APPLETON PARTNERS INC/MA
Portfolio value QoQ: +13.8% 13F does not disclose cash
Based on 13F long-equity holdings only (cash, bonds, shorts not disclosed)
Turnover Q2 2026: 4.93% Est. buys $75,581 · sells $87,460
Median holding: 6.0 quarters Tracked Q1 2025–Q2 2026 · 89.6% still held
Sector breakdown
Full portfolio 275 positions
| Type | Streak | 8Q trend | |||||
|---|---|---|---|---|---|---|---|
| AAPL | $95,448 | 5.85% | 329,859 | $10,016 | Down ×6 | ||
| MU | $92,526 | 5.67% | 80,158 | $57,788 | Down ×5 | ||
| GSLC | $59,847 | 3.67% | 421,782 | $7,242 | Up ×1 | ||
| SCHX | $54,831 | 3.36% | 1,863,107 | $7,477 | Up ×2 | ||
| GOOG | $48,088 | 2.95% | 136,098 | $8,761 | Down ×4 | ||
| GEV | $45,141 | 2.77% | 38,422 | $8,554 | Down ×6 | ||
| MSFT | $43,405 | 2.66% | 116,361 | $-791 | Down ×1 | ||
| AVGO | $42,665 | 2.61% | 112,946 | $5,919 | Down ×6 | ||
| AMZN | $42,189 | 2.59% | 177,012 | $4,803 | Down ×6 | ||
| JPM | $40,740 | 2.50% | 124,463 | $3,502 | Down ×6 | ||
| MS | $29,109 | 1.78% | 139,249 | $4,388 | Down ×4 | ||
| XLE | $29,014 | 1.78% | 546,298 | $-2,853 | Up ×1 | ||
| V | $27,330 | 1.67% | 79,657 | $3,067 | Down ×1 | ||
| SCHF | $24,696 | 1.51% | 891,546 | $3,260 | Up ×2 | ||
| LLY | $23,649 | 1.45% | 19,717 | $6,089 | Up ×2 | ||
| JPST | $22,751 | 1.39% | 449,897 | $-280 | Down ×3 | ||
| GFS | $22,435 | 1.37% | 272,241 | $10,481 | Up ×1 | ||
| WELL | $22,292 | 1.37% | 98,216 | $3,489 | Up ×6 | ||
| IEMG | $21,954 | 1.35% | 265,013 | $3,330 | Down ×1 | ||
| GSIE | $21,106 | 1.29% | 461,827 | $1,861 | Up ×5 | ||
| META | $19,181 | 1.18% | 34,052 | $-244 | Up ×2 | ||
| NVDA | $18,642 | 1.14% | 93,167 | $3,625 | Up ×1 | ||
| UNH | $16,901 | 1.04% | 40,664 | $5,642 | Down ×4 | ||
| CW | $16,809 | 1.03% | 22,183 | $1,657 | Down ×3 | ||
| BRK-B | $16,204 | 0.99% | 32,382 | $799 | Up ×1 | ||
| GOOGL | $16,099 | 0.99% | 45,047 | $2,710 | Down ×6 | ||
| FLRN | $15,626 | 0.96% | 506,531 | $1,830 | Up ×1 | ||
| SCHA | $15,107 | 0.93% | 418,124 | $2,337 | Down ×1 | ||
| JEPI | $15,036 | 0.92% | 266,226 | $368 | Up ×1 | ||
| CDNS | $14,780 | 0.91% | 39,379 | $3,963 | Up ×3 | ||
| SPY | $14,676 | 0.90% | 19,653 | $1,624 | Down ×6 | ||
| IBB | $14,333 | 0.88% | 75,359 | $1,836 | Up ×2 | ||
| CIBR | $13,873 | 0.85% | 154,397 | $3,625 | Down ×1 | ||
| NFLX | $13,776 | 0.84% | 192,935 | $-4,607 | Up ×3 | ||
| ICE | $12,598 | 0.77% | 102,328 | $-3,068 | Up ×1 | ||
| SPIB | $12,240 | 0.75% | 365,813 | $809 | Up ×6 | ||
| BX | $12,186 | 0.75% | 103,558 | $456 | Up ×6 | ||
| MNST | $12,117 | 0.74% | 126,064 | $3,221 | Up ×2 | ||
| SHW | $12,113 | 0.74% | 35,179 | $1,057 | Up ×2 | ||
| HD | $11,835 | 0.73% | 33,556 | $-143 | Down ×2 | ||
| JNJ | $11,651 | 0.71% | 45,874 | $264 | Down ×2 | ||
| PANW | $11,504 | 0.70% | 33,733 | $5,835 | Down ×6 | ||
| BKNG | $11,411 | 0.70% | 64,020 | $1,205 | Up ×4 | ||
| SOLV | $11,404 | 0.70% | 147,817 | $2,152 | Up ×2 | ||
| QXO | $11,251 | 0.69% | 651,107 | $-1,358 | Up ×2 | ||
| VMC | $11,064 | 0.68% | 37,503 | $1,222 | Up ×1 | ||
| EVR | $11,002 | 0.67% | 32,222 | $1,472 | Up ×4 | ||
| SPAB | $10,565 | 0.65% | 413,999 | $782 | Up ×6 | ||
| SYK | $10,474 | 0.64% | 33,267 | $423 | Up ×5 | ||
| DHR | $10,434 | 0.64% | 54,777 | $-384 | Down ×1 | ||
| SPGI | $9,207 | 0.56% | 22,607 | $-530 | Down ×1 | ||
| WCN | $9,047 | 0.55% | 54,277 | $622 | Up ×1 | ||
| RSG | $8,894 | 0.54% | 41,740 | $-621 | Down ×1 | ||
| DIS | $8,777 | 0.54% | 91,189 | $-105 | Down ×5 | ||
| FSMD | $8,774 | 0.54% | 166,023 | Up ×1 | |||
| AVSC | $8,616 | 0.53% | 117,484 | Up ×1 | |||
| COST | $8,589 | 0.53% | 9,181 | $-791 | Down ×6 | ||
| ABBV | $8,569 | 0.53% | 34,054 | $974 | Down ×1 | ||
| IAGG | $7,791 | 0.48% | 153,964 | $593 | Up ×6 | ||
| PG | $7,730 | 0.47% | 52,716 | $-1,009 | Down ×5 | ||
| VRSK | $7,695 | 0.47% | 42,860 | $-877 | Down ×2 | ||
| KTOS | $7,434 | 0.46% | 149,089 | $-2,747 | Up ×1 | ||
| SPOT | $6,720 | 0.41% | 14,636 | $-180 | Up ×1 | ||
| WMT | $6,672 | 0.41% | 58,907 | $-1,042 | Down ×5 | ||
| NOW | $6,648 | 0.41% | 66,962 | $-49 | Up ×5 | ||
| TJX | $6,643 | 0.41% | 43,849 | $-498 | Down ×6 | ||
| PEP | $6,096 | 0.37% | 45,024 | $-1,041 | Down ×6 | ||
| GLW | $6,064 | 0.37% | 23,739 | $1,884 | Down ×4 | ||
| CNSWF | $5,964 | 0.37% | 3,159 | $1,960 | Up ×1 | ||
| TMO | $5,775 | 0.35% | 11,519 | $-950 | Down ×6 | ||
| JMST | $5,685 | 0.35% | 111,463 | $-716 | Down ×1 | ||
| EMLP | $5,599 | 0.34% | 128,718 | $-22 | Down ×1 | ||
| SCHH | $5,535 | 0.34% | 233,742 | $610 | Up ×6 | ||
| XLU | $5,459 | 0.33% | 120,402 | $-468 | Down ×2 | ||
| IWM | $5,333 | 0.33% | 17,750 | $815 | Down ×6 | ||
| ADSK | $5,239 | 0.32% | 26,947 | $-1,414 | Down ×1 | ||
| MHVIY | $5,209 | 0.32% | 461,847 | Up ×1 | |||
| GS | $5,148 | 0.32% | 5,090 | $804 | Down ×6 | ||
| TER | $5,004 | 0.31% | 10,342 | Up ×1 | |||
| FPE | $4,654 | 0.29% | 260,298 | $478 | Up ×4 | ||
| HACK | $4,564 | 0.28% | 43,494 | $1,260 | Down ×6 | ||
| XLK | $4,555 | 0.28% | 23,910 | $1,434 | Up ×1 | ||
| MCD | $4,469 | 0.27% | 16,532 | $-762 | Down ×2 | ||
| DGX | $4,413 | 0.27% | 20,823 | $273 | Down ×1 | ||
| HSY | $4,278 | 0.26% | 24,385 | $-646 | Up ×2 | ||
| COMB | $4,229 | 0.26% | 175,603 | $-479 | Down ×1 | ||
| IVV | $4,205 | 0.26% | 5,616 | $803 | Up ×1 | ||
| LVMUY | $4,073 | 0.25% | 36,795 | $-35 | Down ×1 | ||
| XOM | $3,940 | 0.24% | 28,815 | $-1,187 | Down ×2 | ||
| SPHY | $3,656 | 0.22% | 155,989 | $271 | Up ×6 | ||
| BKLN | $3,462 | 0.21% | 169,946 | $166 | Up ×6 | ||
| CME | $3,333 | 0.20% | 15,093 | $-1,429 | Down ×2 | ||
| CRH | $3,254 | 0.20% | 30,408 | $-246 | Down ×5 | ||
| AMT | $3,138 | 0.19% | 19,185 | $-283 | Down ×6 | ||
| EFA | $3,061 | 0.19% | 29,467 | $114 | Down ×3 | ||
| APD | $3,016 | 0.18% | 10,288 | $-30 | Down ×1 | ||
| COF | $2,945 | 0.18% | 14,678 | $266 | Down ×4 | ||
| TEL | $2,891 | 0.18% | 14,340 | $-233 | Down ×4 | ||
| VEA | $2,863 | 0.18% | 40,186 | $319 | Up ×1 | ||
| JPME | $2,503 | 0.15% | 20,152 | $-8,100 | Down ×1 | ||
| No matches | |||||||
Conviction holdings
Positions increased for 3+ consecutive quarters.
Share counts are as reported in 13F filings (not split-adjusted)
| Security | Value | % of portfolio | Streak |
|---|---|---|---|
| WELL | $22,292 | 1.37% | up ×6 |
| GSIE | $21,106 | 1.29% | up ×5 |
| CDNS | $14,780 | 0.91% | up ×3 |
| NFLX | $13,776 | 0.84% | up ×3 |
| SPIB | $12,240 | 0.75% | up ×6 |
| BX | $12,186 | 0.75% | up ×6 |
| BKNG | $11,411 | 0.70% | up ×4 |
| EVR | $11,002 | 0.67% | up ×4 |
| SPAB | $10,565 | 0.65% | up ×6 |
| SYK | $10,474 | 0.64% | up ×5 |
| IAGG | $7,791 | 0.48% | up ×6 |
| NOW | $6,648 | 0.41% | up ×5 |
| SCHH | $5,535 | 0.34% | up ×6 |
| FPE | $4,654 | 0.29% | up ×4 |
| SPHY | $3,656 | 0.22% | up ×6 |
Biggest new bets
New positions opened this quarter, largest first.
| Security | Value | Shares | % of portfolio |
|---|---|---|---|
| FSMD | $8,774 | 166,023 | 0.54% |
| AVSC | $8,616 | 117,484 | 0.53% |
| MHVIY | $5,209 | 461,847 | 0.32% |
| TER | $5,004 | 10,342 | 0.31% |
| Unknown issuer (CUSIP: 438516205) | $1,729 | 7,720 | 0.11% |
| Unknown issuer (CUSIP: 43849R105) | $1,648 | 7,453 | 0.10% |
| Unknown issuer (CUSIP: 26614N201) | $1,551 | 11,433 | 0.10% |
| GPC | $1,232 | 10,444 | 0.08% |
| GPIQ | $1,049 | 17,694 | 0.06% |
| AMD | $498 | 858 | 0.03% |
| VXUS | $485 | 5,673 | 0.03% |
| VTEB | $443 | 8,765 | 0.03% |
| AMAT | $398 | 550 | 0.02% |
| BND | $371 | 5,055 | 0.02% |
| LRCX | $258 | 595 | 0.02% |
Top movers (QoQ)
Exited positions
Includes corporate events (mergers, delistings) — not all exits are sells
Closed positions reflect 13F reporting changes; for index managers these are often mechanical (delisting, M&A, index rebalancing), not active decisions.
| Security | Quarter | Shares before | Value before | Price since exit |
|---|---|---|---|---|
| AJG | March 31, 2026 | 49,292 | $12,756 | 4.5% |
| CMG | Dec. 31, 2025 | 208,963 | $8,189 | -16.7% |
| HON | June 30, 2026 | 15,459 | $3,494 | -4.4% |
| DFS | June 30, 2025 | 17,064 | $2,913 | No longer tracked |
| ZTS | March 31, 2026 | 15,037 | $1,892 | -40.6% |
| NKE | June 30, 2026 | 32,804 | $1,733 | -17.3% |
| DD | June 30, 2026 | 33,066 | $1,514 | -3.3% |
| MUB | June 30, 2025 | 8,228 | $868 | |
| BNL | Dec. 31, 2025 | 36,577 | $654 | 5.9% |
| SCHB | June 30, 2026 | 15,655 | $393 | 2.5% |
| QCLN | Dec. 31, 2025 | 8,365 | $351 | |
| MDB | March 31, 2026 | 712 | $299 | 46.8% |
| VHT | June 30, 2026 | 1,099 | $299 | |
| FPX | March 31, 2026 | 1,716 | $281 | |
| MRVL | Dec. 31, 2025 | 3,206 | $270 | 219.2% |
| SCHM | June 30, 2026 | 7,844 | $243 | -6.3% |
| YUMC | June 30, 2026 | 4,810 | $235 | -1.5% |
| GIS | March 31, 2026 | 5,006 | $233 | -14.9% |
| BDX | June 30, 2025 | 1,000 | $229 | 33.4% |
| PFE | June 30, 2026 | 8,052 | $226 | 13.6% |
| LOW | June 30, 2026 | 954 | $225 | -18.6% |
| BSX | Sept. 30, 2025 | 2,040 | $219 | -56.6% |
| RLI | March 31, 2026 | 3,415 | $218 | -1.7% |
| MRSH | Sept. 30, 2025 | 975 | $213 | -15.4% |
| SPTN | Sept. 30, 2025 | 8,000 | $212 | No longer tracked |
| MDYV | March 31, 2026 | 2,489 | $211 | 6.0% |
| SCHV | June 30, 2025 | 7,920 | $211 | 22.2% |
| VOX | March 31, 2026 | 1,087 | $210 | |
| SPLV | June 30, 2026 | 2,863 | $209 | |
| VSGX | March 31, 2026 | 2,925 | $209 | |
| XLB | Sept. 30, 2025 | 2,377 | $209 | No longer tracked |
| NXPI | Sept. 30, 2025 | 943 | $206 | 6.3% |
| PRF | Sept. 30, 2025 | 4,861 | $205 | 22.4% |
| UBER | March 31, 2026 | 2,510 | $205 | -3.4% |
| USMV | Dec. 31, 2025 | 2,134 | $203 | |
| AGG | Dec. 31, 2025 | 2,005 | $201 | |
| MRVL | June 30, 2026 | 2,033 | $201 | -8.9% |
| URI | Dec. 31, 2025 | 210 | $200 | 32.7% |
| PGF | June 30, 2025 | 12,226 | $175 |