) | $106.99 | Oct. 27, 2024 | 333 | Disposed |
| Jan. 2, 2020 | UNF | Stock Appreciation Right | Common Stock ($0.10 par value) | $106.99 | Oct. 28, 2024 | 333 | Disposed |
| Oct. 29, 2019 | UNF | Stock Appreciation Right [F3] | Common stock/$0.10 par value | $201.24 | Oct. 29, 2029 | 1,377 | Acquired |
| Oct. 29, 2019 | UNF | Stock Appreciation Right [F3] | Common stock/$0.10 par value | $201.24 | Oct. 29, 2029 | 1,450 | Acquired |
| June 5, 2019 | UNF | Stock Appreciation Right | Common Stock ($0.10 par value) | $102.90 | Oct. 29, 2023 | 334 | Disposed |
| May 2, 2019 | UNF | Stock Appreciation Right | Common Stock ($0.10 par value) | $102.90 | Oct. 29, 2023 | 333 | Disposed |
| April 8, 2019 | UNF | Stock Appreciation Right | Common Stock ($0.10 par value) | $102.90 | Oct. 29, 2023 | 333 | Disposed |
| Oct. 22, 2018 | UNF | Stock Appreciation Right [F3] | Common Stock ($0.10 par value) | $152.38 | Oct. 22, 2028 | 1,297 | Acquired |
| March 5, 2018 | UNF | Stock Appreciation Right | Common stock/$0.10 par value | $69.05 | Oct. 22, 2022 | 334 | Disposed |
| Feb. 5, 2018 | UNF | Stock Appreciation Right | Common stock/$0.10 par value | $69.05 | Oct. 22, 2022 | 333 | Disposed |
| Jan. 5, 2018 | UNF | Stock Appreciation Right | Common stock/$0.10 par value | $69.05 | Oct. 22, 2022 | 333 | Disposed |
| Oct. 23, 2017 | UNF | Stock Appreciation Right [F1] | Common Stock ($0.10 par value) | $156.05 | Oct. 23, 2027 | 6,000 | Acquired |
| March 6, 2017 | UNF | Stock Appreciation Right | Common Stock ($0.10 par value) | $49.67 | Oct. 25, 2021 | 334 | Disposed |
| Feb. 6, 2017 | UNF | Stock Appreciation Right | Common Stock ($0.10 par value) | $49.67 | Oct. 25, 2021 | 333 | Disposed |
| Jan. 5, 2017 | UNF | Stock Appreciation Right | Common Stock ($0.10 par value) | $49.67 | Oct. 25, 2021 | 333 | Disposed |
| Oct. 24, 2016 | UNF | Stock Appreciation Right [F1] | Common Stock ($0.10 par value) | $119.00 | Oct. 24, 2026 | 4,000 | Acquired |
Exercise/conversion price is blank when not applicable (e.g. RSUs).
Initial ownership (Form 3) 6 holdings
Securities held when first becoming an insider, per SEC Form 3.
| Date | Ticker | Security | Shares | Ownership |
|---|---|---|---|---|
| Oct. 26, 2016 | UNF | Common Stock | 192 | Indirect |
| Oct. 26, 2016 | UNF | Stock appreciation right | 1,000 | Direct |
| Oct. 26, 2016 | UNF | Stock appreciation right | 1,000 | Direct |
| Oct. 26, 2016 | UNF | Stock appreciation right | 1,000 | Direct |
| Oct. 26, 2016 | UNF | Stock appreciation right | 1,000 | Direct |
| Oct. 26, 2016 | UNF | Stock appreciation right | 750 | Direct |
Compensation (DEF 14A)
Matched by name from proxy statements (DEF 14A) — verify against the filing.
| Fiscal year | Salary | Bonus | Stock awards | Option awards | Non-equity incentive | Pension change | Other | Total |
|---|---|---|---|---|---|---|---|---|
| 2024 | $419,363 | · | · | · | $188,713 | $148,641 | $30,953 | $1,225,594 |
| 2023 | $393,748 | · | · | · | $157,499 | · | $29,435 | $1,018,384 |
| 2022 | $375,000 | $11,719 | · | · | $93,751 | · | $32,870 | $813,545 |
Figures from the Summary Compensation Table of the company's proxy statement (DEF 14A). Compensation is not a recommendation.