Eric Liaw
CIK 1644264 · View on SEC EDGAR ↗
Insider
First SEC filing: Nov. 10, 2021 · Latest: Feb. 14, 2023
On this page
Insider at
Insider transactions
0 buys (P)
0 sells (S)
Net:
$0
+ 71 non-open-market transactions below
last 12 months, based on the transactions shown below
Price change vs current quote, split-adjusted for corporate actions since the filing — not benchmarked, not annualized, not size-weighted
No open-market trades on record; showing all filings.
| Date | Ticker | Code | Shares | Price | Value | Owned after | Δ own | A/D | vs now |
|---|---|---|---|---|---|---|---|---|---|
| Aug. 30, 2023 | ZIP | C | 3,800,000 | — | — | 3,809,348 Indirect | -49.94% | Disposed | (price as of 2026-08-19) |
| Aug. 30, 2023 | ZIP | J | 12,007 | — | — | 13,682 Indirect | +716.84% | Acquired | (price as of 2026-08-19) |
| Aug. 30, 2023 | ZIP | J | 805,600 | — | — | 4,248 Indirect | -99.48% | Disposed | (price as of 2026-08-19) |
| Aug. 30, 2023 | ZIP | J | 805,600 | — | — | 809,848 Indirect | +18964.22% | Acquired | (price as of 2026-08-19) |
| Aug. 30, 2023 | ZIP | J | 3,800,000 | — | — | 0 Indirect | -100.00% | Disposed | (price as of 2026-08-19) |
| Aug. 30, 2023 | ZIP | C | 3,800,000 | — | — | 3,800,000 Indirect | — | Acquired | (price as of 2026-08-19) |
| June 15, 2023 | ZIP | J | 4,247 | — | — | 4,247 Indirect | — | Acquired | (price as of 2026-08-19) |
| June 15, 2023 | ZIP | J | 4,248 | — | — | 4,248 Indirect | — | Acquired | (price as of 2026-08-19) |
| June 15, 2023 | ZIP | J | 8,495 | — | — | 0 Direct | -100.00% | Disposed | (price as of 2026-08-19) |
| June 13, 2023 | ZIP | M | 8,495 | — | — | 0 Direct | -100.00% | Disposed | (price as of 2026-08-19) |
| June 13, 2023 | ZIP | A | 12,422 | — | — | 12,422 Direct | — | Acquired | (price as of 2026-08-19) |
| June 13, 2023 | ZIP | M | 8,495 | — | — | 8,495 Direct | — | Acquired | (price as of 2026-08-19) |
| June 13, 2023 | LVLU | A | 5,944 | — | — | 43,789 Direct | +15.71% | Acquired | (price as of 2026-08-19) |
| June 2, 2023 | HNST | J | 48,615 | — | — | 124,670 Direct | -28.05% | Disposed | (price as of 2026-08-19) |
| May 31, 2023 | HNST | J | 8,363 | — | — | 173,285 Direct | -4.60% | Disposed | (price as of 2026-08-19) |
| April 7, 2023 | LVLU | A | 7,881 | — | — | 37,845 Direct | +26.30% | Acquired | (price as of 2026-08-19) |
| March 17, 2023 | LVLU | J | 9,383 | — | — | 13,863 Indirect | +209.44% | Acquired | (price as of 2026-08-19) |
| March 17, 2023 | LVLU | J | 9,383 | — | — | 29,964 Direct | -23.85% | Disposed | (price as of 2026-08-19) |
| March 8, 2023 | ZIP | J | 838 | — | — | 1,675 Indirect | +100.12% | Acquired | (price as of 2026-08-19) |
| March 8, 2023 | ZIP | J | 56,250 | — | — | 0 Indirect | -100.00% | Disposed | (price as of 2026-08-19) |
| March 8, 2023 | ZIP | J | 56,250 | — | — | 56,250 Indirect | — | Acquired | (price as of 2026-08-19) |
| March 8, 2023 | ZIP | J | 3,750,000 | — | — | 0 Indirect | -100.00% | Disposed | (price as of 2026-08-19) |
| March 7, 2023 | ZIP | C | 3,750,000 | — | — | 7,609,348 Indirect | -33.01% | Disposed | (price as of 2026-08-19) |
| March 7, 2023 | ZIP | C | 3,750,000 | — | — | 3,750,000 Indirect | — | Acquired | (price as of 2026-08-19) |
| Jan. 6, 2023 | LVLU | A | 7,616 | — | — | 39,347 Direct | +24.00% | Acquired | (price as of 2026-08-19) |
| Dec. 16, 2022 | LVLU | J | 1,219 | — | — | 4,479 Indirect | +37.39% | Acquired | (price as of 2026-08-19) |
| Dec. 16, 2022 | LVLU | J | 1,218 | — | — | 4,480 Indirect | +37.34% | Acquired | (price as of 2026-08-19) |
| Dec. 16, 2022 | LVLU | J | 2,437 | — | — | 31,731 Direct | -7.13% | Disposed | (price as of 2026-08-19) |
| Nov. 28, 2022 | ZIP | J | 837 | — | — | 837 Indirect | — | Acquired | (price as of 2026-08-19) |
| Nov. 28, 2022 | ZIP | J | 3,750,000 | — | — | 0 Indirect | -100.00% | Disposed | (price as of 2026-08-19) |
| Nov. 22, 2022 | ZIP | C | 178,033 | — | — | 11,359,348 Indirect | -1.54% | Disposed | (price as of 2026-08-19) |
| Nov. 22, 2022 | ZIP | C | 178,033 | — | — | 3,750,000 Indirect | +4.98% | Acquired | (price as of 2026-08-19) |
| Oct. 7, 2022 | LVLU | A | 3,684 | — | — | 34,168 Direct | +12.09% | Acquired | (price as of 2026-08-19) |
| Sept. 16, 2022 | LVLU | J | 3,260 | — | — | 3,260 Indirect | — | Acquired | (price as of 2026-08-19) |
| Sept. 16, 2022 | LVLU | J | 3,262 | — | — | 3,262 Indirect | — | Acquired | (price as of 2026-08-19) |
| Sept. 16, 2022 | LVLU | J | 6,522 | — | — | 2,437 Direct | -72.80% | Disposed | (price as of 2026-08-19) |
| July 29, 2022 | ZIP | A | 8,495 | — | — | 8,495 Direct | — | Acquired | (price as of 2026-08-19) |
| July 8, 2022 | LVLU | A | 1,551 | — | — | 37,006 Direct | +4.37% | Acquired | (price as of 2026-08-19) |
| June 14, 2022 | LVLU | A | 5,650 | — | — | 35,455 Direct | +18.96% | Acquired | (price as of 2026-08-19) |
| April 8, 2022 | LVLU | A | 2,437 | — | — | 29,805 Direct | +8.90% | Acquired | (price as of 2026-08-19) |
| Jan. 31, 2022 | LVLU | A | 4,971 | — | — | 27,368 Direct | +22.19% | Acquired | (price as of 2026-08-19) |
| Jan. 31, 2022 | LVLU | A | 22,397 | — | — | 22,397 Direct | — | Acquired | (price as of 2026-08-19) |
| Nov. 15, 2021 | LVLU | C | 782,408 | — | — | 0 Indirect | -100.00% | Disposed | (price as of 2026-08-19) |
| Nov. 15, 2021 | LVLU | C | 4,140 | — | — | 0 Indirect | -100.00% | Disposed | (price as of 2026-08-19) |
| Nov. 15, 2021 | LVLU | C | 778,269 | — | — | 0 Indirect | -100.00% | Disposed | (price as of 2026-08-19) |
| Nov. 15, 2021 | LVLU | J | 208,383 | — | — | 0 Indirect | -100.00% | Disposed | (price as of 2026-08-19) |
| Nov. 15, 2021 | LVLU | J | 1,102 | — | — | 0 Indirect | -100.00% | Disposed | (price as of 2026-08-19) |
| Nov. 15, 2021 | LVLU | J | 207,232 | — | — | 0 Indirect | -100.00% | Disposed | (price as of 2026-08-19) |
| Nov. 15, 2021 | LVLU | C | 3,749,997 | — | — | 3,749,997 Indirect | — | Acquired | (price as of 2026-08-19) |
| Nov. 15, 2021 | LVLU | C | 19,843 | — | — | 19,843 Indirect | — | Acquired | (price as of 2026-08-19) |
| Nov. 15, 2021 | LVLU | C | 3,730,160 | — | — | 3,730,160 Indirect | — | Acquired | (price as of 2026-08-19) |
| July 1, 2021 | HNST | A | 2,039 | — | — | 14,488 Direct | +16.38% | Acquired | (price as of 2026-08-19) |
| May 26, 2021 | ZIP | C | 2,183 | — | — | 30,662 Indirect | +7.67% | Acquired | (price as of 2026-08-19) |
| May 26, 2021 | ZIP | C | 410,395 | — | — | 5,763,820 Indirect | +7.67% | Acquired | (price as of 2026-08-19) |
| May 26, 2021 | ZIP | C | 821,486 | — | — | 11,537,381 Indirect | +7.67% | Acquired | (price as of 2026-08-19) |
| May 26, 2021 | ZIP | C | 2,183 | — | — | 0 Indirect | -100.00% | Disposed | (price as of 2026-08-19) |
| May 26, 2021 | ZIP | C | 410,395 | — | — | 0 Indirect | -100.00% | Disposed | (price as of 2026-08-19) |
| May 26, 2021 | ZIP | C | 821,486 | — | — | 0 Indirect | -100.00% | Disposed | (price as of 2026-08-19) |
| May 19, 2021 | ZIP | C | 713,790 | — | — | 5,353,425 Indirect | -11.76% | Disposed | (price as of 2026-08-19) |
| May 19, 2021 | ZIP | C | 3,798 | — | — | 28,479 Indirect | -11.77% | Disposed | (price as of 2026-08-19) |
| May 19, 2021 | ZIP | C | 1,428,787 | — | — | 10,715,895 Indirect | -11.76% | Disposed | (price as of 2026-08-19) |
| May 19, 2021 | ZIP | C | 3,798 | — | — | 9,495 Indirect | +66.67% | Acquired | (price as of 2026-08-19) |
| May 19, 2021 | ZIP | C | 713,790 | — | — | 1,784,475 Indirect | +66.67% | Acquired | (price as of 2026-08-19) |
| May 19, 2021 | ZIP | C | 1,428,787 | — | — | 3,571,967 Indirect | +66.67% | Acquired | (price as of 2026-08-19) |
| May 17, 2021 | ZIP | C | 5,697 | — | — | 32,277 Indirect | -15.00% | Disposed | (price as of 2026-08-19) |
| May 17, 2021 | ZIP | C | 1,070,685 | — | — | 6,067,215 Indirect | -15.00% | Disposed | (price as of 2026-08-19) |
| May 17, 2021 | ZIP | C | 2,143,180 | — | — | 12,144,682 Indirect | -15.00% | Disposed | (price as of 2026-08-19) |
| May 17, 2021 | ZIP | C | 5,697 | — | — | 5,697 Indirect | — | Acquired | (price as of 2026-08-19) |
| May 17, 2021 | ZIP | C | 1,070,685 | — | — | 1,070,685 Indirect | — | Acquired | (price as of 2026-08-19) |
| May 17, 2021 | ZIP | C | 2,143,180 | — | — | 2,143,180 Indirect | — | Acquired | (price as of 2026-08-19) |
| May 4, 2021 | HNST | A | 12,449 | — | — | 12,449 Direct | — | Acquired | (price as of 2026-08-19) |
P = Open-market purchase · S = Sale · A = Grant/award · M = Option exercise · G = Gift · F = Tax withholding
Insider transactions are not a recommendation; sales are often driven by liquidity or tax reasons.
Derivative holdings (Form 4 Table II)
Options, RSUs and convertible securities reported on Form 4 Table II.
| Date | Ticker | Security | Underlying | Exercise price | Expiration | Shares | A/D |
|---|---|---|---|---|---|---|---|
| Aug. 30, 2023 | ZIP | Class B Common Stock | Class A Common Stock (3,800,000) | — | — | 3,800,000 | Disposed |
| June 13, 2023 | ZIP | Restricted Stock Units | Class A Common Stock (8,495) | — | — | 8,495 | Disposed |
| June 13, 2023 | ZIP | Restricted Stock Units | Class A Common Stock (12,422) | — | — | 12,422 | Acquired |
| March 7, 2023 | ZIP | Class B Common Stock | Class A Common Stock (3,750,000) | — | — | 3,750,000 | Disposed |
| Nov. 22, 2022 | ZIP | Class B Common Stock | Class A Common Stock (178,033) | — | — | 178,033 | Disposed |
| July 29, 2022 | ZIP | Restricted Stock Units | Class A Common Stock (8,495) | — | — | 8,495 | Acquired |
| Nov. 15, 2021 | LVLU | Series A Preferred Stock | Common Stock (3,749,997) | — | — | 782,408 | Disposed |
| Nov. 15, 2021 | LVLU | Series A Preferred Stock | Common Stock (19,843) | — | — | 4,140 | Disposed |
| Nov. 15, 2021 | LVLU | Series A Preferred Stock | Common Stock (3,730,160) | — | — | 778,269 | Disposed |
| May 26, 2021 | ZIP | Class B Common Stock | Class A Common Stock (2,183) | — | — | 2,183 | Acquired |
| May 26, 2021 | ZIP | Class B Common Stock | Class A Common Stock (410,395) | — | — | 410,395 | Acquired |
| May 26, 2021 | ZIP | Class B Common Stock | Class A Common Stock (821,486) | — | — | 821,486 | Acquired |
| May 26, 2021 | ZIP | Convertible Promissory Note | Class B Common Stock [F3] (2,183) | — | — | 2,183 | Disposed |
| May 26, 2021 | ZIP | Convertible Promissory Note | Class B Common Stock [F3] (410,395) | — | — | 410,395 | Disposed |
| May 26, 2021 | ZIP | Convertible Promissory Note | Class B Common Stock [F3] (821,486) | — | — | 821,486 | Disposed |
| May 19, 2021 | ZIP | Class B Common Stock | Class A Common Stock (713,790) | — | — | 713,790 | Disposed |
| May 19, 2021 | ZIP | Class B Common Stock | Class A Common Stock (3,798) | — | — | 3,798 | Disposed |
| May 19, 2021 | ZIP | Class B Common Stock | Class A Common Stock (1,428,787) | — | — | 1,428,787 | Disposed |
| May 17, 2021 | ZIP | Class B Common Stock | Class A Common Stock (5,697) | — | — | 5,697 | Disposed |
| May 17, 2021 | ZIP | Class B Common Stock | Class A Common Stock (1,070,685) | — | — | 1,070,685 | Disposed |
| May 17, 2021 | ZIP | Class B Common Stock | Class A Common Stock (2,143,180) | — | — | 2,143,180 | Disposed |
Exercise/conversion price is blank when not applicable (e.g. RSUs).
Initial ownership (Form 3) 16 holdings
Securities held when first becoming an insider, per SEC Form 3.
| Date | Ticker | Security | Shares | Ownership |
|---|---|---|---|---|
| Nov. 10, 2021 | LVLU | Series B Preferred Stock | 207,232 | Indirect |
| Nov. 10, 2021 | LVLU | Series B Preferred Stock | 1,102 | Indirect |
| Nov. 10, 2021 | LVLU | Series B Preferred Stock | 208,383 | Indirect |
| Nov. 10, 2021 | LVLU | Series A Preferred Stock→ Common Stock (3,730,160) | 3,730,160 | Indirect |
| Nov. 10, 2021 | LVLU | Series A Preferred Stock→ Common Stock (19,843) | 19,843 | Indirect |
| Nov. 10, 2021 | LVLU | Series A Preferred Stock→ Common Stock (3,749,998) | 3,749,998 | Indirect |
| May 14, 2021 | ZIP | Class B Common Stock→ Class A Common Stock (2,317,734) | 2,317,734 | Indirect |
| May 14, 2021 | ZIP | Class B Common Stock→ Class A Common Stock (4,444,441) | 4,444,441 | Indirect |
| May 14, 2021 | ZIP | Class B Common Stock→ Class A Common Stock (23,645) | 23,645 | Indirect |
| May 14, 2021 | ZIP | Series A Preferred Stock→ Class B Common Stock (11,970,128) | 11,970,128 | Indirect |
| May 14, 2021 | ZIP | Series B Preferred Stock→ Class B Common Stock (2,693,459) | 2,693,459 | Indirect |
| May 14, 2021 | ZIP | Series B Preferred Stock→ Class B Common Stock (14,329) | 14,329 | Indirect |
| May 14, 2021 | ZIP | Convertible Promissory Note→ Class B Common Stock | — | Indirect |
| May 14, 2021 | ZIP | Convertible Promissory Note→ Class B Common Stock | — | Indirect |
| May 14, 2021 | ZIP | Convertible Promissory Note→ Class B Common Stock | — | Indirect |
| May 4, 2021 | HNST | No securities are beneficially owned. | 0 | Direct |