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What happened: Franklin Templeton (BEN), led by third-generation CEO Jenny Johnson, is bullish on private credit and cryptocurrency. Johnson stated that private credit is "here to stay," citing its growth since the 2008 financial crisis. The company is expanding into digital assets, acquiring 250 Digital, an active cryptocurrency investment firm.

Market impact: Franklin Templeton's endorsement and investment in private credit and cryptocurrency signal a growing institutional interest in these asset classes. This could drive further inflows into private credit funds and cryptocurrency investment products, potentially increasing competition and demand in these sectors.

What to watch next: Franklin Templeton's earnings call in late April 2023, where Johnson may provide further insights into their private credit and cryptocurrency strategies. Additionally, the SEC's upcoming decision on a spot Bitcoin ETF could influence Franklin Templeton's cryptocurrency investments and the broader market.