PRPL
NASDAQ
US
Purple Innovation, Inc. - Common Stock
$0.65
▼ $-0.02
(-3.26%)
Vol 384K
3
Quality Score
fail
Rev ✗
NI ✗
>IPO ✗
Mkt Cap
$74.9M
ROE
-230.6%
Margin
-12.4%
D/E
5428.13
Beta
1.88
52W
$1–$1
Wall Street Consensus
11 analysts · Apr 20262
Strong Buy
5
Buy
4
Hold
0
Sell
0
Strong Sell
63.6%
Buy Rating
Price Chart
Similar Stocks
Earnings
Beat rate: 80.0%| Quarter | EPS Est | EPS Act | Surprise |
|---|---|---|---|
| Dec 2025 | $-0.04 | $-0.02 | +$0.02 |
| Sep 2025 | $-0.09 | $-0.08 | +$0.01 |
| Jun 2025 | $-0.11 | $-0.11 | $0.00 |
| Mar 2025 | $-0.14 | $-0.11 | +$0.03 |
Fundamentals Trend
| Metric | 2025-06-30 | 2025-09-02 | 2025-10-02 | 2025-11-03 | 2025-12-03 | 2026-01-02 |
|---|---|---|---|---|---|---|
| ROE (TTM) | — | -230.6% | -230.6% | -230.6% | -230.6% | -230.6% |
| P/E (TTM) | — | — | — | — | — | — |
| Net Margin | -16.5% | -18.4% | -18.4% | -18.4% | -12.4% | -12.4% |
| Gross Margin | 35.9% | 40.6% | 40.6% | 40.6% | 41.2% | 41.2% |
| D/E Ratio | — | 5428.13 | 5428.13 | 5428.13 | 5428.13 | 5428.13 |
| Current Ratio | 1.49 | 1.49 | 1.49 | 1.49 | 1.40 | 1.40 |
Key Ratios
ROA (TTM)
-18.8%
P/S (TTM)
0.16
P/B
4.2
EPS (TTM)
$-0.53
CF/Share
$-1.49
Rev Growth 3Y
-12.4%
52W High
$1.29
52W Low
$0.56
$0.56
52-Week Range
$1.29
How does PRPL compare to Consumer products peers?
Peer group: Micro-cap Consumer products (All) · 60 companies
PRPL valuation vs Consumer products peers
P/E ratio
—
▼
0%
below
peers
(14.4)
vs Peers
vs Industry
Fair value
P/S ratio
0.2
▼
72%
below
peers
(0.6)
vs Peers
vs Industry
Undervalued
P/B ratio
4.2
▲
157%
above
peers
(1.6)
vs Peers
vs Industry
Overvalued
Div yield
—
▼
0%
below
peers
(4.1%)
vs Peers
vs Industry
Low yield
PRPL profitability vs Consumer products peers
ROE
-230.6%
▼
33322%
below
peers
(-0.7%)
vs Peers
vs Industry
Weak
Net margin
-12.4%
▼
727%
below
peers
(-1.5%)
vs Peers
vs Industry
Weak
Gross margin
41.2%
▲
13%
above
peers
(36.5%)
vs Peers
vs Industry
In line
ROA
-18.8%
▼
6160%
below
peers
(-0.3%)
vs Peers
vs Industry
Weak
PRPL financial health vs Consumer products peers
D/E ratio
5428.1
▲
14674%
above
peers
(36.7)
vs Peers
vs Industry
High debt
Current ratio
1.4
▼
32%
below
peers
(2.1)
vs Peers
vs Industry
Low liquidity
Beta
1.9
▲
111%
above
peers
(0.9)
vs Peers
vs Industry
More volatile
PRPL fundamentals radar
PRPL
Peer median
Industry
PRPL profitability vs leverage
Bubble size = market cap · X = net margin · Y = D/E ratio
PRPL vs peers: key metrics
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