क्रिएटिव प्लानिंग ने $5 बिलियन लंदन आरआईए मासेको के लिए डील सील की।

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Creative Planning, an Overland Park, Kan.-based registered investment advisor with approximately $700 billion in assets under management or advisement, announced that London-based MASECO LLP will join the firm subject to regulatory approval, adding 123 employees and over $5 billion in assets under management.
Wealth Management had reported on an agreement between the firms for a sale in December.
The acquisition marks Creative Planning’s second international deal, following its January purchase of Switzerland-based Baseline Wealth Management, and will expand the firm’s ability to serve internationally mobile families with cross-border wealth management services.
“Their planning-led approach, client-first culture and expertise in integrating U.S., UK and offshore financial solutions align perfectly with Creative Planning’s philosophy,” Peter Mallouk, president and CEO of Creative Planning, said in a statement.
MASECO, founded in 2008, manages over $5 billion in assets for more than 1,300 high-net-worth and ultra-high-net-worth clients, specializing in advising U.S. citizens and international families on cross-border financial planning and investment management.
“By combining MASECO’s cross-border expertise with Creative Planning’s scale, technology and global capabilities, we believe we can not only continue delivering the high level of service our clients expect but also raise the standard of advice and broaden the range of services available to U.S. citizens and international families living outside the United States,” Josh Matthews and James Sellon, co-founders and managing partners of MASECO, wrote in a joint statement.
Spencer House Partners and Houlihan Lokey served as M&A advisors on the acquisition, and Paul Weiss and Herbert Smith Freehills Kramer served as legal counsel. Houlihan Lokey also advised Creative Planning on its acquisition of Baseline.
Creative Planning, which is majority owned by Mallouk, has minority investments from private equity firms TPG Capital and General Atlantic.
The moves are among some of the first international expansions for U.S.-grown RIAs. Last year, Miami-based Corient, the RIA arm of Toronto-based CI Financial, announced it had agreed to acquire Stonehage Fleming, a multi-family office based in Jersey, U.K., with some $175 billion in assets, and Stanhope Capital Group, a London-based wealth manager with $40 billion in client assets.
Focus Financial Partners acquired an Australian firm in 2019, which is now integrated into the U.S.-based company’s Focus Partners Australia.