BIRINYI ASSOCIATES INC

CIK 1079738 · View on SEC EDGAR ↗

Portfolio value
$423K
#9,248 of 9,443 by 13F value · top 97.9%
Positions
61
As of
June 30, 2026

Portfolio value QoQ: +15.1% 13F does not disclose cash

Top 10 holdings weight
72.86%
Top 25 holdings weight
91.73%
Positions above 1%
18
Effective number of positions
11.2

Based on 13F long-equity holdings only (cash, bonds, shorts not disclosed)

Turnover Q2 2026: 3.52% Est. buys $20,707 · sells $13,885

Median holding: 7.0 quarters Tracked Q4 2024–Q2 2026 · 78.2% still held

New positions
3
Increased
18
Decreased
19
Closed
2
On this page

Sector breakdown

Technology
38.2%
Communication Services
14.4%
Financial Services
9.7%
Retail
9.5%
Financials
4.3%
Consumer Discretionary
4.1%
Industrials
2.0%
Healthcare
1.8%
Consumer products
0.2%
Communications
0.1%
Energy
0.1%
Consumer Staples
0.1%
Other/Unmapped
15.5%

Full portfolio 61 positions

Type Streak 8Q trend
AAPL Apple Inc. - Common Stock $94,479 22.35% 326,510 $10,505 Down ×6
GOOGL Alphabet Inc. - Class A Common Stock $50,330 11.91% 140,836 $9,033 Down ×5
SPY SPY $36,850 8.72% 49,346 $4,323 Down ×6
AMZN Amazon.com, Inc. - Common Stock $33,280 7.87% 139,634 $4,406 Up ×2
MA Mastercard Incorporated Common Stock $22,206 5.25% 43,236 $-207 Down ×3
NVDA NVIDIA Corporation - Common Stock $19,997 4.73% 99,940 $1,203 Down ×3
C Citigroup, Inc. Common Stock $14,332 3.39% 102,401 $2,549 Down ×2
MSFT Microsoft Corporation - Common Stock $13,548 3.20% 36,320 $728 Up ×2
GS Goldman Sachs Group, Inc. (The) Common Stock $12,030 2.85% 11,894 $3,476 Up ×2
BKNG Booking Holdings Inc. - Common Stock $10,962 2.59% 61,500 $605 Up ×2
GOOG Alphabet Inc. - Class C Capital Stock $9,860 2.33% 27,905 $1,850 Down ×1
AVGO Broadcom Inc. - Common Stock $8,124 1.92% 21,507 $1,500 Up ×1
DELL Dell Technologies Inc. Class C Common Stock $7,907 1.87% 18,325 $4,708 Down ×2
BRKB $7,572 1.79% 15,133 $223 Down ×5
DIA $6,020 1.42% 11,525 $684 Up ×1
VOO $4,945 1.17% 7,200 $643 Up ×1
BRKA $4,493 1.06% 6 $184
JNJ Johnson & Johnson Common Stock $4,281 1.01% 16,856 $119 Down ×1
ADI Analog Devices, Inc. - Common Stock $4,173 0.99% 10,508 Up ×1
IBM International Business Machines Corporation Common Stock $4,173 0.99% 14,839 $-1,659 Down ×1
AXP American Express Company Common Stock $3,843 0.91% 11,360 $407
MU Micron Technology, Inc. - Common Stock $3,821 0.90% 3,310 $2,453 Down ×1
LRCX Lam Research Corporation - Common Stock $3,675 0.87% 8,480 $2,179 Up ×1
JPM JP Morgan Chase & Co. Common Stock $3,511 0.83% 10,726 $357 Up ×4
BA Boeing Company (The) Common Stock $3,377 0.80% 15,600 $272
WMT Walmart Inc. - Common Stock $3,319 0.79% 29,300 $-322
CAT Caterpillar, Inc. Common Stock $3,195 0.76% 3,000 $1,070
RSP $3,158 0.75% 14,844 $290 Down ×1
SBUX Starbucks Corporation - Common Stock $2,696 0.64% 26,385 $2,136 Up ×1
MCD McDonald's Corporation Common Stock $1,624 0.38% 6,008 $-243 Up ×1
AZO AutoZone, Inc. Common Stock $1,425 0.34% 446 $-966 Down ×1
AMGN Amgen Inc. - Common Stock $1,386 0.33% 3,827 $39
CMG Chipotle Mexican Grill, Inc. Common Stock $1,360 0.32% 40,000 $0 Down ×6
LLY Eli Lilly and Company Common Stock $1,321 0.31% 1,101 $226 Down ×1
XLV XLV $1,295 0.31% 8,165 $98 Up ×2
SCHW Charles Schwab Corporation (The) Common Stock $1,163 0.28% 12,607 $103 Up ×1
COST Costco Wholesale Corporation - Common Stock $1,076 0.25% 1,150 $-70
HD Home Depot, Inc. (The) Common Stock $1,058 0.25% 3,000 $71
DE Deere & Company Common Stock $983 0.23% 1,550 $110
V Visa Inc. $850 0.20% 2,477 $102 Up ×1
AMD Advanced Micro Devices, Inc. - Common Stock $842 0.20% 1,450 $527 Down ×1
PG Procter & Gamble Company (The) Common Stock $744 0.18% 5,072 $12 Up ×2
AIQ Global X Artificial Intelligence & Technology ETF $725 0.17% 11,048 $209
TSLA Tesla, Inc. - Common Stock $631 0.15% 1,500 $73
UNH UnitedHealth Group Incorporated Common Stock (DE) $561 0.13% 1,350 $196
MSCI MSCI Inc. Common Stock $560 0.13% 1,000 $21
BX Blackstone Inc. Common Stock $552 0.13% 4,690 $14 Up ×2
LMT Lockheed Martin Corporation Common Stock $509 0.12% 1,000 $-95
IWM $454 0.11% 1,510 $80
META Meta Platforms, Inc. - Class A Common Stock $428 0.10% 760 $7 Up ×1
CSCO Cisco Systems, Inc. - Common Stock $390 0.09% 3,323 $132
QCOM QUALCOMM Incorporated - Common Stock $370 0.09% 2,000 $112
CVX Chevron Corporation Common Stock $340 0.08% 2,050 $-343 Down ×2
NVR NVR, Inc. Common Stock $279 0.07% 41 $9
PM Philip Morris International Inc Common Stock $271 0.06% 1,500 $23
NFLX Netflix, Inc. - Common Stock $257 0.06% 3,600 $-233 Down ×2
GLW Corning Incorporated Common Stock $234 0.06% 915 Up ×1
MO Altria Group, Inc. $232 0.05% 3,218 $20 Up ×1
AIG American International Group, Inc. New Common Stock $226 0.05% 3,031 $-2
TXN Texas Instruments Incorporated - Common Stock $224 0.05% 750 Up ×1
GILD Gilead Sciences, Inc. - Common Stock $202 0.05% 1,600 $-21

Conviction holdings

Positions increased for 3+ consecutive quarters.

Share counts are as reported in 13F filings (not split-adjusted)

Security Value % of portfolio Streak
JPM $3,511 0.83% up ×4

Biggest new bets

New positions opened this quarter, largest first.

Security Value Shares % of portfolio
ADI $4,173 10,508 0.99%
GLW $234 915 0.06%
TXN $224 750 0.05%

Top movers (QoQ)

Security Action Shares Δ Value Δ
AAPL Trimmed -4K +$11K
GOOGL Trimmed -3K +$9K
DELL Trimmed -1K +$5K
AMZN Bought more +996 +$4K
SPY Trimmed -669 +$4K
GS Bought more +2K +$3K
C Trimmed -1K +$3K
MU Trimmed -740 +$2K
LRCX Bought more +1K +$2K
SBUX Bought more +20K +$2K

Exited positions

Includes corporate events (mergers, delistings) — not all exits are sells

Closed positions reflect 13F reporting changes; for index managers these are often mechanical (delisting, M&A, index rebalancing), not active decisions.

SecurityQuarter Shares before Value before Price since exit
SPLV March 31, 2025 47,966 $3,357,620 No longer tracked
REGN March 31, 2025 2,075 $1,478,085 32.1%
IWM March 31, 2025 4,772 $1,054,421 No longer tracked
AMD March 31, 2025 5,150 $622,069 358.2%
SHOP March 31, 2025 2,500 $265,825 52.7%
BLKXXXX Sept. 30, 2025 3,991 $4,188 No longer tracked
UBER March 31, 2026 34,835 $2,846 8.7%
BLK March 31, 2026 2,480 $2,654 20.3%
CEG June 30, 2026 8,585 $2,397 9.8%
XLF June 30, 2025 38,460 $1,916 No longer tracked
PEP Sept. 30, 2025 14,225 $1,878 1.5%
TXRH Sept. 30, 2025 6,621 $1,241 21.2%
HLT June 30, 2025 5,295 $1,205 24.1%
LRCXXXXX Sept. 30, 2025 7,000 $681 No longer tracked
CRM June 30, 2026 3,208 $599 31.2%
LRCX June 30, 2025 8,185 $595 222.6%
CANN March 31, 2025 30,000 $540 No longer tracked
AB Dec. 31, 2025 9,664 $369 -5.9%
ORCL March 31, 2026 1,300 $253 -0.4%
MO Dec. 31, 2025 3,200 $211 15.8%