Mandy J Fields
Insider
First SEC filing: Nov. 2, 2021 · Latest: June 11, 2026
Insider at
Insider transactions
0 buys (P)
7 sells (S)
Net: $-3,847,599
Price change vs current quote, split-adjusted for corporate actions since the filing — not benchmarked, not annualized, not size-weighted
| Date | Ticker | Code | Shares | Price | Value | Owned after | Δ own | A/D | vs now |
|---|---|---|---|---|---|---|---|---|---|
| Sept. 8, 2026 | ELF | S 10b5-1 | 7,965 | $103.83 | $827,006 | 98,996 Direct | -7.45% | Disposed | 0.8% (price as of 2026-10-02) |
| Sept. 8, 2026 | ELF | S 10b5-1 | 4,650 | $104.73 | $486,994 | 94,346 Direct | -4.70% | Disposed | 0.0% (price as of 2026-10-02) |
| Sept. 8, 2026 | ELF | S 10b5-1 | 2,850 | $105.65 | $301,102 | 91,496 Direct | -3.02% | Disposed | -0.9% (price as of 2026-10-02) |
| Sept. 8, 2026 | ELF | S 10b5-1 | 600 | $106.61 | $63,966 | 90,896 Direct | -0.66% | Disposed | -1.8% (price as of 2026-10-02) |
| June 9, 2026 | ELF | S | 4,327 | $51.53 | $222,970 | 106,961 Direct | -3.89% | Disposed | 103.1% (price as of 2026-10-02) |
| June 4, 2026 | ELF | S | 8,464 | $51.94 | $439,620 | 111,288 Direct | -7.07% | Disposed | 101.5% (price as of 2026-10-02) |
| June 3, 2026 | ELF | A | 42,315 | · | · | 119,752 Direct | +54.64% | Acquired | (price as of 2026-10-02) |
| April 27, 2026 | ELF | S | 23,656 | $63.66 | $1,505,941 | 77,437 Direct | -23.40% | Disposed | 64.4% (price as of 2026-10-02) |
| April 24, 2026 | ELF | A | 42,237 | · | · | 101,093 Direct | +71.76% | Acquired | (price as of 2026-10-02) |
| March 5, 2026 | SONO | A | 12,725 | · | · | 14,364 Direct | +776.39% | Acquired | (price as of 2026-10-02) |
| Jan. 12, 2026 | SONO | A | 1,639 | · | · | 1,639 Direct | · | Acquired | (price as of 2026-10-02) |
| Sept. 17, 2025 | ELF | S 10b5-1 | 5,298 | $150.21 | $795,813 | 58,856 Direct | -8.26% | Disposed | -30.3% (price as of 2026-10-02) |
| Sept. 8, 2025 | ELF | S 10b5-1 | 8,103 | $133.77 | $1,083,938 | 111,743 Direct | -6.76% | Disposed | -21.7% (price as of 2026-10-02) |
| Sept. 8, 2025 | ELF | S 10b5-1 | 11,586 | $134.46 | $1,557,854 | 100,157 Direct | -10.37% | Disposed | -22.1% (price as of 2026-10-02) |
| Sept. 8, 2025 | ELF | S 10b5-1 | 8,887 | $135.62 | $1,205,255 | 91,270 Direct | -8.87% | Disposed | -22.8% (price as of 2026-10-02) |
| Sept. 8, 2025 | ELF | S 10b5-1 | 9,100 | $136.78 | $1,244,698 | 82,170 Direct | -9.97% | Disposed | -23.5% (price as of 2026-10-02) |
| Sept. 8, 2025 | ELF | S 10b5-1 | 6,301 | $137.85 | $868,593 | 75,869 Direct | -7.67% | Disposed | -24.1% (price as of 2026-10-02) |
| Sept. 8, 2025 | ELF | S 10b5-1 | 6,714 | $138.81 | $931,970 | 69,155 Direct | -8.85% | Disposed | -24.6% (price as of 2026-10-02) |
| Sept. 8, 2025 | ELF | S 10b5-1 | 5,001 | $139.45 | $697,389 | 64,154 Direct | -7.23% | Disposed | -24.9% (price as of 2026-10-02) |
| June 5, 2025 | ELF | S | 1,487 | $117.61 | $174,886 | 119,846 Direct | -1.23% | Disposed | -11.0% (price as of 2026-10-02) |
| June 4, 2025 | ELF | S | 11,795 | $115.56 | $1,363,030 | 121,333 Direct | -8.86% | Disposed | -9.4% (price as of 2026-10-02) |
| June 3, 2025 | ELF | A | 19,167 | · | · | 133,128 Direct | +16.82% | Acquired | (price as of 2026-10-02) |
| April 21, 2025 | ELF | S | 48,213 | $53.36 | $2,572,646 | 113,961 Direct | -29.73% | Disposed | 96.2% (price as of 2026-10-02) |
| April 18, 2025 | ELF | A | 94,027 | · | · | 162,174 Direct | +137.98% | Acquired | (price as of 2026-10-02) |
| June 7, 2024 | BIRD | A | 60,000 | · | · | 149,080 Direct | +67.36% | Acquired | (price as of 2026-10-02) |
| June 5, 2024 | ELF | S | 7,669 | $184.96 | $1,418,458 | 80,675 Direct | -8.68% | Disposed | -43.4% (price as of 2026-10-02) |
| June 5, 2024 | ELF | S | 12,528 | $184.96 | $2,317,179 | 68,147 Direct | -15.53% | Disposed | -43.4% (price as of 2026-10-02) |
| June 3, 2024 | ELF | A | 11,198 | · | · | 88,344 Direct | +14.52% | Acquired | (price as of 2026-10-02) |
| April 23, 2024 | ELF | S 10b5-1 | 1,250 | $174.90 | $218,625 | 77,146 Direct | -1.59% | Disposed | -40.1% (price as of 2026-10-02) |
| April 19, 2024 | ELF | S 10b5-1 | 2,500 | $155.25 | $388,125 | 99,641 Direct | -2.45% | Disposed | -32.6% (price as of 2026-10-02) |
| April 19, 2024 | ELF | S 10b5-1 | 5,155 | $156.17 | $805,056 | 94,486 Direct | -5.17% | Disposed | -33.0% (price as of 2026-10-02) |
| April 19, 2024 | ELF | S 10b5-1 | 6,812 | $157.19 | $1,070,778 | 87,674 Direct | -7.21% | Disposed | -33.4% (price as of 2026-10-02) |
| April 19, 2024 | ELF | S 10b5-1 | 1,500 | $158.96 | $238,440 | 86,174 Direct | -1.71% | Disposed | -34.1% (price as of 2026-10-02) |
| April 19, 2024 | ELF | S 10b5-1 | 3,336 | $159.86 | $533,293 | 82,838 Direct | -3.87% | Disposed | -34.5% (price as of 2026-10-02) |
| April 19, 2024 | ELF | S 10b5-1 | 400 | $160.85 | $64,340 | 82,438 Direct | -0.48% | Disposed | -34.9% (price as of 2026-10-02) |
| April 19, 2024 | ELF | S 10b5-1 | 233 | $162.02 | $37,751 | 82,205 Direct | -0.28% | Disposed | -35.4% (price as of 2026-10-02) |
| April 19, 2024 | ELF | S 10b5-1 | 1,600 | $163.55 | $261,680 | 80,605 Direct | -1.95% | Disposed | -36.0% (price as of 2026-10-02) |
| April 19, 2024 | ELF | S 10b5-1 | 1,309 | $164.39 | $215,187 | 79,296 Direct | -1.62% | Disposed | -36.3% (price as of 2026-10-02) |
| April 19, 2024 | ELF | S 10b5-1 | 900 | $165.26 | $148,734 | 78,396 Direct | -1.13% | Disposed | -36.7% (price as of 2026-10-02) |
| April 18, 2024 | ELF | S | 29,405 | $166.40 | $4,892,992 | 102,141 Direct | -22.35% | Disposed | -37.1% (price as of 2026-10-02) |
| April 17, 2024 | ELF | A | 54,400 | · | · | 131,546 Direct | +70.52% | Acquired | (price as of 2026-10-02) |
| Feb. 9, 2024 | ELF | S 10b5-1 | 3,173 | $174.90 | $554,958 | 77,146 Direct | -3.95% | Disposed | -40.1% (price as of 2026-10-02) |
| Aug. 29, 2023 | ELF | S 10b5-1 | 5,223 | $125.48 | $655,382 | 103,651 Direct | -4.80% | Disposed | -16.6% (price as of 2026-10-02) |
| Aug. 29, 2023 | ELF | S 10b5-1 | 7,043 | $126.55 | $891,292 | 96,608 Direct | -6.79% | Disposed | -17.3% (price as of 2026-10-02) |
| Aug. 29, 2023 | ELF | S 10b5-1 | 1,125 | $127.15 | $143,044 | 95,483 Direct | -1.16% | Disposed | -17.7% (price as of 2026-10-02) |
| Aug. 29, 2023 | ELF | S 10b5-1 | 1,200 | $128.82 | $154,584 | 94,283 Direct | -1.26% | Disposed | -18.7% (price as of 2026-10-02) |
| Aug. 29, 2023 | ELF | S 10b5-1 | 1,500 | $129.61 | $194,415 | 92,783 Direct | -1.59% | Disposed | -19.2% (price as of 2026-10-02) |
| Aug. 29, 2023 | ELF | S 10b5-1 | 500 | $131.17 | $65,585 | 92,283 Direct | -0.54% | Disposed | -20.2% (price as of 2026-10-02) |
| Aug. 29, 2023 | ELF | S 10b5-1 | 3,410 | $132.21 | $450,836 | 88,873 Direct | -3.70% | Disposed | -20.8% (price as of 2026-10-02) |
| Aug. 29, 2023 | ELF | S 10b5-1 | 7,053 | $133.25 | $939,812 | 81,820 Direct | -7.94% | Disposed | -21.4% (price as of 2026-10-02) |
| Aug. 29, 2023 | ELF | S 10b5-1 | 1,501 | $134.04 | $201,194 | 80,319 Direct | -1.83% | Disposed | -21.9% (price as of 2026-10-02) |
| June 9, 2023 | BIRD | A | 58,593 | · | · | 89,080 Direct | +192.19% | Acquired | (price as of 2026-10-02) |
| June 7, 2023 | ELF | S | 16,024 | $106.72 | $1,710,081 | 108,874 Direct | -12.83% | Disposed | -1.9% (price as of 2026-10-02) |
| June 2, 2023 | ELF | S | 6,856 | $103.50 | $709,596 | 133,702 Direct | -4.88% | Disposed | 1.1% (price as of 2026-10-02) |
| June 2, 2023 | ELF | S | 3,471 | $103.50 | $359,248 | 130,231 Direct | -2.60% | Disposed | 1.1% (price as of 2026-10-02) |
| June 2, 2023 | ELF | S | 5,333 | $103.50 | $551,966 | 124,898 Direct | -4.10% | Disposed | 1.1% (price as of 2026-10-02) |
| June 1, 2023 | ELF | A | 18,772 | · | · | 140,558 Direct | +15.41% | Acquired | (price as of 2026-10-02) |
| April 24, 2023 | ELF | M 10b5-1 | 20,940 | $12.22 | $255,887 | 142,726 Direct | +17.19% | Acquired | 756.6% (price as of 2026-10-02) |
| April 24, 2023 | ELF | S 10b5-1 | 15,247 | $94.43 | $1,439,774 | 127,479 Direct | -10.68% | Disposed | 10.9% (price as of 2026-10-02) |
| April 24, 2023 | ELF | S 10b5-1 | 3,690 | $95.31 | $351,694 | 123,789 Direct | -2.89% | Disposed | 9.8% (price as of 2026-10-02) |
| April 24, 2023 | ELF | S 10b5-1 | 2,003 | $96.39 | $193,069 | 121,786 Direct | -1.62% | Disposed | 8.6% (price as of 2026-10-02) |
| April 24, 2023 | ELF | M 10b5-1 | 20,940 | · | · | 0 Direct | -100.00% | Disposed | (price as of 2026-10-02) |
| Aug. 5, 2022 | ELF | M 10b5-1 | 10,940 | $12.22 | $133,687 | 132,726 Direct | +8.98% | Acquired | 756.6% (price as of 2026-10-02) |
| Aug. 5, 2022 | ELF | S 10b5-1 | 10,940 | $37.54 | $410,688 | 121,786 Direct | -8.24% | Disposed | 178.8% (price as of 2026-10-02) |
| Aug. 5, 2022 | ELF | M | 10,940 | · | · | 20,940 Direct | -34.32% | Disposed | (price as of 2026-10-02) |
| Aug. 4, 2022 | ELF | M 10b5-1 | 10,000 | $12.22 | $122,200 | 131,786 Direct | +8.21% | Acquired | 756.6% (price as of 2026-10-02) |
| Aug. 4, 2022 | ELF | S 10b5-1 | 10,000 | $35.56 | $355,600 | 121,786 Direct | -7.59% | Disposed | 194.4% (price as of 2026-10-02) |
| Aug. 4, 2022 | ELF | M | 10,000 | · | · | 31,880 Direct | -23.88% | Disposed | (price as of 2026-10-02) |
| June 30, 2022 | ELF | S 10b5-1 | 35,389 | $30.03 | $1,062,732 | 121,786 Direct | -22.52% | Disposed | 248.6% (price as of 2026-10-02) |
| June 10, 2022 | BIRD | A | 30,487 | · | · | 30,487 Direct | · | Acquired | (price as of 2026-10-02) |
| June 7, 2022 | ELF | S | 16,686 | $25.70 | $428,830 | 157,175 Direct | -9.60% | Disposed | 307.3% (price as of 2026-10-02) |
| June 3, 2022 | ELF | S | 6,621 | $26.48 | $175,324 | 186,040 Direct | -3.44% | Disposed | 295.3% (price as of 2026-10-02) |
| June 3, 2022 | ELF | S | 8,827 | $26.48 | $233,739 | 177,213 Direct | -4.74% | Disposed | 295.3% (price as of 2026-10-02) |
| June 3, 2022 | ELF | S | 3,352 | $26.48 | $88,761 | 173,861 Direct | -1.89% | Disposed | 295.3% (price as of 2026-10-02) |
| June 1, 2022 | ELF | A | 41,790 | · | · | 192,661 Direct | +27.70% | Acquired | (price as of 2026-10-02) |
| June 8, 2021 | ELF | S 10b5-1 | 16,403 | $27.88 | $457,316 | 150,871 Direct | -9.81% | Disposed | 275.5% (price as of 2026-10-02) |
| June 7, 2021 | ELF | S | 16,330 | $27.37 | $446,952 | 174,365 Direct | -8.56% | Disposed | 282.5% (price as of 2026-10-02) |
| June 7, 2021 | ELF | S 10b5-1 | 7,091 | $27.45 | $194,648 | 167,274 Direct | -4.07% | Disposed | 281.3% (price as of 2026-10-02) |
| June 2, 2021 | ELF | S | 6,342 | $27.13 | $172,058 | 190,695 Direct | -3.22% | Disposed | 285.8% (price as of 2026-10-02) |
| June 1, 2021 | ELF | A | 27,200 | · | · | 197,037 Direct | +16.02% | Acquired | (price as of 2026-10-02) |
| April 22, 2021 | ELF | M 10b5-1 | 20,940 | $12.22 | $255,887 | 190,777 Direct | +12.33% | Acquired | 756.6% (price as of 2026-10-02) |
| April 22, 2021 | ELF | S 10b5-1 | 20,940 | $30.21 | $632,597 | 169,837 Direct | -10.98% | Disposed | 246.5% (price as of 2026-10-02) |
| April 22, 2021 | ELF | M 10b5-1 | 20,940 | · | · | 41,880 Direct | -33.33% | Disposed | (price as of 2026-10-02) |
| April 14, 2021 | ELF | A | 17,910 | · | · | 169,837 Direct | +11.79% | Acquired | (price as of 2026-10-02) |
| March 1, 2021 | ELF | M 10b5-1 | 13,940 | $12.22 | $170,347 | 165,867 Direct | +9.18% | Acquired | 756.6% (price as of 2026-10-02) |
| March 1, 2021 | ELF | S 10b5-1 | 13,940 | $26.21 | $365,367 | 151,927 Direct | -8.40% | Disposed | 299.4% (price as of 2026-10-02) |
| March 1, 2021 | ELF | M 10b5-1 | 13,940 | · | · | 62,820 Direct | -18.16% | Disposed | (price as of 2026-10-02) |
| Dec. 31, 2020 | ELF | M 10b5-1 | 7,000 | $12.22 | $85,540 | 158,927 Direct | +4.61% | Acquired | 756.6% (price as of 2026-10-02) |
| Dec. 31, 2020 | ELF | S 10b5-1 | 4,952 | $25.08 | $124,196 | 153,975 Direct | -3.12% | Disposed | 317.4% (price as of 2026-10-02) |
| Dec. 31, 2020 | ELF | S 10b5-1 | 2,048 | $26.00 | $53,248 | 151,927 Direct | -1.33% | Disposed | 302.6% (price as of 2026-10-02) |
| Dec. 31, 2020 | ELF | M 10b5-1 | 7,000 | · | · | 76,760 Direct | -8.36% | Disposed | (price as of 2026-10-02) |
| July 7, 2020 | ELF | S 10b5-1 | 10,653 | $19.54 | $208,160 | 151,927 Direct | -6.55% | Disposed | 435.7% (price as of 2026-10-02) |
| June 8, 2020 | ELF | S 10b5-1 | 10,653 | $18.50 | $197,080 | 162,580 Direct | -6.15% | Disposed | 465.8% (price as of 2026-10-02) |
| June 4, 2020 | ELF | S | 11,427 | $17.12 | $195,630 | 173,233 Direct | -6.19% | Disposed | 511.4% (price as of 2026-10-02) |
| June 1, 2020 | ELF | A | 53,730 | · | · | 184,660 Direct | +41.04% | Acquired | (price as of 2026-10-02) |
| April 22, 2019 | ELF | A | 130,930 | · | · | 130,930 Direct | · | Acquired | (price as of 2026-10-02) |
| April 22, 2019 | ELF | A | 83,760 | · | · | 83,760 Direct | · | Acquired | (price as of 2026-10-02) |
P = Open-market purchase · S = Sale · A = Grant/award · M = Option exercise · G = Gift · F = Tax withholding
Insider transactions are not a recommendation; sales are often driven by liquidity or tax reasons.
Derivative holdings (Form 4 Table II) Options, RSUs and convertible securities reported on Form 4 Table II.
| Date | Ticker | Security | Underlying | Exercise price | Expiration | Shares | A/D |
|---|---|---|---|---|---|---|---|
| April 24, 2023 | ELF | Stock Option | Common Stock | $12.22 | April 22, 2029 | 20,940 | Disposed |
| Aug. 5, 2022 | ELF | Stock Option | Common Stock | $12.22 | April 22, 2029 | 10,940 | Disposed |
| Aug. 4, 2022 | ELF | Stock Option | Common Stock | $12.22 | April 22, 2029 | 10,000 | Disposed |
| April 22, 2021 | ELF | Stock Option (Right to Buy) | Common Stock | $12.22 | April 22, 2029 | 20,940 | Disposed |
| March 1, 2021 | ELF | Stock Option (Right to Buy) | Common Stock | $12.22 | April 22, 2029 | 13,940 | Disposed |
| Dec. 31, 2020 | ELF | Stock Option (Right to Buy) | Common Stock | $12.22 | April 22, 2029 | 7,000 | Disposed |
| April 22, 2019 | ELF | Stock Option (Right to Buy) | Common Stock | $12.22 | April 22, 2029 | 83,760 | Acquired |
Exercise/conversion price is blank when not applicable (e.g. RSUs).
Initial ownership (Form 3) 2 holdings
Securities held when first becoming an insider, per SEC Form 3.