HNST The Honest Company, Inc. - Common Stock

NASDAQ · Consumer products · View on SEC EDGAR ↗
$3.11
Price · May 20, 2026
Fundamentals as of May 6, 2026

HNST Stock Snapshot Price, market cap, P/E, EPS, ROE, debt/equity, 52-week range

Price
$3.11
Market Cap
$291M
P/E (TTM)
-18.4
EPS (TTM)
$-0.14
Revenue (TTM)
$371M
Div Yield
ROE
-8.8%
Debt/Equity
52W Range
$2 – $5

HNST Stock Price Chart Daily OHLCV with technical indicators — pan, zoom, and customize your view

10-Year Performance Revenue, net income, margins and EPS trends

Revenue & Net Income $371M
7-point trend, +57.6%
2019-12-31 2025-12-31
EPS $-0.14
7-point trend, +84.8%
2019-12-31 2025-12-31
Free Cash Flow $14M
5-point trend, +135.5%
2021-12-31 2025-12-31
Margins -4.2%
5-point trend, -2.7%
2021-12-31 2025-12-31

Valuation P/E, P/S, P/B, EV/EBITDA ratios — is the stock expensive or cheap?

Metric
5Y trend
HNST
Peer Median
P/E (TTM)
5-point trend, +2.0%
-18.4
21.1
P/S (TTM)
5-point trend, -66.3%
0.8
1.8
P/B
5-point trend, -58.5%
1.7
3.1
Price / FCF
5-point trend, +210.8%
21.4

Profitability Gross, operating and net margins; ROE, ROA, ROIC

Metric
5Y trend
HNST
Peer Median
Gross Margin
5-point trend, -2.7%
33.3%
61.3%
Operating Margin
5-point trend, +57.0%
-5.0%
Net Profit Margin
5-point trend, +65.2%
-4.2%
5.5%
ROA
5-point trend, +55.9%
-6.6%
4.1%
ROE
5-point trend, +59.2%
-8.8%
7.3%
ROIC
5-point trend, +46.5%
-11.0%

Financial Health Debt, liquidity, solvency — balance sheet strength

Metric
5Y trend
HNST
Peer Median
Current Ratio
5-point trend, -9.7%
4.0
2.3
Quick Ratio
5-point trend, +68.2%
1.8

Growth Revenue, EPS and net income growth: YoY, 3Y CAGR, 5Y CAGR

Metric
5Y trend
HNST
Peer Median
Revenue YoY
5-point trend, +16.5%
-1.9%
Revenue CAGR 3Y
5-point trend, +16.5%
5.8%
Revenue CAGR 5Y
5-point trend, +16.5%
4.3%

Per Share Metrics EPS, book value per share, cash flow per share, dividend per share

Metric
5Y trend
HNST
Peer Median
EPS (Diluted)
5-point trend, +67.4%
$-0.14

Capital Efficiency Asset turnover, inventory turnover, receivables turnover

Metric
5Y trend
HNST
Peer Median

HNST Analyst Consensus Bullish and bearish analyst opinions, 12-month price target, upside

BUY 13 analysts
  • Strong Buy 2 15.4%
  • Buy 7 53.8%
  • Hold 3 23.1%
  • Sell 1 7.7%
  • Strong Sell 0 0.0%

12-Month Price Target

6 analysts · 2026-05-18
Median target $4.00 +28.6%
Mean target $3.90 +25.4%

Earnings History EPS actual vs estimate, surprise %, beat rate, next earnings date

Avg Surprise
0.02%
Period EPS Actual EPS Est Surprise
March 31, 2026 $0.01 $0.01 -0.00%
Dec. 31, 2025 $0.00 $-0.04 0.04%
Sept. 30, 2025 $0.01 $-0.02 0.03%
June 30, 2025 $0.03 $0.00 0.03%
March 31, 2025 $0.03 $0.00 0.03%

Peer Comparison Key metrics vs sector peers

Ticker Market Cap P/E Rev YoY Net Margin ROE Gross Margin
HNST $291M -18.4 -1.9% -4.2% -8.8% 33.3%
BRBR $4.39B 21.6 16.1% 9.3% -72.0% 33.3%
EPC $946M 38.4 -1.3% 1.1% 1.7% 41.6%
NATR $378M 20.4 5.7% 4.1% 12.0% 72.4%
USNA $355M 33.5 8.3% 1.2% 2.0% 78.3%
NAGE $507M 31.8 29.9% 13.4% 24.7% 64.3%
NUS 3.0 -14.3% 10.8% 22.0% 69.5%
MED $117M -6.3 -36.0% -4.8% -9.0% 71.3%

Full Fundamentals All metrics by year — income statement, balance sheet, cash flow

Income Statement 16
Annual Income Statement data for HNST
Metric Trend 2025202420232022202120202019
Revenue 7-point trend, +57.6% $371M $378M $344M $314M $319M $301M $236M
Cost of Revenue 7-point trend, +55.0% $248M $234M $244M $221M $209M $193M $160M
Gross Profit 7-point trend, +63.1% $124M $145M $101M $92M $109M $108M $76M
R&D Expense 7-point trend, +43.0% $7M $7M $6M $7M $8M $6M $5M
SG&A Expense 7-point trend, +13.1% $80M $99M $95M $87M $84M $71M $70M
Operating Expenses 7-point trend, +32.5% $142M $151M $139M $142M $146M $121M $107M
Operating Income 7-point trend, +41.3% $-18M $-6M $-39M $-50M $-37M $-14M $-31M
Other Non-op 7-point trend, +594.4% $3M $282.0K $-254.0K $871.0K $-2M $-837.0K $429.0K
Pretax Income 7-point trend, +50.1% $-15M $-6M $-39M $-49M $-39M $-14M $-31M
Income Tax 7-point trend, +270.9% $204.0K $75.0K $75.0K $110.0K $77.0K $89.0K $55.0K
Net Income 7-point trend, +49.5% $-16M $-6M $-39M $-49M $-39M $-14M $-31M
EPS (Basic) 7-point trend, +84.8% $-0.14 $-0.06 $-0.42 $-0.53 $-0.43 $-0.43 $-0.92
EPS (Diluted) 7-point trend, +84.8% $-0.14 $-0.06 $-0.42 $-0.53 $-0.43 $-0.43 $-0.92
Shares (Basic) 7-point trend, +227.9% 111,209,322 100,245,394 94,516,690 92,201,806 71,126,218 34,075,572 33,916,324
Shares (Diluted) 7-point trend, +227.9% 111,209,322 100,245,394 94,516,690 92,201,806 71,126,218 34,075,572 33,916,324
EBITDA 5-point trend, +52.4% $-16M $-3M $-36M $-47M $-33M · ·
Balance Sheet 25
Annual Balance Sheet data for HNST
Metric Trend 2025202420232022202120202019
Cash & Equivalents 7-point trend, +561.5% $90M $75M $33M $10M $51M $29M $14M
Inventory 6-point trend, -5.4% $73M $85M $73M $116M $76M $77M ·
Prepaid Expense 6-point trend, -23.9% $7M $10M $8M $16M $13M $9M ·
Current Assets 6-point trend, +16.6% $202M $214M $158M $189M $214M $174M ·
PP&E (Net) 2-point trend, -6.6% · · · · $53M $57M ·
PP&E (Gross) 2-point trend, +0.3% · · · · $81M $80M ·
Accum. Depreciation 2-point trend, +16.7% · · · · $28M $24M ·
Goodwill 6-point trend, +1.7% $2M $2M $2M $2M $2M $2M ·
Intangibles 6-point trend, -68.3% $162.0K $235.0K $309.0K $370.0K $440.0K $511.0K ·
Other Non-current Assets 6-point trend, +11.2% $2M $2M $4M $5M $3M $2M ·
Total Assets 6-point trend, -6.4% $225M $247M $202M $241M $273M $241M ·
Accounts Payable 6-point trend, -51.4% $15M $23M $22M $25M $29M $31M ·
Accrued Liabilities 6-point trend, +60.6% $36M $36M $32M $38M $19M $22M ·
Current Liabilities 6-point trend, -6.0% $51M $60M $57M $64M $48M $54M ·
Capital Leases 6-point trend, -87.2% $5M $13M $22M $30M $38M $38M ·
Other Non-current Liabilities 5-point trend, -100.0% · $0 $34.0K $817.0K $7M $9M ·
Total Liabilities 6-point trend, -44.9% $56M $73M $78M $94M $93M $101M ·
Common Stock 6-point trend, +266.7% $11.0K $11.0K $9.0K $9.0K $9.0K $3.0K ·
Paid-in Capital 6-point trend, +477.8% $671M $659M $602M $586M $571M $116M ·
Retained Earnings 6-point trend, -41.9% $-501M $-485M $-479M $-440M $-392M $-353M ·
Treasury Stock $0 · · · · · ·
AOCI 4-point trend, -100.0% · · $0 $-32.0K $-41.0K $94.0K ·
Stockholders' Equity 7-point trend, +173.7% $170M $174M $123M $146M $179M $-237M $-230M
Liabilities + Equity 6-point trend, -6.4% $225M $247M $202M $241M $273M $241M ·
Shares Outstanding 6-point trend, +230.9% 112,809,637 109,159,697 95,868,421 92,907,351 91,512,140 34,089,186 ·
Cash Flow 14
Annual Cash Flow data for HNST
Metric Trend 2025202420232022202120202019
D&A 7-point trend, -62.2% $3M $3M $3M $3M $4M $5M $8M
Stock-based Comp 7-point trend, +25.4% $11M $16M $16M $15M $17M $8M $8M
Deferred Tax Flat — no change across 7 periods $0 $0 $0 $0 $0 $0 $0
Amort. of Intangibles Flat — no change across 7 periods $100.0K $100.0K $100.0K $100.0K $100.0K $100.0K $100.0K
Restructuring 5-point trend, +4159000.00 $4M $0 $2M $0 $0 · ·
Other Non-cash 5-point trend, +185.0% $17M $-11M $40M $-45M $-20M · ·
Operating Cash Flow 7-point trend, +175.6% $15M $2M $19M $-76M $-38M $-12M $-20M
CapEx 7-point trend, +128.4% $2M $530.0K $2M $2M $220.0K $200.0K $661.0K
Investing Cash Flow 7-point trend, -113.7% $-2M $-530.0K $4M $35M $-9M $37M $11M
Dividends Paid 5-point trend, +0.00 · · $0 $0 $35M $0 $0
Financing Cash Flow 7-point trend, +275.4% $535.0K $42M $122.0K $38.0K $60M $-973.0K $-305.0K
Net Change in Cash 7-point trend, +252.3% $14M $43M $23M $-41M $14M $24M $-9M
Taxes Paid 7-point trend, +46.7% $110.0K $89.0K $116.0K $101.0K $76.0K $102.0K $75.0K
Free Cash Flow 5-point trend, +135.5% $14M $1M $18M $-78M $-38M · ·
Profitability 8
Annual Profitability data for HNST
Metric Trend 2025202420232022202120202019
Gross Margin 5-point trend, -2.7% 33.3% 38.2% 29.2% 29.4% 34.3% · ·
Operating Margin 5-point trend, +57.0% -5.0% -1.7% -11.3% -15.9% -11.6% · ·
Net Margin 5-point trend, +65.2% -4.2% -1.6% -11.4% -15.6% -12.1% · ·
Pretax Margin 5-point trend, +65.6% -4.2% -1.6% -11.4% -15.6% -12.1% · ·
EBITDA Margin 5-point trend, +59.2% -4.2% -0.92% -10.5% -15.0% -10.3% · ·
ROA 5-point trend, +55.9% -6.6% -2.7% -17.8% -19.1% -15.1% · ·
ROE 5-point trend, +59.2% -8.8% -4.0% -32.3% -32.5% -21.6% · ·
ROIC 5-point trend, +46.5% -11.0% -3.7% -31.7% -34.1% -20.6% · ·
Liquidity & Solvency 2
Annual Liquidity & Solvency data for HNST
Metric Trend 2025202420232022202120202019
Current Ratio 5-point trend, -9.7% 4.0 3.6 2.8 3.0 4.4 · ·
Quick Ratio 5-point trend, +68.2% 1.8 1.3 0.6 0.1 1.0 · ·
Efficiency 2
Annual Efficiency data for HNST
Metric Trend 2025202420232022202120202019
Asset Turnover 5-point trend, +26.5% 1.6 1.7 1.6 1.2 1.2 · ·
Inventory Turnover 5-point trend, +14.1% 3.1 2.9 2.6 2.3 2.8 · ·
Per Share 6
Annual Per Share data for HNST
Metric Trend 2025202420232022202120202019
Book Value / Share 5-point trend, -23.2% $1.50 $1.60 $1.28 $1.58 $1.96 · ·
Revenue / Share 5-point trend, -25.5% $3.34 $3.77 $3.64 $3.40 $4.48 · ·
Cash Flow / Share 5-point trend, +125.4% $0.14 $0.02 $0.20 $-0.83 $-0.54 · ·
Cash / Share 5-point trend, +43.1% $0.79 $0.69 $0.34 $0.10 $0.56 · ·
Dividend Paid / Share Flat — no change across 2 periods · · · $0 $0 · ·
EPS (TTM) 5-point trend, +67.4% $-0.14 $-0.06 $-0.42 $-0.53 $-0.43 · ·
Growth Rates 3
Annual Growth Rates data for HNST
Metric Trend 2025202420232022202120202019
Revenue YoY 5-point trend, -130.8% -1.9% 9.9% 9.8% -1.6% 6.0% · ·
Revenue CAGR 3Y 3-point trend, +24.8% 5.8% 5.9% 4.6% · · · ·
Revenue CAGR 5Y 4.3% · · · · · ·
Valuation (TTM) 13
Annual Valuation (TTM) data for HNST
Metric Trend 2025202420232022202120202019
Revenue TTM 5-point trend, +16.5% $371M $378M $344M $314M $319M · ·
Net Income TTM 5-point trend, +59.4% $-16M $-6M $-39M $-49M $-39M · ·
Market Cap 5-point trend, -60.7% $291M $756M $316M $280M $740M · ·
P/E 5-point trend, +2.0% -18.4 -115.5 -7.9 -5.7 -18.8 · ·
P/S 5-point trend, -66.3% 0.8 2.0 0.9 0.9 2.3 · ·
P/B 5-point trend, -58.5% 1.7 4.3 2.6 1.9 4.1 · ·
P / Tangible Book 5-point trend, -58.5% 1.7 4.4 2.6 1.9 4.2 · ·
P / Cash Flow 5-point trend, +199.2% 19.2 490.9 16.3 -3.7 -19.4 · ·
P / FCF 5-point trend, +210.8% 21.4 748.2 18.1 -3.6 -19.3 · ·
Dividend Yield 3-point trend, -100.0% · · 0.00% 0.00% 4.7% · ·
Earnings Yield 5-point trend, -2.1% -5.4% -0.87% -12.7% -17.6% -5.3% · ·
Payout Ratio 3-point trend, +100.0% · · 0.00% 0.00% -90.5% · ·
Annual Payout 3-point trend, -100.0% · · $0 $0 $35M · ·

Financial Statements Income statement, balance sheet, cash flow — annual, last 5 years

Income Statement
2025-12-312024-12-312023-12-312022-12-312021-12-31
Revenue $371M$378M$344M$314M$319M
Gross Margin % 33.3%38.2%29.2%29.4%34.3%
Operating Margin % -5.0%-1.7%-11.3%-15.9%-11.6%
Net Income $-16M$-6M$-39M$-49M$-39M
Diluted EPS $-0.14$-0.06$-0.42$-0.53$-0.43
Balance Sheet
2025-12-312024-12-312023-12-312022-12-312021-12-31
Current Ratio 4.03.62.83.04.4
Quick Ratio 1.81.30.60.11.0
Cash Flow
2025-12-312024-12-312023-12-312022-12-312021-12-31
Free Cash Flow $14M$1M$18M$-78M$-38M

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