Sam Eaton

Insider

First SEC filing: May 24, 2021 · Latest: May 24, 2021

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Insider at

0 buys (P) 1 sells (S) Net: $-5,626 + 3 non-open-market transactions below last 12 months, based on the transactions shown below

Price change vs current quote, split-adjusted for corporate actions since the filing — not benchmarked, not annualized, not size-weighted

3 other filings hidden

Date	Ticker	Code	Shares	Price	Value	Owned after	Δ own	A/D	vs now
Dec. 2, 2025	YELP	S 10b5-1	195	$28.85	$5,626	122,880 Direct	-0.16%	Disposed	-17.9% (price as of 2026-08-20)
Nov. 20, 2025	YELP	F	11,093	$28.85	$320,033	122,880 Direct	-8.28%	Disposed	-17.9% (price as of 2026-08-20)
Jan. 25, 2023	YELP	A	69,974	—	—	250,700 Direct	+38.72%	Acquired	(price as of 2026-08-20)
Nov. 30, 2022	YELP	S 10b5-1	5,547	$30.00	$166,410	180,726 Direct	-2.98%	Disposed	-21.1% (price as of 2026-08-20)
Nov. 20, 2022	YELP	F	10,978	$29.58	$324,729	186,273 Direct	-5.57%	Disposed	-20.0% (price as of 2026-08-20)

P = Open-market purchase · S = Sale · A = Grant/award · M = Option exercise · G = Gift · F = Tax withholding

Insider transactions are not a recommendation; sales are often driven by liquidity or tax reasons.

Securities held when first becoming an insider, per SEC Form 3.

Date	Ticker	Security	Shares	Ownership
May 24, 2021	YELP	Common Stock	151,629	Direct
May 24, 2021	YELP	Employee Stock Option (Right to Buy)→ Common Stock (7,100)	7,100	Direct
May 24, 2021	YELP	Employee Stock Option (Right to Buy)→ Common Stock (2,950)	2,950	Direct
May 24, 2021	YELP	Employee Stock Option (Right to Buy)→ Common Stock (667)	667	Direct
May 24, 2021	YELP	Employee Stock Option (Right to Buy)→ Common Stock (18,850)	18,850	Direct
March 12, 2021	YELP	Common Stock	144,852	Direct
March 12, 2021	YELP	Employee Stock Option (Right to Buy)→ Common Stock (7,100)	7,100	Direct
March 12, 2021	YELP	Employee Stock Option (Right to Buy)→ Common Stock (2,950)	2,950	Direct
March 12, 2021	YELP	Employee Stock Option (Right to Buy)→ Common Stock (667)	667	Direct
March 12, 2021	YELP	Employee Stock Option (Right to Buy)→ Common Stock (18,850)	18,850	Direct

Matched by name from proxy statements (DEF 14A) — verify against the filing.

CTO

Fiscal year	Salary	Bonus	Stock awards	Option awards	Non-equity incentive	Pension change	Other	Total
2021	$500,000	—	—	—	—	—	—	$4,360,801

Figures from the Summary Compensation Table of the company's proxy statement (DEF 14A). Compensation is not a recommendation.