Frankly Finances, LLC
CIK 2096338 · View on SEC EDGAR ↗
- Portfolio value
- $126.5M
- Positions
- 90
- As of
- June 30, 2026
#7,889 of 9,443 by 13F value · top 83.5%
Portfolio value QoQ: +14.5% 13F does not disclose cash
- Top 10 holdings weight
- 63.21%
- Top 25 holdings weight
- 91.17%
- Positions above 1%
- 25
- Effective number of positions
- 17.9
Based on 13F long-equity holdings only (cash, bonds, shorts not disclosed)
Turnover Q2 2026: 0.41% Est. buys $7,367,772 · sells $480,859
- New positions
- 29
- Increased
- 20
- Decreased
- 6
- Closed
- 3
On this page
- Sector breakdown How the portfolio splits across market sectors.
- Portfolio Every stock this institution reports holding, from its latest 13F.
- Biggest new bets Brand-new positions opened in the latest quarter.
- Top moves The biggest position increases and decreases this quarter.
- Exited positions Positions the manager fully sold out of last quarter.
Sector breakdown
Technology
0.4%
Energy
0.3%
Communication Services
0.1%
Industrials
0.0%
Telecommunication
0.0%
Financials
0.0%
Utilities
0.0%
Communications
0.0%
Other/Unmapped
99.1%
Full portfolio 90 positions
| Type | Streak | 8Q trend | |||||
|---|---|---|---|---|---|---|---|
| DFUV | $14,755,860 | 11.66% | 268,240 | $1,756,969 | |||
| BSV | $14,014,209 | 11.08% | 179,877 | $577,058 | Up ×2 | ||
| BIV | $12,958,542 | 10.24% | 168,951 | $847,456 | Up ×2 | ||
| DFAS | $6,084,189 | 4.81% | 73,891 | $828,319 | |||
| AVEM | $5,897,951 | 4.66% | 61,125 | $1,302,232 | Up ×2 | ||
| AVGE | $5,842,746 | 4.62% | 58,958 | $1,172,516 | Up ×2 | ||
| DFIV | $5,718,053 | 4.52% | 105,851 | $131,255 | |||
| DFUS | $5,525,624 | 4.37% | 67,435 | $743,808 | |||
| DFAT | $5,003,442 | 3.95% | 71,580 | $533,271 | |||
| AVIV | $4,163,648 | 3.29% | 53,780 | $259,019 | Up ×1 | ||
| VEA | $4,102,646 | 3.24% | 57,581 | $487,252 | Up ×2 | ||
| VTI | $3,976,820 | 3.14% | 10,747 | $536,774 | Up ×2 | ||
| AVLV | $3,821,152 | 3.02% | 41,894 | $397,323 | Down ×2 | ||
| VNQ | $2,749,991 | 2.17% | 28,518 | $525,040 | Up ×2 | ||
| AVDV | $2,633,752 | 2.08% | 25,558 | $79,533 | Down ×2 | ||
| VTES | $2,360,624 | 1.87% | 23,301 | $196,127 | Up ×2 | ||
| AVUS | $2,172,749 | 1.72% | 16,964 | $647,359 | Up ×2 | ||
| VEU | $1,963,770 | 1.55% | 23,448 | $214,391 | Up ×1 | ||
| VTEI | $1,948,216 | 1.54% | 19,295 | $467,205 | Up ×2 | ||
| AVUV | $1,898,099 | 1.50% | 15,214 | $235,084 | Up ×2 | ||
| AAUS Alpha Architect US Equity ETF | $1,871,856 | 1.48% | 31,331 | $230,618 | |||
| DFIS | $1,862,265 | 1.47% | 53,162 | $201,930 | Up ×1 | ||
| AVSC | $1,410,328 | 1.11% | 19,230 | $168,689 | Down ×1 | ||
| DFAX | $1,307,341 | 1.03% | 35,487 | $578,718 | Up ×2 | ||
| AVDE | $1,296,076 | 1.02% | 14,530 | $490,096 | Up ×2 | ||
| IAU | $1,198,193 | 0.95% | 15,868 | $-200,730 | |||
| IJS | $804,909 | 0.64% | 5,889 | $107,357 | |||
| DFAR | $800,313 | 0.63% | 30,593 | $221,054 | Up ×1 | ||
| IYW | $494,371 | 0.39% | 1,960 | $138,788 | |||
| FNDF | $486,131 | 0.38% | 9,214 | $35,290 | |||
| DBMF | $472,618 | 0.37% | 15,440 | $242,272 | Up ×1 | ||
| DISV | $463,180 | 0.37% | 11,542 | $7,964 | |||
| QUAL | $452,465 | 0.36% | 2,062 | $56,953 | |||
| DFSV | $422,850 | 0.33% | 10,901 | $40,879 | |||
| DFAE | $411,469 | 0.33% | 10,233 | $5,725 | Down ×1 | ||
| SPY SPY | $406,990 | 0.32% | 545 | $52,555 | |||
| AAPL Apple Inc. - Common Stock | $382,714 | 0.30% | 1,323 | $47,059 | |||
| VT | $317,981 | 0.25% | 2,026 | $39,128 | Up ×2 | ||
| ESGU iShares ESG Aware MSCI USA ETF | $302,462 | 0.24% | 1,848 | Up ×1 | |||
| DFEM | $243,027 | 0.19% | 5,980 | $25,016 | Down ×1 | ||
| AVNM | $225,886 | 0.18% | 2,742 | $17,028 | |||
| SCHB | $222,587 | 0.18% | 7,686 | $29,668 | |||
| ESGD iShares ESG Aware MSCI EAFE ETF | $218,985 | 0.17% | 2,130 | Up ×1 | |||
| DFAC | $197,846 | 0.16% | 4,460 | $24,530 | |||
| DFAW | $192,487 | 0.15% | 2,325 | $22,793 | Up ×2 | ||
| PAA Plains All American Pipeline, L.P. - Common Units representing Limited Partner Interests | $164,724 | 0.13% | 7,400 | $-518 | |||
| SHY iShares 1-3 Year Treasury Bond ETF | $157,651 | 0.12% | 1,920 | Up ×1 | |||
| VOO | $151,098 | 0.12% | 220 | $19,637 | |||
| ET Energy Transfer LP Common Units | $150,092 | 0.12% | 7,850 | $-1,413 | |||
| ESGV | $128,008 | 0.10% | 968 | Up ×1 | |||
| IVW | $125,427 | 0.10% | 912 | $22,271 | |||
| DLN | $124,253 | 0.10% | 1,290 | $9,017 | |||
| VXUS Vanguard Total International Stock ETF | $115,412 | 0.09% | 1,350 | $11,313 | |||
| IJR | $102,334 | 0.08% | 690 | $16,560 | |||
| NULG | $87,561 | 0.07% | 748 | Up ×1 | |||
| ESGE iShares ESG Aware MSCI EM ETF | $87,121 | 0.07% | 1,593 | Up ×1 | |||
| SCHA | $78,330 | 0.06% | 2,168 | $15,285 | |||
| VUSB | $75,516 | 0.06% | 1,517 | $-1,999 | Down ×2 | ||
| SPYM | $73,995 | 0.06% | 842 | Up ×1 | |||
| IWM | $72,709 | 0.06% | 242 | $12,693 | |||
| SCHM | $69,684 | 0.06% | 1,890 | $11,170 | |||
| GOOGL Alphabet Inc. - Class A Common Stock | $64,327 | 0.05% | 180 | Up ×1 | |||
| NVDA NVIDIA Corporation - Common Stock | $60,027 | 0.05% | 300 | Up ×1 | |||
| META Meta Platforms, Inc. - Class A Common Stock | $56,329 | 0.04% | 100 | Up ×1 | |||
| VOTE TCW Transform 500 ETF | $48,405 | 0.04% | 549 | Up ×1 | |||
| HPE Hewlett Packard Enterprise Company Common Stock | $45,110 | 0.04% | 1,000 | Up ×1 | |||
| ESML | $39,207 | 0.03% | 701 | Up ×1 | |||
| DAL Delta Air Lines, Inc. Common Stock | $37,464 | 0.03% | 400 | Up ×1 | |||
| T AT&T Inc. | $37,260 | 0.03% | 1,800 | Up ×1 | |||
| MSFT Microsoft Corporation - Common Stock | $35,437 | 0.03% | 95 | Up ×1 | |||
| BAC Bank of America Corporation Common Stock | $28,490 | 0.02% | 500 | Up ×1 | |||
| AEP American Electric Power Company, Inc. - Common Stock | $27,362 | 0.02% | 200 | Up ×1 | |||
| USMV | $25,273 | 0.02% | 262 | $975 | |||
| VWO | $24,533 | 0.02% | 411 | Up ×1 | |||
| CSCO Cisco Systems, Inc. - Common Stock | $23,492 | 0.02% | 200 | Up ×1 | |||
| DON | $20,460 | 0.02% | 362 | $1,441 | |||
| IXG | $18,676 | 0.01% | 150 | $1,576 | |||
| QCOM QUALCOMM Incorporated - Common Stock | $18,479 | 0.01% | 100 | $5,601 | |||
| VTV | $18,306 | 0.01% | 84 | Up ×1 | |||
| BRKB | $13,511 | 0.01% | 27 | Up ×1 | |||
| SCHX | $10,624 | 0.01% | 361 | Up ×1 | |||
| VBR | $8,748 | 0.01% | 36 | Up ×1 | |||
| VOE | $8,299 | 0.01% | 42 | Up ×1 | |||
| SM SM Energy Company Common Stock | $7,047 | 0.01% | 270 | Up ×1 | |||
| SPSM | $4,844 | 0.00% | 84 | Up ×1 | |||
| SPMD | $4,594 | 0.00% | 68 | Up ×1 | |||
| NFLX Netflix, Inc. - Common Stock | $3,570 | 0.00% | 50 | $-1,238 | |||
| DIS Walt Disney Company (The) Common Stock | $1,925 | 0.00% | 20 | $-3 | |||
| VB | $1,516 | 0.00% | 5 | Up ×1 | |||
| TRAC | $0 | 0.00% | 1 | $-20 | |||
| No matches | |||||||
Biggest new bets
New positions opened this quarter, largest first.
| Security | Value | Shares | % of portfolio |
|---|---|---|---|
| ESGU | $302,462 | 1,848 | 0.24% |
| ESGD | $218,985 | 2,130 | 0.17% |
| SHY | $157,651 | 1,920 | 0.12% |
| ESGV | $128,008 | 968 | 0.10% |
| NULG | $87,561 | 748 | 0.07% |
| ESGE | $87,121 | 1,593 | 0.07% |
| SPYM | $73,995 | 842 | 0.06% |
| GOOGL | $64,327 | 180 | 0.05% |
| NVDA | $60,027 | 300 | 0.05% |
| META | $56,329 | 100 | 0.04% |
| VOTE | $48,405 | 549 | 0.04% |
| HPE | $45,110 | 1,000 | 0.04% |
| ESML | $39,207 | 701 | 0.03% |
| DAL | $37,464 | 400 | 0.03% |
| T | $37,260 | 1,800 | 0.03% |
Top movers (QoQ)
| Security | Action | Shares Δ | Value Δ |
|---|---|---|---|
| DFUV | Price move only | +0 | +$1.8M |
| AVEM | Bought more | +4K | +$1.3M |
| AVGE | Bought more | +6K | +$1.2M |
| BIV | Bought more | +12K | +$847K |
| DFAS | Price move only | +0 | +$828K |
| DFUS | Price move only | +0 | +$744K |
| AVUS | Bought more | +3K | +$647K |
| DFAX | Bought more | +14K | +$579K |
| BSV | Bought more | +9K | +$577K |
| VTI | Bought more | +24 | +$537K |
Exited positions
Includes corporate events (mergers, delistings) — not all exits are sells
Closed positions reflect 13F reporting changes; for index managers these are often mechanical (delisting, M&A, index rebalancing), not active decisions.