BZUN Stock Snapshot Price, market cap, P/E, EPS, ROE, debt/equity, 52-week range

03
Price $3.15
P/E -1.9
EPS $-1.40
Revenue $9.95B
ROE -6.4%
Debt/Equity 0.3
52W Range $2–$4

BZUN Stock Price Chart Daily OHLCV with technical indicators — pan, zoom, and customize your view

04
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10-Year Performance Revenue, net income, margins and EPS trends

06
Revenue$9.95B
2016-12-31 → 2025-12-31
EPS$-1.40
2016-12-31 → 2025-12-31
Free Cash Flow$314M
2016-12-31 → 2025-12-31
Net margin-2.4%
2016-12-31 → 2025-12-31
Valuation & Ratios 07–12

Valuation P/E, P/S, P/B, EV/EBITDA ratios — is the stock expensive or cheap?

Metric 5Y trend BZUN 5Y avg Peer Median Verdict
P/E -1.95Y avg ≈-4.3 ≈-4.3 · ·
Price / Tangible Book 0.15Y avg ≈0.4 ≈0.4 · ·

Peer median is calculated on a standardized basis per metric and may not always match the TTM/MRQ basis shown for this stock.

value · ≈ 5Y avg · industry median · verdict relative to median

Dividends Yield, payout ratio, dividend history, 5Y CAGR

13
Payout Ratio-9.2%

Earnings History EPS actual vs estimate, surprise %, beat rate, next earnings date

14
Avg Surprise -9.6%
PeriodReportEPS ActualEPS EstSurprise
June 30, 2026 Aug 27, 2026 $0.42 $0.93 -54.8%
March 31, 2026 May 20, 2026 $0.00 $-0.88 100.0%
Dec. 31, 2025 $2.75 $3.35 -17.8%
Sept. 30, 2025 $-0.70 $-0.53 -32.0%
June 30, 2025 $-0.31 $0.84 -137.1%
March 31, 2025 $-0.99 $-1.45 31.6%
Dec. 31, 2024 $0.77 $0.54 42.4%

Full Fundamentals All metrics by year — income statement, balance sheet, cash flow

15
Income Statement 16
Metric Trend 202520242023202220212020201920182017201620152014
Revenue $9.95B$9.42B$8.81B$8.40B$9.40B$8.85B$7.28B$5.39B$4.15B$3.39B$2.60B$1.58B
Cost of Revenue $2.58B$2.47B$2.41B$2.26B$3.28B$3.33B$2.77B$2.03B$1.92B$1.92B$1.74B$1.09B
SG&A Expense $752M$719M$856M$371M$526M$224M$216M$155M$117M$88M$74M$97M
Operating Expenses $9.89B$9.54B$9.02B$8.37B$9.39B$8.29B$6.89B$5.04B$3.89B$3.30B$2.59B$1.64B
Operating Income $57M$-115M$-206M$33M$7M$559M$384M$356M$256M$90M$8M$-57M
Interest Expense ··$41M$57M$57M$66M$61M$13M$4M$0·$2M
Interest Income $59M$69M$82M$46M$63M$41M$43M$8M$13M$12M$9M$3M
Other Non-op $-257M$22M$-11M$614M·····$12M$18M$-1M
Pretax Income $-201M$-93M$-217M$-580M$-154M$549M$348M$336M$265M$102M$27M$-58M
Income Tax $10M$21M$12M$26M$55M$128M$71M$65M$54M$17M$-6M$2M
Net Income $-242M$-185M$-278M$-653M$-220M$426M$282M$270M$209M$85M$23M$-60M
EPS (Basic) $-1.40$-1.03$-1.56$-3.56$-1.02$2.27$1.62$1.59$1.29$0.58$-0.03$-5.31
EPS (Diluted) $-1.40$-1.03$-1.56$-3.56$-1.02$2.23$1.57$1.50$1.19$0.53$-0.03$-5.31
Shares (Basic) 173,480,754179,678,986178,549,849183,274,855216,370,290187,322,781173,937,013169,884,906162,113,815149,935,100102,987,11929,314,067
Shares (Diluted) 173,480,754179,678,986178,549,849183,274,855216,370,290190,988,171178,932,010179,327,029176,115,049163,926,674102,987,11929,314,067
EBITDA $278M$130M$45M$230M$214M$710M$504M$428M$307M$126M$32M·
Balance Sheet 31
Metric Trend 202520242023202220212020201920182017201620152014
Cash & Equivalents $907M$1.29B$2.15B$2.14B$4.61B$3.58B$1.14B$457M$245M$917M$787M$206M
Short-term Investments $1.75B$1.27B$721M$895M·$1.45B$844M$57M$313M$40M$50M·
Receivables $2.17B$2.03B$2.18B$2.29B$2.26B$2.19B$1.80B$1.55B$1.09B$625M$365M$230M
Inventory $879M$1.12B$1.05B$943M$1.07B$1.03B$897M$650M$382M$312M$334M$243M
Prepaid Expense $576M$724M$590M$554M$573M$438M$388M$286M$215M$108M$112M$38M
Other Current Assets $37M$57M$39M$22M$16M$10M$21M$12M$9M$3M$9M$2M
Current Assets $6.80B$7.21B$7.29B$7.40B$9.20B$9.16B$5.69B$3.25B$2.47B$2.17B$1.77B$820M
PP&E (Net) $759M$822M$851M$694M$653M$430M$416M$403M$331M$101M$59M$30M
PP&E (Gross) $1.52B$1.58B$1.49B$1.22B$1.07B$722M$615M$541M$420M$156M$87M$46M
Accum. Depreciation $760M$755M$642M$526M$419M$292M$199M$138M$89M$55M$28M$16M
Goodwill $274M$362M$312M$336M$398M$14M$14M$13M$13M···
Intangibles $323M$357M$306M$311M$395M$146M$151M$132M$66M$27M$20M$15M
Other Non-current Assets $71M$70M$45M$65M$88M$52M$41M$30M$18M$27M$14M$2M
Total Assets $9.69B$10.21B$10.47B$10.12B$12.32B$10.47B$7.10B$4.02B$2.98B$2.37B$1.89B$873M
Accounts Payable $466M$621M$564M$475M$494M$422M$877M$886M$584M$526M$457M$300M
Short-term Debt $1.21B$1.22B$1.12B$1.02B$2.29B·$428M$436M$172M$0$31M$17M
Current Liabilities $3.65B$3.75B$3.76B$3.68B$4.78B$2.20B$2.32B$1.75B$1.15B$796M$655M$393M
Capital Leases $490M$598M$799M$674M$883M$370M$310M·····
Deferred Tax $23M$33M$25M$28M$52M$3M$3M$3M$4M···
Other Non-current Liabilities $42M$48M$41M$62M$126M·······
Total Liabilities $4.20B$4.43B$4.62B$4.45B$5.84B$4.33B$4.50B$1.82B$1.15B$796M$655M$393M
Long-term Debt ······$1.86B$69M····
Total Debt $1.21B$1.22B$1.12B$1.02B$2.29B$1.76B$2.29B$505M$172M$115M$31M·
Common Stock ··········$93.0K$17.0K
Paid-in Capital $4.64B$4.65B$4.57B$5.13B$4.96B$5.21B$2.01B$1.90B$1.82B$1.76B$1.54B$4M
Retained Earnings $-934M$-692M$-507M$-228M$425M$952M$526M$245M$-25M$-234M$-320M$-327M
Treasury Stock $91M$96M·$833M$386M·······
AOCI $27M$55M$32M$16M$-103M$-49M$28M$29M$10M$44M$19M$1M
Stockholders' Equity $3.64B$3.91B$4.10B$4.08B$4.90B$6.11B$2.57B$2.18B$1.81B$1.57B$1.23B$-322M
Liabilities + Equity $9.69B$10.21B$10.47B$10.12B$12.32B$10.47B$7.10B$4.02B$2.98B$2.37B$1.89B$873M
Shares Outstanding ··181,202,618208,754,880216,944,118233,805,853188,219,667172,548,611166,125,397159,411,982151,471,36928,058,820
Cash Flow 18
Metric Trend 202520242023202220212020201920182017201620152014
D&A $222M$245M$252M$197M$207M$152M$120M$72M$51M$36M$23M$13M
Stock-based Comp $20M$76M$103M$142M$197M$108M$75M$76M$58M$34M$25M$85M
Deferred Tax $-57M$-41M$-46M$-56M$-64M$-563.0K$-17M$-23M$-3M$1M$-14M·
Amort. of Intangibles $71M$85M$84M$74M$70M$53M$43M$19M$13M$9M$7M$5M
Other Non-cash $478M$6M$417M$753M$-230M$-376M$-159M$-513M$-484M$-144M$-55M·
Operating Cash Flow $420M$101M$448M$383M$-96M$310M$301M$-99M$-169M$13M$2M$-66M
CapEx $107M$132M$165M$207M$286M$111M$91M$123M$267M$76M$46M$20M
Investing Cash Flow $-899M$-818M$-340M$-1.31B$376M$-616M$-1.13B$38M$-639M$-117M$-127M·
Debt Issued ·······$63M$0$0··
Net Debt Issued ····$0$0$-69M$63M····
Stock Issued ···········$17.0K
Stock Repurchased $10M$96M$0$447M$1.06B$0$0$0$0$45M$14M·
Net Stock Activity $-10M$-96M$0$-447M$-1.06B··$0$0$-45M$-14M·
Dividends Paid $22M$1M$1M$0$0·······
Financing Cash Flow $-107M$-20M$-8M$-1.65B$750M$2.67B$1.78B$331M$168M$211M$688M·
Taxes Paid $58M$54M$85M$164M$146M$138M$69M$56M$-43M$-7M$-2M$-23.0K
Free Cash Flow $314M$-31M$283M$176M$-382M$199M$210M$-222M$-436M$-63M$-44M·
Levered FCF ··$240M$116M$-459M$148M$161M$-232M$-439M···
Profitability 7
Metric Trend 202520242023202220212020201920182017201620152014
Operating Margin 0.57%-1.2%-2.3%0.40%0.07%6.3%5.3%6.6%6.2%2.7%0.33%·
Net Margin -2.4%-2.0%-3.2%-7.8%-2.2%4.8%3.9%5.0%5.0%2.5%0.87%·
Pretax Margin -2.0%-0.99%-2.5%-6.9%-1.6%6.2%4.8%6.2%6.4%3.0%1.0%·
EBITDA Margin 2.8%1.4%0.51%2.7%2.3%8.0%6.9%7.9%7.4%3.7%1.2%·
ROA -2.4%-1.8%-2.7%-5.8%-1.8%4.9%5.1%7.7%7.8%4.0%1.6%·
ROE -6.4%-4.6%-6.8%-14.5%-3.7%9.8%11.9%13.5%12.4%6.1%5.0%·
ROIC 1.2%-2.7%-4.2%0.68%0.13%5.4%6.3%10.7%10.3%4.5%0.82%·
Liquidity & Solvency 5
Metric Trend 202520242023202220212020201920182017201620152014
Current Ratio 1.91.91.92.01.94.22.41.92.12.72.7·
Quick Ratio 1.31.21.31.41.43.31.60.41.42.01.8·
Debt / Equity 0.30.30.30.20.50.30.90.20.10.10.0·
LT Debt / Equity ····0.00.30.70.0····
Interest Coverage ··-5.00.60.18.46.327.260.3···
Efficiency 3
Metric Trend 202520242023202220212020201920182017201620152014
Asset Turnover 1.00.90.90.70.81.01.31.51.61.61.9·
Inventory Turnover 2.62.32.42.23.13.53.68.55.55.96.0·
Receivables Turnover 4.74.53.93.74.24.44.38.24.96.98.7·
Per Share 5
Metric Trend 202520242023202220212020201920182017201620152014
Book Value / Share ··$22.61$19.56$22.57$26.14$13.65$12.62$10.89$9.86$8.15·
Revenue / Share $57.33$52.44$49.35$45.84$43.43$46.35$40.68$30.07$23.56$20.68$25.23·
Cash Flow / Share $2.42$0.56$2.51$2.09$-0.44$1.62$1.68$-0.55$-0.96$0.08$0.02·
Cash / Share ··$11.86$10.27$21.23$15.31$6.08$2.65$1.47$5.75$5.20·
EPS (TTM) $-1.40$-1.03$-1.56$-3.56$-1.02$2.23$1.57$1.50$1.19$0.53$-0.03·
Valuation (TTM) 17
Metric Trend 202520242023202220212020201920182017201620152014
Revenue TTM $9.95B$9.42B$8.81B$8.40B$9.40B$8.85B$7.28B$5.39B$4.15B$3.39B$2.60B·
Net Income TTM $-242M$-185M$-278M$-653M$-220M$426M$282M$270M$209M$85M$23M·
Market Cap ··$496M$1.11B$3.02B$8.03B$6.23B$5.04B$5.24B$1.92B$1.24B·
Enterprise Value ··$-1.26B$-917M$697M$4.77B$6.53B$5.03B$4.86B$1.08B$437M·
P/E -1.9-2.6-1.8-1.5-13.615.421.119.526.522.8-273.7·
P/S ··0.10.10.30.90.90.91.30.60.5·
P/B ··0.10.30.61.32.42.32.91.21.0·
P / Tangible Book ··0.10.30.71.3······
P / Cash Flow ··1.12.9-31.425.920.7-51.2-31.0143.2564.8·
P / FCF ··1.86.3-7.940.429.7-22.8-12.0-30.7-28.1·
EV / EBITDA ··-27.8-4.03.36.713.011.815.88.613.8·
EV / FCF ··-4.4-5.2-1.824.031.1-22.7-11.1-17.3-9.9·
EV / Revenue ··-0.1-0.10.10.50.90.91.20.30.2·
Dividend Yield ··0.23%0.00%0.00%·······
Earnings Yield -52.6%-37.9%-56.9%-67.2%-7.3%6.5%4.7%5.1%3.8%4.4%-0.37%·
Payout Ratio -9.2%-0.58%-0.40%·········
Annual Payout $22M$1M$1M$0$0·······

Most recent period on the left · null values shown as ·

Financial Statements Income statement, balance sheet, cash flow — annual, last 5 years

16
Metric 2025-12-312024-12-312023-12-312022-12-312021-12-31
Revenue $9.95B $9.42B $8.81B $8.40B $9.40B
Operating Margin % 0.57% -1.2% -2.3% 0.40% 0.07%
Net Income $-242M $-185M $-278M $-653M $-220M
Diluted EPS $-1.40 $-1.03 $-1.56 $-3.56 $-1.02

Institutional owners (13F) 75 filers · $34.1M total · As of June 30, 2026

17

Institutions that report holding this stock in their quarterly SEC Form 13F. Long positions only; a single filer may appear twice for separate option legs. Large offsetting put/call legs typically reflect market-making or hedged inventory, not directional conviction.

Holders 75
Value held $34.1M
New positions 8
Exited positions 7
Institutional activity — Q2 2026 vs prior quarter
New positions Exited positions Increased Decreased Net shares change
8 (-2 vs prior Q) 7 (-1 vs prior Q) 16 (-3 vs prior Q) 23 (+5 vs prior Q) +2.1M

Compared to Q1 2026. SEC Form 13F filings are due within 45 days of quarter-end plus a short buffer for late filers — quarters still inside that window are skipped in favor of the most recent fully-reported pair.

Institution Value Shares % of tracked 13F Type
SCHRODER INVESTMENT MANAGEMENT GROUP $6,881,490 2,414,558 20.15% Shares
TWO SIGMA INVESTMENTS, LP $3,155,221 1,114,919 9.24% Shares
ARROWSTREET CAPITAL, LIMITED PARTNERSHIP $2,520,138 890,508 7.38% Shares
MARSHALL WACE, LLP $2,208,507 780,391 6.47% Shares
TWO SIGMA ADVISERS, LP $1,634,629 614,522 4.79% Shares
DIMENSIONAL FUND ADVISORS LP $1,609,467 568,534 4.71% Shares
SUSQUEHANNA INTERNATIONAL GROUP, LLP $1,564,141 552,700 4.58% Put option
MORGAN STANLEY $1,489,472 526,315 4.36% Shares
CITADEL ADVISORS LLC $1,412,303 499,047 4.14% Shares
First Beijing Investment Ltd $1,224,903 432,828 3.59% Shares
AIA Group Ltd $1,129,221 399,018 3.31% Shares
D. E. Shaw & Co., Inc. $886,772 313,347 2.60% Shares
AMERICAN CENTURY COMPANIES INC $725,329 256,300 2.12% Shares
CITADEL ADVISORS LLC $708,915 250,500 2.08% Put option
JPMORGAN CHASE & CO $554,428 194,536 1.62% Shares
RENAISSANCE TECHNOLOGIES LLC $547,650 193,516 1.60% Shares
SUSQUEHANNA INTERNATIONAL GROUP, LLP $512,768 181,190 1.50% Shares
JANE STREET GROUP, LLC $458,036 161,850 1.34% Shares
MILLENNIUM MANAGEMENT LLC $451,849 159,664 1.32% Shares
GOLDMAN SACHS GROUP INC $437,360 154,544 1.28% Shares
SUSQUEHANNA INTERNATIONAL GROUP, LLP $417,708 147,600 1.22% Call option
Qube Research & Technologies Ltd $369,847 130,688 1.08% Shares
Marex Group Ltd $337,404 119,224 0.99% Shares
XTX Topco Ltd $295,452 104,400 0.87% Shares
UBS Group AG $290,106 102,511 0.85% Shares
COMMONWEALTH OF PENNSYLVANIA PUBLIC SCHOOL EMPLS RETRMT SYS $261,840 92,523 0.77% Shares
Cubist Systematic Strategies, LLC $242,344 59,838 0.71% Shares
Centiva Capital, LP $240,788 85,084 0.71% Shares
JANE STREET GROUP, LLC $145,179 51,300 0.43% Put option
GROUP ONE TRADING LLC $131,499 46,466 0.39% Shares
Cetera Investment Advisers $124,654 44,048 0.37% Shares
STATE STREET CORP $106,493 37,630 0.31% Shares
Headlands Technologies LLC $95,818 33,858 0.28% Shares
BNP PARIBAS FINANCIAL MARKETS $91,364 32,284 0.27% Shares
IMC-Chicago, LLC $87,925 31,069 0.26% Shares
SIMPLEX TRADING, LLC $84,317 29,794 0.25% Shares
Russell Investments Group, Ltd. $81,966 28,760 0.24% Shares
Invesco Ltd. $81,179 28,685 0.24% Shares
Quadrature Capital Ltd $79,546 28,108 0.23% Shares
NEW YORK STATE COMMON RETIREMENT FUND $67,677 23,914 0.20% Shares
WOLVERINE TRADING, LLC $65,852 16,300 0.19% Call option
RBF Capital, LLC $56,600 20,000 0.17% Shares
MERCER GLOBAL ADVISORS INC /ADV $55,876 19,744 0.16% Shares
GEODE CAPITAL MANAGEMENT, LLC $52,657 18,607 0.15% Shares
Engineers Gate Manager LP $30,536 10,790 0.09% Shares
Police & Firemen's Retirement System of New Jersey $30,516 10,783 0.09% Shares
PFG Investments, LLC $28,866 10,200 0.08% Shares
US BANCORP \DE\ $28,300 10,000 0.08% Shares
CITIGROUP INC $16,196 5,723 0.05% Shares
North Star Investment Management Corp. $8,207 2,900 0.02% Shares

Show all 75 institutional owners →

Activists & 5%+ owners 1 position

18

Investors who filed SEC Schedule 13D — beneficial ownership above 5% with an intent to influence the issuer (activist stakes, board campaigns, M&A). Each row shows the most recent known state of that filer's position.

Filer Filed Stake Status Purpose Filing
Champion Kerry Inc., ACCF Capital Management PTE.LTD, JW Flashing Brilliant Limited, Jun WANG May 30, 2024 · Initial filing Passive investment SEC

Purpose is an automated classification of the filer's own stated purpose (SEC Item 4) — not investment advice. "—" means no clear purpose was stated or the text could not be classified.

Company insiders 8 insiders · 3 officers · 7 directors

19
Insider Role Last activity Shares owned Buys 12m Sells 12m Net 12m
Wenbin Qiu Chief Executive Officer Sept. 21, 2026 P 1,666,772 34 0 $940,789
Yanjie Zhu Chief Financial Officer March 30, 2026 A · 0 0 $0
Junhua Wu Chief Strategy Officer Sept. 15, 2026 P 281,170 13 0 $616,094
Bin Helen Yu Director Aug. 28, 2026 M 17,269 0 0 $0
Changqing Ye Director June 30, 2026 M 17,269 0 0 $0
Yiu Pong Chan Director May 21, 2026 A · 0 0 $0
Bin Yu Director May 21, 2026 A · 0 0 $0
Hsien-Chieng Steve Hsia Director May 21, 2026 A · 0 0 $0

Insiders from SEC Form 3/4/5 filings; net = open-market P/S only

ETF ownership Held by 6 ETFs

20

Weight reflects direct equity holdings (N-PORT) only; leveraged or derivative-based funds may hold additional swap exposure not shown.

Fund Weight Units As of Source
PGJ · Invesco Exchange-Traded Fund Trust 0.10% 28,866 SH Oct. 1, 2026 Daily
DFSE · Dimensional ETF Trust 0.00% 6,773 NS July 31, 2026 N-PORT
DFEM · Dimensional ETF Trust 0.00% 66,971 NS July 31, 2026 N-PORT
DFEV · Dimensional ETF Trust 0.00% 14,314 NS July 31, 2026 N-PORT
DFAE · Dimensional ETF Trust 0.00% 47,169 NS July 31, 2026 N-PORT
DFAX · Dimensional ETF Trust 0.00% 23,475 NS July 31, 2026 N-PORT

BZUN Analyst Consensus Bullish and bearish analyst opinions, 12-month price target, upside

21
rating · 13 analysts BUY
Median target $4.25 +34.7%
6 46.2% Strong Buy
5 38.5% Buy
2 15.4% Hold
0 0.0% Sell
0 0.0% Strong Sell

12-Month Price Target

7 analysts · 2026-09-30

Mean target $4.58 +45.2%

Now Current price $3.15
Low$2.91 Mean$4.58 High$5.97

Peer comparison (GICS sub-industry) Key metrics vs sector peers

22

FY basis, prices as of each company's last fiscal year-end close.

Ticker Market Cap P/E Rev YoY Net Margin ROE Gross Margin
BZUN · -1.9 · -2.4% -6.4% ·
MOGU · · · 1.5% 0.36% ·
YJ · -16.9 · -42.0% -13.2% ·

Latest News Recent headlines mentioning this company

23

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26

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Source: SEC 20-F filed Apr 23, 2026