First Fiduciary Investment Counsel, Inc.

CIK 1072843 · View on SEC EDGAR ↗

Portfolio value
$529K
#9,228 of 9,443 by 13F value · top 97.7%
Positions
75
As of
June 30, 2026

Portfolio value QoQ: +6.5% 13F does not disclose cash

Top 10 holdings weight
43.23%
Top 25 holdings weight
78.77%
Positions above 1%
35
Effective number of positions
32.3

Based on 13F long-equity holdings only (cash, bonds, shorts not disclosed)

Turnover Q2 2026: 6.93% Est. buys $46,370 · sells $35,571

Median holding: 7.0 quarters Tracked Q4 2024–Q2 2026 · 80.6% still held

New positions
13
Increased
37
Decreased
18
Closed
4
On this page

Sector breakdown

Financial Services
15.7%
Healthcare
12.8%
Technology
10.0%
Industrials
8.2%
Consumer Staples
7.3%
Financials
7.0%
Consumer Discretionary
5.6%
Communication Services
5.2%
Retail
5.1%
Utilities
4.2%
Communications
3.5%
Real Estate
3.3%
Energy
3.0%
Consumer products
1.9%
Other/Unmapped
7.4%

Full portfolio 75 positions

Type Streak 8Q trend
JPM JP Morgan Chase & Co. Common Stock $36,030 6.81% 110,073 $376 Down ×6
MSFT Microsoft Corporation - Common Stock $29,302 5.54% 78,555 $1,917 Up ×1
BLK BlackRock, Inc. Common Stock $25,521 4.82% 26,541 $3,847 Up ×1
LOW Lowe's Companies, Inc. Common Stock $23,851 4.51% 108,172 $1,285 Up ×1
GS Goldman Sachs Group, Inc. (The) Common Stock $23,414 4.42% 23,151 $3,916 Up ×1
MAR Marriott International - Class A Common Stock $19,807 3.74% 53,447 $1,670 Down ×2
JNJ Johnson & Johnson Common Stock $18,596 3.51% 73,221 $-3,653 Down ×1
CSCO Cisco Systems, Inc. - Common Stock $18,326 3.46% 156,015 $4,138 Down ×2
EQIX Equinix, Inc. - Common Stock $17,469 3.30% 16,759 $979 Down ×3
WM Waste Management, Inc. Common Stock $16,470 3.11% 73,897 $1,039 Up ×5
NVS Novartis AG Common Stock $15,550 2.94% 99,224 $452 Up ×1
GOOGL Alphabet Inc. - Class A Common Stock $14,690 2.78% 41,106 $3,092 Up ×5
KO Coca-Cola Company (The) Common Stock $14,578 2.75% 179,378 $835 Down ×2
TXN Texas Instruments Incorporated - Common Stock $14,292 2.70% 47,950 $4,950 Down ×1
PM Philip Morris International Inc Common Stock $13,377 2.53% 73,942 $1,365 Up ×1
NEE NextEra Energy, Inc. Common Stock $13,259 2.51% 151,069 $-715 Up ×3
LMT Lockheed Martin Corporation Common Stock $13,245 2.50% 25,999 $-2,154 Up ×1
NDAQ Nasdaq, Inc. - Common Stock $13,146 2.48% 166,786 $-660 Up ×3
UNP Union Pacific Corporation Common Stock $12,794 2.42% 47,036 $1,721 Up ×2
DIS Walt Disney Company (The) Common Stock $12,182 2.30% 126,567 $109 Up ×1
COF Capital One Financial Corporation Common Stock $12,042 2.28% 60,024 $1,362 Up ×1
MDLZ Mondelez International, Inc. - Class A Common Stock $10,255 1.94% 177,302 $226 Up ×1
PG Procter & Gamble Company (The) Common Stock $10,072 1.90% 68,684 $771 Up ×1
MCD McDonald's Corporation Common Stock $9,341 1.76% 34,557 $-1,132 Up ×1
PSX Phillips 66 Common Stock $9,246 1.75% 54,691 $-846 Down ×4
Unknown issuer (CUSIP: 438516205) $9,211 1.74% 41,138 Up ×1
AMGN Amgen Inc. - Common Stock $9,115 1.72% 25,171 $823 Up ×2
Unknown issuer (CUSIP: 43849R105) $9,080 1.72% 41,070 Up ×1
SO Southern Company (The) Common Stock $8,936 1.69% 93,367 $2,591 Up ×2
DHR Danaher Corporation Common Stock $8,409 1.59% 44,144 $609 Up ×1
BX Blackstone Inc. Common Stock $8,134 1.54% 69,125 $521 Up ×1
ALC Alcon Inc. Ordinary Shares $7,943 1.50% 118,379 $-1,290 Down ×3
SLB SLB Limited Common Shares $6,387 1.21% 137,378 $-682 Down ×6
PFE Pfizer, Inc. Common Stock $6,173 1.17% 256,357 $-1,358 Down ×2
Unknown issuer (CUSIP: 92826c839) $5,656 1.07% 16,485 Up ×1
ORCL Oracle Corporation Common Stock $4,433 0.84% 30,249 $-3,165 Down ×4
AAPL Apple Inc. - Common Stock $2,133 0.40% 7,370 $495 Up ×1
ACN Accenture plc Class A Ordinary Shares (Ireland) $2,101 0.40% 16,881 $-1,512 Down ×1
IBDT $1,900 0.36% 75,233 $56 Up ×1
IBDR $1,850 0.35% 76,341 $-33 Down ×4
IBDS $1,843 0.35% 76,091 $4 Up ×1
IBDU $1,374 0.26% 59,318 $-4 Up ×1
WMT Walmart Inc. - Common Stock $1,209 0.23% 10,673 $69 Up ×1
IBDV $1,122 0.21% 51,463 $7 Up ×1
BSCR Invesco BulletShares 2027 Corporate Bond ETF $957 0.18% 48,802 $1 Up ×6
MRK Merck & Company, Inc. Common Stock (new) $915 0.17% 7,118 $167 Up ×1
VOO $872 0.16% 1,269 Up ×1
SCHB $835 0.16% 28,818 Up ×1
WFC Wells Fargo & Company Common Stock $832 0.16% 10,070 $30
BSCS Invesco BulletShares 2028 Corporate Bond ETF $803 0.15% 39,445 $5 Up ×1
NVDA NVIDIA Corporation - Common Stock $715 0.14% 3,572 $286 Up ×1
ITOT $691 0.13% 4,208 $342 Up ×3
BSCQ Invesco BulletShares 2026 Corporate Bond ETF $684 0.13% 35,011 $-19 Down ×2
HD Home Depot, Inc. (The) Common Stock $591 0.11% 1,677 $184 Up ×1
AMZN Amazon.com, Inc. - Common Stock $579 0.11% 2,430 $101 Up ×1
LLY Eli Lilly and Company Common Stock $522 0.10% 435 $85 Down ×2
COST Costco Wholesale Corporation - Common Stock $507 0.10% 542 $-78 Down ×2
BSCT Invesco BulletShares 2029 Corporate Bond ETF $488 0.09% 26,265 $-2
GOOG Alphabet Inc. - Class C Capital Stock $470 0.09% 1,330 $88
ABBV AbbVie Inc. Common Stock $469 0.09% 1,864 $216 Up ×1
DVY iShares Select Dividend ETF $449 0.08% 2,872 $14
Unknown issuer (CUSIP: 30233Q108) $439 0.08% 3,209 Up ×1
PEP PepsiCo, Inc. - Common Stock $387 0.07% 2,860 $36 Up ×1
SBUX Starbucks Corporation - Common Stock $368 0.07% 3,600 $126 Up ×1
SF Stifel Financial Corporation Common Stock $361 0.07% 5,175 $-22
AXP American Express Company Common Stock $354 0.07% 1,046 $-20 Down ×2
BSCU Invesco BulletShares 2030 Corporate Bond ETF $346 0.07% 20,785 $-2
CAT Caterpillar, Inc. Common Stock $319 0.06% 300 $106
QQQ Invesco QQQ Trust, Series 1 $282 0.05% 383 Up ×1
IXUS iShares Core MSCI Total International Stock ETF $270 0.05% 2,824 Up ×1
ETN Eaton Corporation, PLC Ordinary Shares $230 0.04% 540
TRV The Travelers Companies, Inc. Common Stock $216 0.04% 655 Up ×1
CVX Chevron Corporation Common Stock $212 0.04% 1,278
RTX RTX Corporation Common Stock $206 0.04% 1,085 Up ×1
Unknown issuer (CUSIP: 21751T103) $4 0.00% 10,000 Up ×1

Conviction holdings

Positions increased for 3+ consecutive quarters.

Share counts are as reported in 13F filings (not split-adjusted)

Security Value % of portfolio Streak
WM $16,470 3.11% up ×5
GOOGL $14,690 2.78% up ×5
NEE $13,259 2.51% up ×3
NDAQ $13,146 2.48% up ×3
BSCR $957 0.18% up ×6
ITOT $691 0.13% up ×3

Biggest new bets

New positions opened this quarter, largest first.

Security Value Shares % of portfolio
Unknown issuer (CUSIP: 438516205) $9,211 41,138 1.74%
Unknown issuer (CUSIP: 43849R105) $9,080 41,070 1.72%
Unknown issuer (CUSIP: 92826c839) $5,656 16,485 1.07%
VOO $872 1,269 0.16%
SCHB $835 28,818 0.16%
Unknown issuer (CUSIP: 30233Q108) $439 3,209 0.08%
QQQ $282 383 0.05%
IXUS $270 2,824 0.05%
ETN $230 540 0.04%
TRV $216 655 0.04%
CVX $212 1,278 0.04%
RTX $206 1,085 0.04%
Unknown issuer (CUSIP: 21751T103) $4 10,000 0.00%

Top movers (QoQ)

Security Action Shares Δ Value Δ
TXN Trimmed -171 +$5K
CSCO Trimmed -27K +$4K
GS Bought more +103 +$4K
BLK Bought more +4K +$4K
JNJ Trimmed -18K -$4K
ORCL Trimmed -21K -$3K
GOOGL Bought more +773 +$3K
SO Bought more +28K +$3K
LMT Bought more +520 -$2K
MSFT Bought more +5K +$2K

Exited positions

Includes corporate events (mergers, delistings) — not all exits are sells

Closed positions reflect 13F reporting changes; for index managers these are often mechanical (delisting, M&A, index rebalancing), not active decisions.

SecurityQuarter Shares before Value before Price since exit
HON June 30, 2026 81,533 $18,429 -1.9%
WTW Dec. 31, 2025 40,920 $14,136 4.3%
CMCSA March 31, 2025 307,512 $11,541 -28.3%
UNH June 30, 2025 16,939 $8,872 24.2%
PPG June 30, 2025 72,036 $7,877 -0.1%
UPS March 31, 2026 45,819 $4,545 5.0%
HSY June 30, 2025 25,155 $4,302 13.3%
IBDQ Dec. 31, 2025 80,953 $2,039 No longer tracked
BSCP Dec. 31, 2025 48,412 $1,002 No longer tracked
ABT March 31, 2026 3,926 $492 11.4%
XOM June 30, 2026 2,384 $404 21.7%
NSC March 31, 2026 1,230 $355 21.3%
LNT March 31, 2026 5,000 $325 -3.5%
CVX March 31, 2026 1,898 $289 -0.1%
GIS March 31, 2026 5,717 $266 5.7%
ALL March 31, 2026 1,250 $260 23.6%
IVV June 30, 2026 370 $242 No longer tracked
WEC Dec. 31, 2025 1,850 $212 2.9%
ETN Dec. 31, 2025 540 $202 32.1%
WEC June 30, 2025 1,850 $202 4.2%
BFGFF June 30, 2026 100,000 $8 No longer tracked