RUM Class A Rumble Inc. - Class A Common Stock
NASDAQ · Media close Oct 2, 2026
$7.58
· of 52w range
· above low
· to high
$4.6252w low
$10.6052w high
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52W Range
$5–$11
Analyst Rating
BUY
Price Target
$22
P/E
·
ROE
·
Net Profit Margin
·
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RUM Stock Snapshot Price, market cap, P/E, EPS, ROE, debt/equity, 52-week range
Price
$7.58
52W Range
$5–$11
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10-Year Performance Revenue, net income, margins and EPS trends
Valuation & Ratios
Valuation P/E, P/S, P/B, EV/EBITDA ratios — is the stock expensive or cheap?
No data for this ratio group yet
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Profitability Gross, operating and net margins; ROE, ROA, ROIC
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Financial Health Debt, liquidity, solvency — balance sheet strength
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Growth Revenue, EPS and net income growth: YoY, 3Y CAGR, 5Y CAGR
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Capital Efficiency Asset turnover, inventory turnover, receivables turnover
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value · ≈ 5Y avg · industry median · verdict relative to median
Earnings History EPS actual vs estimate, surprise %, beat rate, next earnings date
Avg Surprise
-38.1%
Next Report
Nov 09, 2026
| Period | Report | EPS Actual | EPS Est | Surprise |
|---|---|---|---|---|
| June 30, 2026 | Aug 17, 2026 | $-0.28 | $-0.09 | -208.0% |
| March 31, 2026 | May 14, 2026 | $-0.12 | $-0.09 | -32.0% |
| Dec. 31, 2025 | $-0.13 | $-0.09 | -48.6% | |
| Sept. 30, 2025 | $-0.06 | $-0.06 | -4.9% | |
| June 30, 2025 | $-0.11 | $-0.07 | -63.4% | |
| March 31, 2025 | $0.03 | $-0.11 | 128.3% |
Institutional owners (13F) 259 filers · $382.2M total · As of Sept. 30, 2026
Institutions that report holding this stock in their quarterly SEC Form 13F. Long positions only; a single filer may appear twice for separate option legs. Large offsetting put/call legs typically reflect market-making or hedged inventory, not directional conviction.
Holders
259
Value held
$382.2M
New positions
51
Exited positions
16
Institutional activity — Q2 2026 vs prior quarter
| New positions | Exited positions | Increased | Decreased | Net shares change |
|---|---|---|---|---|
| 51 (+16 vs prior Q) | 16 (-21 vs prior Q) | 78 (+28 vs prior Q) | 47 (-18 vs prior Q) | +6.0M |
Compared to Q1 2026. SEC Form 13F filings are due within 45 days of quarter-end plus a short buffer for late filers — quarters still inside that window are skipped in favor of the most recent fully-reported pair.
| Institution | Value | Shares | % of tracked 13F | Type |
|---|---|---|---|---|
| CANTOR FITZGERALD, L. P. | $59,128,140 | 9,326,205 | 15.47% | Shares |
| VANGUARD GROUP INC | $55,531,211 | 8,786,584 | 14.53% | Shares |
| BlackRock, Inc. | $55,147,355 | 8,698,321 | 14.43% | Shares |
| VANGUARD PORTFOLIO MANAGEMENT LLC | $26,475,003 | 4,175,868 | 6.93% | Shares |
| VANGUARD CAPITAL MANAGEMENT LLC | $26,117,763 | 4,119,521 | 6.83% | Shares |
| GEODE CAPITAL MANAGEMENT, LLC | $19,512,417 | 3,077,027 | 5.11% | Shares |
| STATE STREET CORP | $18,342,438 | 2,893,129 | 4.80% | Shares |
| GOLDMAN SACHS GROUP INC | $9,814,496 | 1,548,028 | 2.57% | Shares |
| CHARLES SCHWAB INVESTMENT MANAGEMENT INC | $6,126,488 | 966,323 | 1.60% | Shares |
| NORTHERN TRUST CORP | $6,041,247 | 952,878 | 1.58% | Shares |
| SUSQUEHANNA INTERNATIONAL GROUP, LLP | $5,884,274 | 928,119 | 1.54% | Shares |
| SUSQUEHANNA INTERNATIONAL GROUP, LLP | $5,473,322 | 863,300 | 1.43% | Call option |
| VANGUARD FIDUCIARY TRUST CO | $5,015,752 | 791,128 | 1.31% | Shares |
| JANE STREET GROUP, LLC | $4,913,551 | 775,008 | 1.29% | Shares |
| PEAK6 LLC | $4,706,816 | 742,400 | 1.23% | Call option |
| SUSQUEHANNA INTERNATIONAL GROUP, LLP | $4,586,990 | 723,500 | 1.20% | Put option |
| UBS Group AG | $4,428,718 | 698,536 | 1.16% | Shares |
| AMERIPRISE FINANCIAL INC | $4,001,491 | 631,150 | 1.05% | Shares |
| BANK OF AMERICA CORP /DE/ | $3,519,029 | 555,052 | 0.92% | Shares |
| BlueCrest Capital Management Ltd | $3,170,000 | 500,000 | 0.83% | Call option |
| Caption Management, LLC | $2,631,100 | 415,000 | 0.69% | Call option |
| CITADEL ADVISORS LLC | $2,612,714 | 412,100 | 0.68% | Put option |
| MORGAN STANLEY | $2,569,725 | 405,318 | 0.67% | Shares |
| Nuveen, LLC | $2,211,024 | 348,742 | 0.58% | Shares |
| Bank of New York Mellon Corp | $2,042,262 | 322,123 | 0.53% | Shares |
| NATIONAL BANK OF CANADA /FI/ | $1,687,721 | 266,200 | 0.44% | Shares |
| Walleye Trading LLC | $1,585,000 | 250,000 | 0.41% | Call option |
| CITADEL ADVISORS LLC | $1,543,156 | 243,400 | 0.40% | Call option |
| WOLVERINE TRADING, LLC | $1,510,370 | 206,900 | 0.40% | Call option |
| AQR CAPITAL MANAGEMENT LLC | $1,396,645 | 220,291 | 0.37% | Shares |
| Sigma Planning Corp | $1,348,651 | 212,721 | 0.35% | Shares |
| CITADEL ADVISORS LLC | $1,332,091 | 210,109 | 0.35% | Shares |
| Quantinno Capital Management LP | $1,054,570 | 166,336 | 0.28% | Shares |
| Walleye Trading LLC | $1,042,099 | 164,369 | 0.27% | Shares |
| ExodusPoint Capital Management, LP | $975,536 | 153,870 | 0.26% | Shares |
| Swiss National Bank | $960,510 | 151,500 | 0.25% | Shares |
| WOLVERINE TRADING, LLC | $942,430 | 129,100 | 0.25% | Put option |
| Walleye Trading LLC | $900,914 | 142,100 | 0.24% | Put option |
| DARK FOREST CAPITAL MANAGEMENT LP | $899,557 | 141,886 | 0.24% | Shares |
| RHUMBLINE ADVISERS | $892,894 | 140,837 | 0.23% | Shares |
| JANE STREET GROUP, LLC | $878,724 | 138,600 | 0.23% | Call option |
| D. E. Shaw & Co., Inc. | $824,200 | 130,000 | 0.22% | Call option |
| WELLS FARGO & COMPANY/MN | $755,678 | 119,192 | 0.20% | Shares |
| DEUTSCHE BANK AG\ | $747,328 | 117,875 | 0.20% | Shares |
| LPL Financial LLC | $671,067 | 105,847 | 0.18% | Shares |
| MIRAE ASSET GLOBAL ETFS HOLDINGS Ltd. | $609,287 | 96,102 | 0.16% | Shares |
| CALIFORNIA STATE TEACHERS RETIREMENT SYSTEM | $516,881 | 81,527 | 0.14% | Shares |
| OSAIC HOLDINGS, INC. | $514,993 | 81,230 | 0.13% | Shares |
| UBS AM, a distinct business unit of UBS ASSET MANAGEMENT AMERICAS LLC | $485,174 | 95,132 | 0.13% | Shares |
| Entropy Technologies, LP | $476,869 | 75,216 | 0.12% | Shares |
Activists & 5%+ owners 7 positions
Investors who filed SEC Schedule 13D — beneficial ownership above 5% with an intent to influence the issuer (activist stakes, board campaigns, M&A). Each row shows the most recent known state of that filer's position.
| Filer | Filed | Stake | Status | Purpose | Filing |
|---|---|---|---|---|---|
| Ryan Milnes | Dec. 27, 2024 | 17.00% | Amendment | · | SEC |
| Wojciech Hlibowicki ×3 filings | Dec. 26, 2024 | 5.10% | Amendment | · | SEC |
| Ryan Milnes (1) ×2 filings | Nov. 22, 2024 | · | Initial filing | · | SEC |
| Brandon Alexandroff ×2 filings | Dec. 20, 2023 | · | Initial filing | · | SEC |
| Robert Arsov ×2 filings | Nov. 22, 2023 | · | Initial filing | · | SEC |
| Christopher Pavlovski | Sept. 6, 2023 | · | Initial filing | · | SEC |
| CFAC Holdings VI, LLC, Cantor Fitzgerald, L.P., CF Group Management, Inc., Howard W. Lutnick | March 5, 2021 | · | Initial filing | Passive investment | SEC |
Purpose is an automated classification of the filer's own stated purpose (SEC Item 4) — not investment advice. "—" means no clear purpose was stated or the text could not be classified.
Company insiders 19 insiders · 8 officers · 10 directors
| Insider | Role | Last activity | Shares owned | Buys 12m | Sells 12m | Net 12m |
|---|---|---|---|---|---|---|
| Christopher Pavlovski | Chief Executive Officer | April 2, 2026 F | 591,968 | 0 | 0 | $0 |
| Michael Masci | Chief Financial Officer | April 1, 2026 A | 328,391 | 0 | 0 | $0 |
| Brandon Alexandroff | Chief Financial Officer | March 10, 2026 A | 132,926 | 0 | 0 | $0 |
| Tyler Hughes | Chief Operating Officer | April 2, 2026 F | 168,328 | 0 | 0 | $0 |
| Wojciech Hlibowicki | Chief Technology Officer | April 2, 2026 F | 168,328 | 0 | 0 | $0 |
| Claudio Ramolo | Chief Content Officer | April 2, 2026 F | 58,209 | 0 | 0 | $0 |
| Maurice F. Edelson | Gen. Counsel & Corp. Secy. | March 10, 2026 A | 445,803 | 0 | 0 | $0 |
| Michael Jay Ellis | Gen.Counsel & Corp. Sectry | Feb. 7, 2025 F | 39,045 | 0 | 0 | $0 |
| Katie Biber | Director | April 2, 2026 F | 55,741 | 0 | 0 | $0 |
| Philip Evershed | Director | April 2, 2026 F | 71,888 | 0 | 0 | $0 |
| Jerry Naumoff | Director | Nov. 26, 2025 F | 57,568 | 0 | 0 | $0 |
| Ryan Milnes | Director | June 14, 2025 F | 65,513 | 0 | 0 | $0 |
| Nancy Armstrong | Director | June 14, 2025 F | 83,994 | 0 | 0 | $0 |
| Paul T Cappuccio | Director | June 14, 2025 F | 95,773 | 0 | 0 | $0 |
| Robert Arsov | Director | Feb. 7, 2025 M | 5,149,566 | 0 | 0 | $0 |
| Ethan Fallang | Director | June 14, 2024 A | 62,779 | 0 | 0 | $0 |
| David O Sacks | Director | June 14, 2024 A | 571,384 | 0 | 0 | $0 |
| Harry J. Elam Jr. | · | Sept. 16, 2022 D | 10,000 | 0 | 0 | $0 |
| Douglas R. Barnard | · | Sept. 16, 2022 D | 10,000 | 0 | 0 | $0 |
Insiders from SEC Form 3/4/5 filings; net = open-market P/S only
ETF ownership Held by 23 ETFs
Weight reflects direct equity holdings (N-PORT) only; leveraged or derivative-based funds may hold additional swap exposure not shown.
| Fund | Weight | Units | As of | Source |
|---|---|---|---|---|
| SOCL · Global X Funds | 0.28% | 44,058 NS | July 31, 2026 | N-PORT |
| GGME · Invesco Exchange-Traded Fund Trust | 0.06% | 3,560 SH | Oct. 1, 2026 | Daily |
| IWO · iShares Trust | 0.05% | 1,054,202 SH | Sept. 11, 2026 | Daily |
| VTWG · VANGUARD SCOTTSDALE FUNDS | 0.04% | 121,279 SH | Aug. 19, 2026 | Daily |
| VOX · VANGUARD WORLD FUND | 0.03% | 275,558 SH | Aug. 19, 2026 | Daily |
| IWM · iShares Trust | 0.03% | 2,902,139 SH | Sept. 11, 2026 | Daily |
| ISCG · iShares Trust | 0.03% | 35,730 SH | Sept. 11, 2026 | Daily |
| FCOM · FIDELITY COVINGTON TRUST | 0.03% | 79,834 NS | July 31, 2026 | N-PORT |
| BKSE · BNY Mellon ETF Trust | 0.03% | 3,866 NS | July 31, 2026 | N-PORT |
| RSSL · Global X Funds | 0.02% | 53,973 NS | July 31, 2026 | N-PORT |
| VTWO · VANGUARD SCOTTSDALE FUNDS | 0.02% | 651,558 SH | Aug. 19, 2026 | Daily |
| VXF · VANGUARD INDEX FUNDS | 0.01% | 1,279,653 SH | Aug. 19, 2026 | Daily |
| VB · VANGUARD INDEX FUNDS | 0.01% | 1,979,546 SH | Aug. 19, 2026 | Daily |
| VBK · VANGUARD INDEX FUNDS | 0.01% | 1,138,646 SH | Aug. 19, 2026 | Daily |
| TECB · iShares Trust | 0.01% | 6,134 SH | Sept. 10, 2026 | Daily |
| WSML · iShares Trust | 0.01% | 4,731 SH | Sept. 11, 2026 | Daily |
| IGM · iShares Trust | 0.00% | 56,672 SH | Sept. 11, 2026 | Daily |
| TILT · FlexShares Trust | 0.00% | 9,954 NS | July 31, 2026 | N-PORT |
| ITOT · iShares Trust | 0.00% | 178,116 SH | Sept. 11, 2026 | Daily |
| IWV · iShares Trust | 0.00% | 21,383 SH | Sept. 10, 2026 | Daily |
| VTI · VANGUARD INDEX FUNDS | 0.00% | 2,747,611 SH | Aug. 19, 2026 | Daily |
| VTHR · VANGUARD SCOTTSDALE FUNDS | 0.00% | 9,281 SH | Aug. 19, 2026 | Daily |
| ISCB · iShares Trust | · | 5,230 SH | Sept. 11, 2026 | Daily |
RUM Analyst Consensus Bullish and bearish analyst opinions, 12-month price target, upside
rating · 7 analysts
BUY
Median target
$22.00
+190.4%
1 14.3%
Strong Buy
3 42.9%
Buy
3 42.9%
Hold
0 0.0%
Sell
0 0.0%
Strong Sell
12-Month Price Target
1 analysts · 2026-09-29Mean target $22.00 +190.4%
Low$22.00
Mean$22.00
High$22.00
Peer comparison (GICS sub-industry) Key metrics vs sector peers
FY basis, prices as of each company's last fiscal year-end close.
| Ticker | Market Cap | P/E | Rev YoY | Net Margin | ROE | Gross Margin |
|---|---|---|---|---|---|---|
| RUM | · | · | · | · | · | · |
| RDDT | · | 87.7 | 69.4% | 24.1% | 19.9% | · |
| PINS | · | 42.4 | 15.8% | 9.9% | 8.7% | · |
| SNAP | $14.17B | -29.9 | 10.6% | -7.8% | -19.5% | · |
| MTCH | $7.51B | 13.6 | 0.22% | 17.6% | -386.8% | · |
| PPLI | · | · | · | · | · | · |
| CARG | · | 24.7 | 13.7% | 17.2% | 38.5% | 92.8% |
| DJT | · | -4.7 | · | · | · | · |
| GRND | $2.51B | 31.5 | 27.6% | 21.5% | 80.7% | · |
| ZD | $1.35B | 30.6 | 3.5% | 3.3% | 2.6% | · |
| YELP | $1.82B | 13.6 | 3.8% | 9.9% | 20.0% | · |
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