William S Ayer
CIK 1188789 · View on SEC EDGAR ↗
First SEC filing: April 16, 2026 · Latest: April 16, 2026
On this page
- Insider at Companies where this person is a reporting insider.
- Insider transactions Every share this person bought or sold, from Form 4 filings.
- Derivatives Options and other derivative holdings reported by this person.
- Initial holdings The stakes this person held when they first started reporting.
- Compensation Executive pay disclosed in company proxy statements.
Insider at
Insider transactions
Price change vs current quote, split-adjusted for corporate actions since the filing — not benchmarked, not annualized, not size-weighted
| Date | Ticker | Code | Shares | Price | Value | Owned after | Δ own | A/D | vs now |
|---|---|---|---|---|---|---|---|---|---|
| Nov. 27, 2013 | ALK | S 10b5-1 | 876 | $78.05 | $68,372 | 91,102 Direct | -0.95% | Disposed | 3.6% (price as of 2026-08-20) |
| Nov. 26, 2013 | ALK | S 10b5-1 | 100 | $78.04 | $7,804 | 91,102 Direct | -0.11% | Disposed | 3.7% (price as of 2026-08-20) |
| Nov. 25, 2013 | ALK | S 10b5-1 | 4,674 | $78.01 | $364,619 | 91,102 Direct | -4.88% | Disposed | 3.7% (price as of 2026-08-20) |
| Nov. 22, 2013 | ALK | S 10b5-1 | 9,000 | $77.13 | $694,170 | 91,102 Direct | -8.99% | Disposed | 4.9% (price as of 2026-08-20) |
| Nov. 19, 2013 | ALK | S 10b5-1 | 1,000 | $77.04 | $77,040 | 91,102 Direct | -1.09% | Disposed | 5.0% (price as of 2026-08-20) |
| Nov. 12, 2013 | ALK | S 10b5-1 | 6,600 | $74.62 | $492,492 | 109,502 Direct | -5.68% | Disposed | 8.4% (price as of 2026-08-20) |
| Nov. 12, 2013 | ALK | S 10b5-1 | 3,400 | $75.16 | $255,544 | 106,102 Direct | -3.10% | Disposed | 7.6% (price as of 2026-08-20) |
| Nov. 1, 2013 | ALK | S 10b5-1 | 4,324 | $71.62 | $309,685 | 107,598 Direct | -3.86% | Disposed | 12.9% (price as of 2026-08-20) |
| Nov. 1, 2013 | ALK | S 10b5-1 | 1,496 | $72.08 | $107,832 | 106,102 Direct | -1.39% | Disposed | 12.2% (price as of 2026-08-20) |
| Oct. 31, 2013 | ALK | S 10b5-1 | 4,314 | $71.01 | $306,337 | 106,102 Direct | -3.91% | Disposed | 13.9% (price as of 2026-08-20) |
| Oct. 29, 2013 | ALK | S 10b5-1 | 1,100 | $71.07 | $78,177 | 104,606 Direct | -1.04% | Disposed | 13.8% (price as of 2026-08-20) |
| Oct. 25, 2013 | ALK | S 10b5-1 | 4,337 | $70.13 | $304,154 | 104,606 Direct | -3.98% | Disposed | 15.3% (price as of 2026-08-20) |
| Oct. 24, 2013 | ALK | S 10b5-1 | 3,100 | $69.05 | $214,055 | 121,680 Direct | -2.48% | Disposed | 17.1% (price as of 2026-08-20) |
| Oct. 24, 2013 | ALK | S 10b5-1 | 12,737 | $69.81 | $889,170 | 108,943 Direct | -10.47% | Disposed | 15.9% (price as of 2026-08-20) |
| May 8, 2013 | ALK | S 10b5-1 | 366 | $68.00 | $24,888 | 113,780 Direct | -0.32% | Disposed | 19.0% (price as of 2026-08-20) |
| May 6, 2013 | ALK | S 10b5-1 | 15,000 | $66.07 | $991,050 | 113,780 Direct | -11.65% | Disposed | 22.4% (price as of 2026-08-20) |
| March 26, 2013 | ALK | S 10b5-1 | 300 | $63.00 | $18,900 | 113,780 Direct | -0.26% | Disposed | 28.4% (price as of 2026-08-20) |
| March 25, 2013 | ALK | S 10b5-1 | 1,400 | $63.07 | $88,298 | 113,780 Direct | -1.22% | Disposed | 28.3% (price as of 2026-08-20) |
Showing latest 100 of 301 transactions
P = Open-market purchase · S = Sale · A = Grant/award · M = Option exercise · G = Gift · F = Tax withholding
Insider transactions are not a recommendation; sales are often driven by liquidity or tax reasons.
Derivative holdings (Form 4 Table II)
Options, RSUs and convertible securities reported on Form 4 Table II.
| Date | Ticker | Security | Underlying | Exercise price | Expiration | Shares | A/D |
|---|---|---|---|---|---|---|---|
| May 22, 2026 | HON | Restricted Stock Units | Common Stock (576) | — | — | 576 | Acquired |
| April 15, 2026 | HON | Restricted Stock Units | Common Stock | — | — | 625 | Disposed |
| Jan. 2, 2026 | HON | Deferred Compensation (Phantom Shares) | Common Stock (306) | — | — | 306 | Acquired |
| May 19, 2023 | HON | Restricted Stock Units | Common Stock (328) | — | — | 328 | Acquired |
| May 19, 2023 | HON | Stock Option (right to buy) | Common Stock (1,309) | $198.66 | May 18, 2033 | 1,309 | Acquired |
| April 15, 2023 | HON | Restricted Stock Units | Common Stock | — | — | 349 | Disposed |
| Jan. 3, 2023 | HON | Deferred Compensation (Phantom Shares) | Common Stock (280) | — | — | 280 | Acquired |
| Nov. 7, 2022 | HON | Stock Option (Right to Buy) | Common Stock | — | April 26, 2025 | 3,164 | Disposed |
| April 29, 2022 | HON | Restricted Stock Units | Common Stock | — | — | 307 | Disposed |
| April 25, 2022 | HON | Restricted Stock Units | Common Stock (343) | — | — | 343 | Acquired |
| April 25, 2022 | HON | Stock Option (right to buy) | Common Stock (1,472) | $189.62 | April 24, 2032 | 1,472 | Acquired |
| April 15, 2022 | HON | Restricted Stock Units | Common Stock | — | — | 295 | Disposed |
| Jan. 3, 2022 | HON | Deferred Compensation (Phantom Shares) | Common Stock (288) | — | — | 288 | Acquired |
| May 21, 2021 | HON | Restricted Stock Units | Common Stock (290) | — | — | 290 | Acquired |
| May 21, 2021 | HON | Stock Option (right to buy) | Common Stock (1,411) | $224.14 | May 20, 2031 | 1,411 | Acquired |
| April 27, 2021 | HON | Restricted Stock Units | Common Stock | — | — | 479 | Disposed |
| April 23, 2021 | HON | Restricted Stock Units | Common Stock | — | — | 372 | Disposed |
| Jan. 4, 2021 | HON | Deferred Compensation (Phantom Shares) | Common Stock (282) | — | — | 282 | Acquired |
| April 27, 2020 | HON | Restricted Stock Units | Common Stock (470) | — | — | 470 | Acquired |
| April 27, 2020 | HON | Stock Option (right to buy) | Common Stock (2,340) | $138.43 | April 26, 2030 | 2,340 | Acquired |
| April 24, 2020 | HON | Restricted Units | Common Stock | — | — | 429 | Disposed |
| Jan. 2, 2020 | HON | Deferred Compensation (Phantom Shares) | Common Stock (339) | — | — | 339 | Acquired |
| Dec. 12, 2019 | HON | Restricted Units | Common Stock | — | — | 3,493 | Disposed |
| April 29, 2019 | HON | Restricted Stock Units | Common Stock (290) | — | — | 290 | Acquired |
| April 29, 2019 | HON | Stock Option (right to buy) | Common Stock (2,070) | $172.45 | April 28, 2029 | 2,070 | Acquired |
| April 25, 2019 | HON | Restricted Units | Common Stock | — | — | 492 | Disposed |
| Jan. 2, 2019 | HON | Deferred Compensation (Phantom Shares) | Common Stock (454) | — | — | 454 | Acquired |
| April 27, 2018 | HON | Restricted Units | Common Stock | — | April 27, 2018 | 521 | Disposed |
| April 23, 2018 | HON | Restricted Stock Units | Common Stock (335) | — | — | 335 | Acquired |
| April 23, 2018 | HON | Stock Option (right to buy) | Common Stock (2,200) | $149.60 | April 22, 2028 | 2,200 | Acquired |
| Jan. 2, 2018 | HON | Deferred Compensation (Phantom Shares) | Common Stock (391) | — | — | 391 | Acquired |
| April 24, 2017 | HON | Restricted Stock Units | Common Stock (386) | — | — | 386 | Acquired |
| April 24, 2017 | HON | Stock Option (right to buy) | Common Stock (2,879) | $129.55 | April 23, 2027 | 2,879 | Acquired |
| Jan. 3, 2017 | HON | Deferred Compensation (Phantom Shares) | Common Stock (518) | — | — | 518 | Acquired |
| April 25, 2016 | HON | Restricted Stock Units | Common Stock (440) | — | — | 440 | Acquired |
| April 25, 2016 | HON | Stock Option (right to buy) | Common Stock (3,121) | $113.81 | April 24, 2026 | 3,121 | Acquired |
| Jan. 4, 2016 | HON | Deferred Compensation (Phantom Shares) | Common Stock (579) | — | — | 579 | Acquired |
| April 27, 2015 | HON | Restricted Stock Units | Common Stock (487) | — | — | 487 | Acquired |
| April 27, 2015 | HON | Stock Option (right to buy) | Common Stock (3,013) | $102.84 | April 26, 2025 | 3,013 | Acquired |
| Jan. 5, 2015 | HON | Deferred Compensation (Phantom Shares) | Common Stock (600) | — | — | 600 | Acquired |
| Dec. 12, 2014 | HON | Deferred Compensation (Phantom Shares) | Common Stock (26) | — | — | 26 | Acquired |
| Dec. 12, 2014 | HON | Restricted Stock Units | Common Stock (3,000) | — | — | 3,000 | Acquired |
| Nov. 27, 2013 | ALK | EMPLOYEE STOCK OPTION (RT TO BUY) | COMMON STOCK (876) | $13.78 | Jan. 29, 2019 | 876 | Disposed |
| Nov. 26, 2013 | ALK | EMPLOYEE STOCK OPTION (RT TO BUY) | COMMON STOCK (100) | $13.78 | Jan. 29, 2019 | 100 | Disposed |
| Nov. 25, 2013 | ALK | EMPLOYEE STOCK OPTION (RT TO BUY) | COMMON STOCK (4,674) | $13.78 | Jan. 29, 2019 | 4,674 | Disposed |
| Nov. 22, 2013 | ALK | EMPLOYEE STOCK OPTION (RT TO BUY) | COMMON STOCK (9,000) | $13.78 | Jan. 29, 2019 | 9,000 | Disposed |
| Nov. 19, 2013 | ALK | EMPLOYEE STOCK OPTION (RT TO BUY) | COMMON STOCK (1,000) | $13.78 | Jan. 29, 2019 | 1,000 | Disposed |
| Nov. 12, 2013 | ALK | EMPLOYEE STOCK OPTION (RT TO BUY) | COMMON STOCK (10,000) | $13.78 | Jan. 29, 2019 | 10,000 | Disposed |
| Nov. 1, 2013 | ALK | EMPLOYEE STOCK OPTION (RT TO BUY) | COMMON STOCK (5,820) | $21.42 | Jan. 31, 2017 | 5,820 | Disposed |
| Oct. 31, 2013 | ALK | EMPLOYEE STOCK OPTION (RT TO BUY) | COMMON STOCK (4,314) | $21.42 | Jan. 31, 2017 | 4,314 | Disposed |
| Oct. 29, 2013 | ALK | EMPLOYEE STOCK OPTION (RT TO BUY) | COMMON STOCK (1,100) | $21.42 | Jan. 31, 2017 | 1,100 | Disposed |
| Oct. 24, 2013 | ALK | EMPLOYEE STOCK OPTION (RT TO BUY) | COMMON STOCK (11,000) | $21.42 | Jan. 31, 2017 | 11,000 | Disposed |
| May 8, 2013 | ALK | EMPLOYEE STOCK OPTION (RT TO BUY) | COMMON STOCK (366) | $21.42 | Jan. 31, 2017 | 366 | Disposed |
| May 6, 2013 | ALK | EMPLOYEE STOCK OPTION (RT TO BUY) | COMMON STOCK (15,000) | $21.42 | Jan. 31, 2017 | 15,000 | Disposed |
| March 27, 2013 | ALK | EMPLOYEE STOCK OPTION (RT TO BUY) | COMMON STOCK (600) | $21.42 | Jan. 31, 2017 | 600 | Disposed |
| March 26, 2013 | ALK | EMPLOYEE STOCK OPTION (RT TO BUY) | COMMON STOCK (300) | $21.42 | Jan. 31, 2017 | 300 | Disposed |
| March 25, 2013 | ALK | EMPLOYEE STOCK OPTION (RT TO BUY) | COMMON STOCK (1,400) | $21.42 | Jan. 31, 2017 | 1,400 | Disposed |
| March 21, 2013 | ALK | EMPLOYEE STOCK OPTION (RT TO BUY) | COMMON STOCK (300) | $21.42 | Jan. 31, 2017 | 300 | Disposed |
| March 20, 2013 | ALK | EMPLOYEE STOCK OPTION (RT TO BUY) | COMMON STOCK (7,400) | $21.42 | Jan. 31, 2017 | 7,400 | Disposed |
| March 8, 2013 | ALK | EMPLOYEE STOCK OPTION (RT TO BUY) | COMMON STOCK (29,600) | $18.98 | Sept. 13, 2016 | 29,600 | Disposed |
| March 4, 2013 | ALK | EMPLOYEE STOCK OPTION (RT TO BUY) | COMMON STOCK (25,000) | $18.98 | Sept. 13, 2016 | 25,000 | Disposed |
| Feb. 11, 2013 | ALK | EMPLOYEE STOCK OPTION (RT TO BUY) | COMMON STOCK (20,000) | $18.98 | Sept. 13, 2016 | 20,000 | Disposed |
| Nov. 5, 2012 | ALK | EMPLOYEE STOCK OPTION (RT TO BUY) | COMMON STOCK (25,650) | $13.78 | Jan. 29, 2019 | 25,650 | Disposed |
| Nov. 2, 2012 | ALK | EMPLOYEE STOCK OPTION (RT TO BUY) | COMMON STOCK (3,342) | $13.78 | Jan. 29, 2019 | 3,342 | Disposed |
| Nov. 1, 2012 | ALK | EMPLOYEE STOCK OPTION (RT TO BUY) | COMMON STOCK (39,734) | $13.78 | Jan. 29, 2019 | 39,734 | Disposed |
| Oct. 18, 2012 | ALK | EMPLOYEE STOCK OPTION (RT TO BUY) | COMMON STOCK (60,000) | $13.78 | Jan. 29, 2019 | 60,000 | Disposed |
| Oct. 17, 2012 | ALK | EMPLOYEE STOCK OPTION (RT TO BUY) | COMMON STOCK (25,650) | $13.78 | Jan. 29, 2019 | 25,650 | Disposed |
| Oct. 17, 2012 | ALK | EMPLOYEE STOCK OPTION (RT TO BUY) | COMMON STOCK (7,950) | $13.78 | Jan. 29, 2019 | 7,950 | Disposed |
| Oct. 15, 2012 | ALK | EMPLOYEE STOCK OPTION (RT TO BUY) | COMMON STOCK (690) | $13.74 | Feb. 8, 2018 | 690 | Disposed |
| Oct. 12, 2012 | ALK | EMPLOYEE STOCK OPTION (RT TO BUY) | COMMON STOCK (100) | $13.74 | Feb. 8, 2018 | 100 | Disposed |
| Oct. 8, 2012 | ALK | EMPLOYEE STOCK OPTION (RT TO BUY) | COMMON STOCK (19,681) | $13.74 | Feb. 8, 2018 | 19,681 | Disposed |
| Oct. 5, 2012 | ALK | EMPLOYEE STOCK OPTION (RT TO BUY) | COMMON STOCK (5,929) | $13.74 | Feb. 8, 2018 | 5,929 | Disposed |
| Dec. 16, 2011 | ALK | EMPLOYEE STOCK OPTION (RT TO BUY) | COMMON STOCK (15,354) | $32.96 | Aug. 30, 2015 | 15,354 | Disposed |
| Dec. 15, 2011 | ALK | EMPLOYEE STOCK OPTION (RT TO BUY) | COMMON STOCK (13) | $32.96 | Aug. 30, 2015 | 13 | Disposed |
| Dec. 14, 2011 | ALK | EMPLOYEE STOCK OPTION (RT TO BUY) | COMMON STOCK (10,867) | $32.96 | Aug. 30, 2015 | 10,867 | Disposed |
| Dec. 6, 2011 | ALK | EMPLOYEE STOCK OPTION (RT TO BUY) | COMMON STOCK (4,300) | $32.96 | Aug. 30, 2015 | 4,300 | Disposed |
| Dec. 5, 2011 | ALK | EMPLOYEE STOCK OPTION (RT TO BUY) | COMMON STOCK (3,551) | $32.96 | Aug. 30, 2015 | 3,551 | Disposed |
| Dec. 1, 2011 | ALK | EMPLOYEE STOCK OPTION (RT TO BUY) | COMMON STOCK (12,015) | $32.96 | Aug. 30, 2015 | 12,015 | Disposed |
| Dec. 1, 2011 | ALK | EMPLOYEE STOCK OPTION (RT TO BUY) | COMMON STOCK (12,825) | $27.56 | Jan. 29, 2019 | 12,825 | Disposed |
| May 6, 2011 | ALK | EMPLOYEE STOCK OPTION (RT TO BUY) | COMMON STOCK (12,825) | $27.56 | Jan. 29, 2019 | 12,825 | Disposed |
| May 5, 2011 | ALK | EMPLOYEE STOCK OPTION (RT TO BUY) | COMMON STOCK (13,200) | $27.49 | Feb. 8, 2018 | 13,200 | Disposed |
| May 4, 2011 | ALK | EMPLOYEE STOCK OPTION (RT TO BUY) | COMMON STOCK (26,400) | $27.49 | Feb. 8, 2018 | 26,400 | Disposed |
| April 29, 2011 | ALK | EMPLOYEE STOCK OPTION (RT TO BUY) | COMMON STOCK (20,000) | $28.85 | Nov. 17, 2014 | 20,000 | Disposed |
| Feb. 7, 2011 | ALK | EMPLOYEE STOCK OPTION (RT TO BUY) | COMMON (12,900) | $61.30 | Feb. 7, 2021 | 12,900 | Acquired |
| Dec. 6, 2010 | ALK | EMPLOYEE STOCK OPTION (RT TO BUY) | COMMON (19,425) | $30.89 | Jan. 30, 2012 | 19,425 | Disposed |
| Dec. 3, 2010 | ALK | EMPLOYEE STOCK OPTION (RT TO BUY) | COMMON (5,950) | $30.89 | Jan. 30, 2012 | 5,950 | Disposed |
| Nov. 29, 2010 | ALK | EMPLOYEE STOCK OPTION (RT TO BUY) | COMMON (1,000) | $30.89 | Jan. 30, 2012 | 1,000 | Disposed |
| Nov. 26, 2010 | ALK | EMPLOYEE STOCK OPTION (RT TO BUY) | COMMON (5,597) | $30.89 | Jan. 30, 2012 | 5,597 | Disposed |
| Nov. 24, 2010 | ALK | EMPLOYEE STOCK OPTION (RT TO BUY) | COMMON (23,278) | $30.89 | Jan. 30, 2012 | 23,278 | Disposed |
| Nov. 5, 2010 | ALK | EMPLOYEE STOCK OPTION (RT TO BUY) | COMMON (16,513) | $30.89 | Jan. 30, 2012 | 16,513 | Disposed |
| Aug. 9, 2010 | ALK | EMP STOCK OPTION (RT TO BUY) | COMMON (49,668) | $18.76 | Feb. 11, 2013 | 49,668 | Disposed |
| Aug. 9, 2010 | ALK | EMP STOCK OPTION (RT TO BUY) | COMMON (75,000) | $27.85 | May 31, 2012 | 75,000 | Disposed |
| July 23, 2010 | ALK | EMP STOCK OPTION (RT TO BUY) | COMMON (39,000) | $25.20 | Nov. 12, 2011 | 39,000 | Disposed |
| July 23, 2010 | ALK | EMP STOCK OPTION (RT TO BUY) | COMMON (8,756) | $31.80 | Jan. 30, 2011 | 8,756 | Disposed |
| May 3, 2010 | ALK | EMP STOCK OPTION (RT TO BUY) | COMMON (3,831) | $26.10 | March 1, 2014 | 3,831 | Disposed |
| May 3, 2010 | ALK | EMP STOCK OPTION (RT TO BUY) | COMMON (3,144) | $31.80 | Jan. 30, 2011 | 3,144 | Disposed |
| May 3, 2010 | ALK | EMP STOCK OPTION (RT TO BUY) | COMMON (5,332) | $18.76 | Feb. 11, 2013 | 5,332 | Disposed |
| May 3, 2010 | ALK | EMP STOCK OPTION (RT TO BUY) | COMMON (3,237) | $30.89 | Jan. 30, 2012 | 3,237 | Disposed |
| April 14, 2010 | ALK | EMP STOCK OPTION (RT TO BUY) | COMMON (10,000) | $31.80 | Jan. 30, 2011 | 10,000 | Disposed |
| Feb. 11, 2010 | ALK | EMPLOYEE STOCK OPTION (RT TO BUY) | COMMON (26,869) | $26.10 | March 1, 2014 | 26,869 | Disposed |
Showing latest 100 of 117 transactions
Exercise/conversion price is blank when not applicable (e.g. RSUs).
Initial ownership (Form 3) 1 holding
Securities held when first becoming an insider, per SEC Form 3.
| Date | Ticker | Security | Shares | Ownership |
|---|---|---|---|---|
| Dec. 16, 2014 | HON | None | 0 | Direct |
Compensation (DEF 14A)
Matched by name from proxy statements (DEF 14A) — verify against the filing.
| Fiscal year | Salary | Bonus | Stock awards | Option awards | Non-equity incentive | Pension change | Other | Total |
|---|---|---|---|---|---|---|---|---|
| 2012 | $150,538 | — | — | — | $250 | $422,600 | $54,941 | $675,449 |
Figures from the Summary Compensation Table of the company's proxy statement (DEF 14A). Compensation is not a recommendation.