Brand Asset Management Group, Inc.
CIK 1748766 · View on SEC EDGAR ↗
- Portfolio value
- $452.4M
- Positions
- 223
- As of
- June 30, 2026
#4,044 of 9,443 by 13F value · top 42.8%
Portfolio value QoQ: +17.6% 13F does not disclose cash
- Top 10 holdings weight
- 43.70%
- Top 25 holdings weight
- 66.51%
- Positions above 1%
- 19
- Effective number of positions
- 35.2
Based on 13F long-equity holdings only (cash, bonds, shorts not disclosed)
Turnover Q2 2026: 3.45% Est. buys $59,413,947 · sells $14,442,565
Median holding: 3.0 quarters Tracked Q4 2024–Q2 2026 · 79.1% still held
- New positions
- 49
- Increased
- 70
- Decreased
- 87
- Closed
- 19
On this page
- Sector breakdown How the portfolio splits across market sectors.
- Portfolio Every stock this institution reports holding, from its latest 13F.
- High-conviction bets The holdings this manager is most concentrated in.
- Biggest new bets Brand-new positions opened in the latest quarter.
- Top moves The biggest position increases and decreases this quarter.
- Exited positions Positions the manager fully sold out of last quarter.
Sector breakdown
Technology
4.4%
Industrials
0.9%
Communication Services
0.7%
Healthcare
0.7%
Financials
0.6%
Retail
0.5%
Consumer Discretionary
0.5%
Utilities
0.3%
Financial Services
0.3%
Communications
0.2%
Consumer products
0.2%
Consumer Staples
0.2%
Energy
0.2%
Telecommunication
0.1%
Materials
0.1%
Real Estate
0.1%
Other/Unmapped
90.1%
Full portfolio 223 positions
| Type | Streak | 8Q trend | |||||
|---|---|---|---|---|---|---|---|
| IEMG | $40,208,122 | 8.89% | 485,371 | $4,792,494 | Down ×4 | ||
| IJH | $35,092,567 | 7.76% | 455,097 | $3,714,134 | Down ×1 | ||
| VONG Vanguard Russell 1000 Growth ETF | $18,399,476 | 4.07% | 143,960 | $3,308,132 | Up ×2 | ||
| VO | $17,268,723 | 3.82% | 214,332 | $1,728,333 | Up ×3 | ||
| DFIS | $15,876,262 | 3.51% | 453,219 | $920,788 | Up ×5 | ||
| SCHF | $15,492,031 | 3.42% | 559,279 | $1,283,369 | Down ×1 | ||
| IWF | $14,685,797 | 3.25% | 118,272 | $2,081,396 | Up ×2 | ||
| VONV Vanguard Russell 1000 Value ETF | $14,143,045 | 3.13% | 133,036 | $1,804,057 | Up ×6 | ||
| SCHM | $13,703,611 | 3.03% | 371,674 | $1,950,331 | Down ×3 | ||
| SCHX | $12,811,841 | 2.83% | 435,333 | $1,516,466 | Down ×3 | ||
| SCHA | $12,019,158 | 2.66% | 332,664 | $2,118,183 | Down ×1 | ||
| SCHE | $11,902,052 | 2.63% | 328,242 | $894,321 | Down ×1 | ||
| SCZ iShares MSCI EAFE Small-Cap ETF | $11,102,234 | 2.45% | 134,949 | $145,124 | Down ×6 | ||
| IVV | $9,514,131 | 2.10% | 12,704 | $1,534,020 | Up ×2 | ||
| SCHV | $9,424,609 | 2.08% | 270,744 | $1,134,139 | Down ×1 | ||
| SCHC | $8,216,100 | 1.82% | 170,742 | $62,392 | Down ×3 | ||
| IWD | $6,829,500 | 1.51% | 28,171 | $744,926 | Down ×6 | ||
| VB | $6,506,742 | 1.44% | 21,466 | $950,589 | Up ×5 | ||
| SCHG | $5,500,265 | 1.22% | 162,537 | $909,814 | Up ×2 | ||
| ILCB | $4,045,171 | 0.89% | 39,027 | $526,234 | Down ×6 | ||
| PLTR Palantir Technologies Inc. - Class A Common Stock | $3,819,374 | 0.84% | 32,737 | $-1,218,298 | Down ×1 | ||
| ILCG | $3,758,335 | 0.83% | 32,117 | $649,765 | Down ×5 | ||
| VUG | $3,565,196 | 0.79% | 41,388 | $625,474 | Up ×2 | ||
| BSV | $3,514,813 | 0.78% | 45,114 | $191,669 | Up ×1 | ||
| AAPL Apple Inc. - Common Stock | $3,484,392 | 0.77% | 12,042 | $522,552 | Up ×2 | ||
| IMCB | $3,376,414 | 0.75% | 34,967 | $398,129 | Down ×3 | ||
| MGC | $3,346,495 | 0.74% | 12,230 | $455,934 | |||
| VWO | $3,218,388 | 0.71% | 53,918 | $471,517 | Up ×1 | ||
| VOO | $3,113,620 | 0.69% | 4,533 | $1,502,396 | Up ×2 | ||
| IEFA | $3,013,166 | 0.67% | 31,199 | $444,891 | Up ×2 | ||
| IWB | $2,896,896 | 0.64% | 7,074 | $337,070 | Down ×6 | ||
| SCHH | $2,737,192 | 0.61% | 115,591 | $184,607 | Down ×3 | ||
| VBR | $2,601,711 | 0.58% | 10,707 | $145,006 | Down ×1 | ||
| SPY SPY | $2,499,542 | 0.55% | 3,347 | $317,562 | Down ×2 | ||
| IWM | $2,388,871 | 0.53% | 7,951 | $605,509 | Up ×1 | ||
| VEA | $2,283,200 | 0.50% | 32,045 | $706,005 | Up ×2 | ||
| NVDA NVIDIA Corporation - Common Stock | $2,135,945 | 0.47% | 10,675 | $338,964 | Up ×3 | ||
| SCHO | $1,998,037 | 0.44% | 82,769 | $-50,881 | Down ×3 | ||
| SCHJ | $1,966,562 | 0.43% | 79,747 | $-93,352 | Down ×3 | ||
| MTUM | $1,914,397 | 0.42% | 5,584 | Up ×1 | |||
| VTV | $1,838,966 | 0.41% | 8,438 | $256,010 | Up ×3 | ||
| BIL | $1,819,866 | 0.40% | 19,859 | $872,646 | Up ×1 | ||
| FNDX | $1,686,500 | 0.37% | 54,228 | $154,881 | Down ×2 | ||
| SHYG | $1,681,660 | 0.37% | 39,652 | $-11,671 | Down ×3 | ||
| ISCB | $1,594,635 | 0.35% | 21,119 | $193,382 | Down ×5 | ||
| FNDF | $1,594,302 | 0.35% | 30,218 | $102,358 | Down ×1 | ||
| MSFT Microsoft Corporation - Common Stock | $1,560,152 | 0.34% | 4,182 | $52,453 | Up ×4 | ||
| GOOGL Alphabet Inc. - Class A Common Stock | $1,545,649 | 0.34% | 4,325 | $655,640 | Up ×4 | ||
| VBK | $1,542,317 | 0.34% | 4,217 | $343,786 | Up ×1 | ||
| VOE | $1,539,784 | 0.34% | 7,792 | $-178,801 | Down ×1 | ||
| DFAC | $1,510,370 | 0.33% | 34,048 | Up ×1 | |||
| VOT | $1,500,132 | 0.33% | 4,898 | $244,992 | Up ×1 | ||
| ILCV | $1,482,053 | 0.33% | 14,639 | $88,771 | Down ×3 | ||
| DFUV | $1,479,384 | 0.33% | 26,893 | Up ×1 | |||
| XCEM | $1,451,183 | 0.32% | 27,443 | $280,061 | Down ×2 | ||
| SPDW | $1,391,470 | 0.31% | 27,614 | $128,151 | Down ×1 | ||
| DFGR | $1,370,234 | 0.30% | 47,298 | $373,121 | Up ×2 | ||
| DUHP | $1,358,896 | 0.30% | 32,564 | Up ×1 | |||
| VT | $1,312,163 | 0.29% | 8,360 | $182,604 | Up ×1 | ||
| RWO | $1,296,862 | 0.29% | 26,089 | $107,104 | Up ×1 | ||
| QQQ Invesco QQQ Trust, Series 1 | $1,250,162 | 0.28% | 1,698 | $276,315 | Up ×1 | ||
| BRKB | $1,189,528 | 0.26% | 2,377 | $65,516 | Up ×3 | ||
| IVLU | $1,184,343 | 0.26% | 28,320 | $-22,723 | Down ×3 | ||
| FNDA | $1,175,764 | 0.26% | 30,892 | $173,924 | |||
| STIP | $1,160,334 | 0.26% | 11,358 | $-18,059 | Down ×3 | ||
| DFIV | $1,136,745 | 0.25% | 21,043 | $585,064 | Up ×4 | ||
| AVGO Broadcom Inc. - Common Stock | $1,115,990 | 0.25% | 2,954 | $203,769 | Up ×4 | ||
| IWP | $1,069,272 | 0.24% | 7,303 | $127,097 | Down ×1 | ||
| FLOT | $1,068,988 | 0.24% | 20,940 | $-4,071 | Down ×3 | ||
| VIOG | $1,051,915 | 0.23% | 6,856 | $199,295 | Up ×1 | ||
| UNH UnitedHealth Group Incorporated Common Stock (DE) | $1,048,626 | 0.23% | 2,523 | $356,462 | Down ×1 | ||
| IVW | $996,197 | 0.22% | 7,243 | $271,587 | Up ×5 | ||
| CINF Cincinnati Financial Corporation - Common Stock | $987,167 | 0.22% | 5,332 | $142,047 | Down ×1 | ||
| AMZN Amazon.com, Inc. - Common Stock | $985,536 | 0.22% | 4,135 | $248,468 | Up ×4 | ||
| SPMD | $978,540 | 0.22% | 14,484 | $113,928 | Down ×3 | ||
| ICSH | $945,585 | 0.21% | 18,695 | $404,457 | Up ×1 | ||
| SCHD | $940,437 | 0.21% | 29,657 | $-37,348 | Down ×1 | ||
| IXUS iShares Core MSCI Total International Stock ETF | $924,328 | 0.20% | 9,685 | $588,598 | Up ×1 | ||
| MU Micron Technology, Inc. - Common Stock | $921,124 | 0.20% | 798 | $618,757 | Down ×3 | ||
| MUB | $879,256 | 0.19% | 8,170 | ||||
| IJJ | $866,275 | 0.19% | 5,864 | $92,059 | Up ×1 | ||
| SUB | $852,719 | 0.19% | 8,009 | Up ×1 | |||
| IMCV iShares Morningstar Mid-Cap Value ETF | $841,496 | 0.19% | 9,209 | $53,666 | Down ×3 | ||
| JCPB | $833,758 | 0.18% | 17,762 | $366,761 | Up ×2 | ||
| JPM JP Morgan Chase & Co. Common Stock | $826,743 | 0.18% | 2,526 | $103,788 | Up ×4 | ||
| FNDE | $825,395 | 0.18% | 20,801 | $20,929 | Down ×3 | ||
| IWC | $823,365 | 0.18% | 4,116 | $166,410 | |||
| GSEW | $815,934 | 0.18% | 8,642 | $50,670 | Down ×3 | ||
| AVES | $799,664 | 0.18% | 12,190 | $53,632 | Down ×1 | ||
| EEM | $769,408 | 0.17% | 11,247 | $130,690 | |||
| IWR | $754,291 | 0.17% | 6,837 | $89,500 | |||
| TSLA Tesla, Inc. - Common Stock | $753,716 | 0.17% | 1,792 | $-520,643 | Down ×1 | ||
| EFA | $751,780 | 0.17% | 7,237 | $48,850 | |||
| SMH SMH | $750,329 | 0.17% | 1,144 | $96,637 | Down ×1 | ||
| BRKA | $748,850 | 0.17% | 1 | Up ×1 | |||
| FNDC | $734,321 | 0.16% | 15,122 | $70,634 | Up ×1 | ||
| GWX | $728,298 | 0.16% | 16,643 | $25,464 | |||
| SPYV | $685,590 | 0.15% | 11,278 | $48,555 | Up ×2 | ||
| IWO | $680,369 | 0.15% | 1,727 | $138,419 | |||
| CRWD CrowdStrike Holdings, Inc. - Class A Common Stock | $678,058 | 0.15% | 889 | $342,887 | Up ×6 | ||
| No matches | |||||||
Conviction holdings
Positions increased for 3+ consecutive quarters.
Share counts are as reported in 13F filings (not split-adjusted)
| Security | Value | % of portfolio | Streak |
|---|---|---|---|
| VO | $17,268,723 | 3.82% | up ×3 |
| DFIS | $15,876,262 | 3.51% | up ×5 |
| VONV | $14,143,045 | 3.13% | up ×6 |
| VB | $6,506,742 | 1.44% | up ×5 |
| NVDA | $2,135,945 | 0.47% | up ×3 |
| VTV | $1,838,966 | 0.41% | up ×3 |
| MSFT | $1,560,152 | 0.34% | up ×4 |
| GOOGL | $1,545,649 | 0.34% | up ×4 |
| BRKB | $1,189,528 | 0.26% | up ×3 |
| DFIV | $1,136,745 | 0.25% | up ×4 |
| AVGO | $1,115,990 | 0.25% | up ×4 |
| IVW | $996,197 | 0.22% | up ×5 |
| AMZN | $985,536 | 0.22% | up ×4 |
| JPM | $826,743 | 0.18% | up ×4 |
| CRWD | $678,058 | 0.15% | up ×6 |
Biggest new bets
New positions opened this quarter, largest first.
| Security | Value | Shares | % of portfolio |
|---|---|---|---|
| MTUM | $1,914,397 | 5,584 | 0.42% |
| DFAC | $1,510,370 | 34,048 | 0.33% |
| DFUV | $1,479,384 | 26,893 | 0.33% |
| DUHP | $1,358,896 | 32,564 | 0.30% |
| MUB | $879,256 | 8,170 | 0.19% |
| SUB | $852,719 | 8,009 | 0.19% |
| BRKA | $748,850 | 1 | 0.17% |
| AMD | $651,201 | 1,121 | 0.14% |
| DFIC | $603,873 | 16,207 | 0.13% |
| VLUE | $589,007 | 2,948 | 0.13% |
| AVEM | $588,594 | 6,100 | 0.13% |
| IMTM | $578,311 | 10,844 | 0.13% |
| DIHP | $559,514 | 16,396 | 0.12% |
| PSI | $549,391 | 2,925 | 0.12% |
| VTES | $440,091 | 4,344 | 0.10% |
Top movers (QoQ)
Exited positions
Includes corporate events (mergers, delistings) — not all exits are sells
Closed positions reflect 13F reporting changes; for index managers these are often mechanical (delisting, M&A, index rebalancing), not active decisions.
| Security | Quarter | Shares before | Value before | Price since exit |
|---|---|---|---|---|
| MSTR | Dec. 31, 2025 | 3,924 | $1,264,353 | -20.8% |
| QQQM | March 31, 2026 | 4,290 | $1,085,034 | |
| BITB | Dec. 31, 2025 | 7,350 | $457,317 | No longer tracked |
| XMMO | March 31, 2025 | 3,600 | $444,716 | No longer tracked |
| VCSH | Dec. 31, 2025 | 5,350 | $427,626 | |
| FTI | June 30, 2026 | 5,799 | $400,885 | 17.4% |
| GS | June 30, 2026 | 473 | $399,953 | 1.3% |
| IDMO | March 31, 2026 | 6,906 | $383,740 | No longer tracked |
| DISV | June 30, 2026 | 9,564 | $377,205 | No longer tracked |
| VOE | June 30, 2025 | 2,333 | $374,525 | No longer tracked |
| FBCG | March 31, 2025 | 7,891 | $365,057 | No longer tracked |
| VNQ | March 31, 2026 | 4,010 | $354,845 | No longer tracked |
| ETH | June 30, 2026 | 16,773 | $333,112 | No longer tracked |
| BIIB | June 30, 2026 | 1,814 | $332,561 | -0.2% |
| EFV | June 30, 2026 | 4,377 | $325,430 | No longer tracked |
| T | June 30, 2026 | 11,024 | $319,581 | 22.6% |
| AUSF | March 31, 2026 | 6,851 | $317,673 | No longer tracked |
| SCHZ | Dec. 31, 2025 | 13,350 | $313,326 | No longer tracked |
| SYF | March 31, 2026 | 3,704 | $309,025 | 15.5% |
| APTV | June 30, 2026 | 4,403 | $305,745 | -22.2% |
| HII | June 30, 2026 | 804 | $305,440 | 8.9% |
| UHS | March 31, 2026 | 1,375 | $299,778 | -2.5% |
| APA | March 31, 2026 | 11,968 | $292,738 | 4.3% |
| EME | Dec. 31, 2025 | 447 | $290,345 | 29.1% |
| BTC | June 30, 2026 | 9,630 | $288,804 | No longer tracked |
| EBAY | Dec. 31, 2025 | 3,153 | $286,766 | 19.4% |
| VGK | June 30, 2025 | 4,064 | $285,354 | No longer tracked |
| SMH | March 31, 2025 | 1,161 | $281,081 | 165.6% |
| LYFT | Dec. 31, 2025 | 12,660 | $278,647 | -11.2% |
| ADT | March 31, 2026 | 34,392 | $277,544 | 12.4% |
| IBIT | June 30, 2026 | 7,180 | $275,856 | |
| GDX | June 30, 2026 | 3,000 | $275,310 | No longer tracked |
| CRCL | Sept. 30, 2025 | 1,500 | $271,935 | -30.6% |
| BITB | June 30, 2026 | 7,350 | $270,554 | No longer tracked |
| OEF | March 31, 2026 | 783 | $268,546 | No longer tracked |
| CART | March 31, 2026 | 5,932 | $266,822 | 34.1% |
| LDOS | March 31, 2026 | 1,447 | $261,039 | -8.7% |
| ZM | March 31, 2026 | 3,024 | $260,941 | 31.7% |
| ROKU | June 30, 2026 | 2,735 | $258,786 | 14.0% |
| VZ | June 30, 2026 | 5,065 | $254,263 | 16.8% |
| OZK | Dec. 31, 2025 | 4,745 | $241,901 | 7.9% |
| EHC | Dec. 31, 2025 | 1,903 | $241,720 | 14.0% |
| OMC | March 31, 2026 | 2,970 | $239,828 | 14.6% |
| FFIV | Dec. 31, 2025 | 738 | $238,515 | 48.5% |
| CTSH | March 31, 2026 | 2,857 | $237,131 | -0.8% |
| CCK | March 31, 2026 | 2,290 | $235,802 | 17.8% |
| G | June 30, 2026 | 6,322 | $235,495 | 35.7% |
| TMUS | Dec. 31, 2025 | 977 | $233,875 | -9.9% |
| PFE | Dec. 31, 2025 | 8,665 | $220,785 | 12.7% |
| JHG | Dec. 31, 2025 | 4,924 | $219,168 | No longer tracked |
| PVAL | June 30, 2026 | 4,631 | $214,891 | No longer tracked |
| SMB | Dec. 31, 2025 | 12,318 | $214,580 | No longer tracked |
| NXT | June 30, 2026 | 1,775 | $213,977 | -26.3% |
| EMB | March 31, 2026 | 2,209 | $212,708 | |
| GEN | March 31, 2026 | 7,772 | $211,321 | 49.1% |
| ANET | March 31, 2026 | 1,600 | $209,648 | 53.4% |
| XLY | March 31, 2026 | 1,720 | $205,386 | No longer tracked |
| VTIP | Sept. 30, 2025 | 4,075 | $204,851 | |
| MUB | Dec. 31, 2025 | 1,921 | $204,568 | No longer tracked |
| VNQI | March 31, 2025 | 5,156 | $203,972 | |
| COR | March 31, 2026 | 598 | $201,975 | 0.9% |
| VTWO | March 31, 2025 | 2,260 | $201,886 | |
| DLB | June 30, 2026 | 3,359 | $201,742 | 22.5% |
| IBIT | Sept. 30, 2025 | 3,293 | $201,565 | |
| NFLX | Dec. 31, 2025 | 167 | $200,436 | -15.1% |
| SMB | June 30, 2025 | 11,658 | $199,760 | No longer tracked |
| VTRS | March 31, 2026 | 15,030 | $187,124 | 18.9% |
| GTM | March 31, 2026 | 10,071 | $102,423 | -35.2% |
| TLRY | Dec. 31, 2025 | 27,000 | $46,710 | -46.6% |