PURE PORTFOLIOS HOLDINGS LLC

CIK 2041678 · View on SEC EDGAR ↗

Portfolio value
$332.1M
#4,874 of 9,443 by 13F value · top 51.6%
Positions
104
As of
Dec. 31, 2025 Data as of Q4 2025

Portfolio value QoQ: +3.8% 13F does not disclose cash

Top 10 holdings weight
60.49%
Top 25 holdings weight
83.23%
Positions above 1%
22
Effective number of positions
20.1

Based on 13F long-equity holdings only (cash, bonds, shorts not disclosed)

Turnover Q4 2025: 0.84% Est. buys $9,247,834 · sells $2,723,495

Median holding: 5.0 quarters Tracked Q4 2024–Q4 2025 · 86.0% still held

New positions
4
Increased
52
Decreased
42
Closed
3
On this page

Sector breakdown

Technology
5.4%
Communication Services
2.2%
Financials
2.0%
Retail
1.2%
Industrials
1.0%
Materials
0.6%
Consumer Staples
0.4%
Energy
0.4%
Consumer Discretionary
0.3%
Healthcare
0.2%
Financial Services
0.1%
Telecommunication
0.1%
Utilities
0.1%
Logistics & Transportation
0.1%
Other/Unmapped
86.0%

Full portfolio 104 positions

Type Streak 8Q trend
SGOL $41,631,494 12.54% 1,013,425 $4,266,035 Down ×1
SCHX $32,111,472 9.67% 1,193,291 $721,539 Up ×1
SCHF $27,316,071 8.23% 1,136,276 $1,644,481 Up ×2
SCHR $17,426,508 5.25% 694,837 $729,200 Up ×3
SLYV $17,230,558 5.19% 189,409 $917,896 Up ×2
SCHE $16,866,984 5.08% 515,022 $476,972 Up ×1
SCHO $14,432,150 4.35% 592,210 $470,494 Up ×4
SCHH $13,393,071 4.03% 641,124 $-88,461 Up ×2
DFAI $10,498,351 3.16% 275,475 $330,247 Down ×1
STIP $9,951,287 3.00% 97,190 $231,075 Up ×4
NVDA NVIDIA Corporation - Common Stock $7,324,197 2.21% 39,272 $58,067 Up ×1
VTI $7,161,101 2.16% 21,359 $-87,255 Down ×4
SHM $6,862,650 2.07% 143,002 $513,003 Up ×4
AAPL Apple Inc. - Common Stock $6,462,569 1.95% 23,772 $268,395 Down ×4
CATY Cathay General Bancorp - Common Stock $6,173,562 1.86% 127,579 $48,480
DFAE $6,014,256 1.81% 184,656 $203,973 Up ×4
SCHV $5,874,483 1.77% 198,395 $131,942 Up ×1
CORP $4,720,312 1.42% 48,240 $193,982 Up ×4
SCHJ $3,996,122 1.20% 160,487 $297,193 Up ×4
VTEB $3,936,391 1.19% 78,274 $514,181 Up ×1
TFI $3,934,454 1.18% 86,074 $87,310 Up ×2
IBIT iShares Bitcoin Trust ETF $3,914,016 1.18% 78,832 $-805,244 Up ×2
SCMB $3,158,393 0.95% 122,608 $78,448 Up ×3
GOOG Alphabet Inc. - Class C Capital Stock $3,116,660 0.94% 9,932 $740,423 Up ×1
SHY iShares 1-3 Year Treasury Bond ETF $2,875,925 0.87% 34,725 $29,511 Up ×1
AMZN Amazon.com, Inc. - Common Stock $2,781,536 0.84% 12,051 $74,677 Down ×4
MSFT Microsoft Corporation - Common Stock $2,684,390 0.81% 5,551 $-197,837 Down ×4
NOBL $2,655,565 0.80% 25,517 $5,095 Down ×4
VNQ $2,417,329 0.73% 27,318 $358,185 Up ×4
SYLD $2,252,094 0.68% 32,395 $77,245 Up ×2
VEA $1,865,851 0.56% 29,868 $169,132 Up ×1
SHYD $1,787,510 0.54% 78,023 $33,776 Up ×1
TIP $1,783,325 0.54% 16,225 $19,969 Up ×3
DFAT $1,725,645 0.52% 28,983 $75,660 Up ×2
VWO $1,694,326 0.51% 31,516 $-118,428 Down ×1
GOOGL Alphabet Inc. - Class A Common Stock $1,453,054 0.44% 4,642 $253,940 Down ×2
META Meta Platforms, Inc. - Class A Common Stock $1,338,033 0.40% 2,027 $-190,643 Down ×4
SHV iShares 0-1 Year Treasury Bond ETF $1,269,990 0.38% 11,530 $27,681 Up ×4
SGOV iShares 0-3 Month Treasury Bond ETF $1,069,049 0.32% 10,650 $-11,431 Down ×1
VBR $1,057,467 0.32% 4,993 $15,378
NFLX Netflix, Inc. - Common Stock $1,004,517 0.30% 10,714 $-280,725 Up ×1
IAU $875,789 0.26% 10,790 $142,954 Up ×1
RTX RTX Corporation Common Stock $843,216 0.25% 4,598 $46,649 Down ×1
INFL $792,900 0.24% 17,834 $-30,960 Down ×1
KO Coca-Cola Company (The) Common Stock $772,604 0.23% 11,051 $37,653 Down ×3
HL Hecla Mining Company Common Stock $736,128 0.22% 38,360 $100,140 Down ×1
COST Costco Wholesale Corporation - Common Stock $716,284 0.22% 831 $-40,775 Up ×1
IVV $680,830 0.21% 994 $-9,218 Down ×4
BA Boeing Company (The) Common Stock $673,499 0.20% 3,102 $-10,163 Down ×1
ORCL Oracle Corporation Common Stock $672,970 0.20% 3,453 $-381,838 Down ×2
AGI Alamos Gold Inc. Class A Common Shares $648,863 0.20% 16,819 $-32,580 Down ×1
VTIP Vanguard Short-Term Inflation-Protected Securities Index Fund ETF Shares $648,761 0.20% 13,117 $-21,869 Down ×1
TSLA Tesla, Inc. - Common Stock $644,714 0.19% 1,434 $47,455 Up ×1
BRKB $610,549 0.18% 1,215 $-81,724 Down ×1
IWB $609,586 0.18% 1,632 $7,590 Down ×1
SCHP $576,445 0.17% 21,761 $19,613 Up ×1
IJS $568,920 0.17% 5,003 $40,917 Up ×1
AEM Agnico Eagle Mines Limited Common Stock $547,663 0.16% 3,230 $-89,684 Down ×1
CVX Chevron Corporation Common Stock $517,213 0.16% 3,394 $-24,837 Down ×1
NOC Northrop Grumman Corporation Common Stock $514,909 0.16% 903 $-34,748 Up ×1
CAT Caterpillar, Inc. Common Stock $512,390 0.15% 894 $87,369 Up ×2
LMT Lockheed Martin Corporation Common Stock $492,922 0.15% 1,019 $-15,466 Up ×1
DFAC $469,711 0.14% 11,864 $12,885 Up ×2
JPM JP Morgan Chase & Co. Common Stock $464,578 0.14% 1,442 $14,530 Up ×1
RSP $462,043 0.14% 2,412 $4,487
MO Altria Group, Inc. $458,904 0.14% 7,959 $-43,327 Up ×4
SHOP Shopify Inc. - Class A Subordinate Voting Shares $432,687 0.13% 2,688 $37,682 Up ×1
REGL $431,726 0.13% 5,126 $-4,186 Up ×1
XOM Exxon Mobil Corporation Common Stock $418,592 0.13% 3,478 $59,842 Up ×2
KYN Kayne Anderson Energy Infrastructure Fund, Inc. $410,511 0.12% 33,159 $7,389 Up ×4
PHYS $395,877 0.12% 11,989 $38,986 Down ×4
V Visa Inc. $387,107 0.12% 1,104 $7,353 Down ×4
T AT&T Inc. $371,691 0.11% 14,963 $74,256 Up ×3
AVUV $365,918 0.11% 3,588 $10,089 Up ×1
BITB $346,379 0.10% 7,283 $-106,769
RSPT $343,477 0.10% 7,547 $-34,217 Down ×1
CCJ Cameco Corporation Common Stock $334,451 0.10% 3,656 $21,200 Down ×1
SUB $328,674 0.10% 3,080 $2,537 Up ×4
PSLV $328,309 0.10% 13,882 $78,852 Down ×1
GM General Motors Company Common Stock $326,564 0.10% 4,016 $78,671 Down ×2
XLE XLE $326,316 0.10% 7,299 $13,277 Up ×1
AMGN Amgen Inc. - Common Stock $324,225 0.10% 991 $40,784 Down ×4
WMT Walmart Inc. - Common Stock $322,584 0.10% 2,895 $26,256 Up ×1
MUST $320,024 0.10% 15,528 $-43,714 Down ×1
IWM $306,223 0.09% 1,244 $-41,474 Down ×4
IWF $303,680 0.09% 642 $816 Down ×4
SO Southern Company (The) Common Stock $286,146 0.09% 3,281 $-24,470 Up ×3
VUG $281,551 0.08% 577 $-9,093 Down ×1
FDX FedEx Corporation Common Stock $274,109 0.08% 949 $50,500 Up ×2
DE Deere & Company Common Stock $259,322 0.08% 557 $4,628
ABBV AbbVie Inc. Common Stock $256,200 0.08% 1,121 $-5,869 Down ×1
ITA ITA $247,882 0.07% 1,155 $10,309 Up ×1
SPY SPY $243,123 0.07% 357 $-7,569 Down ×3
LLY Eli Lilly and Company Common Stock $240,066 0.07% 223 Up ×1
RDDT Reddit, Inc. Class A Common Stock $236,306 0.07% 1,028 $-11,623 Down ×1
AVGO Broadcom Inc. - Common Stock $235,159 0.07% 679 $-94 Down ×1
VGIT Vanguard Intermediate-Term Treasury ETF $221,611 0.07% 3,698 $1,636 Up ×1
AIQ Global X Artificial Intelligence & Technology ETF $218,279 0.07% 4,292 $6,309
IWR $206,485 0.06% 2,145 $-11,746 Down ×4
EFA $205,504 0.06% 2,140 Up ×1

Conviction holdings

Positions increased for 3+ consecutive quarters.

Share counts are as reported in 13F filings (not split-adjusted)

Security Value % of portfolio Streak
SCHR $17,426,508 5.25% up ×3
SCHO $14,432,150 4.35% up ×4
STIP $9,951,287 3.00% up ×4
SHM $6,862,650 2.07% up ×4
DFAE $6,014,256 1.81% up ×4
CORP $4,720,312 1.42% up ×4
SCHJ $3,996,122 1.20% up ×4
SCMB $3,158,393 0.95% up ×3
VNQ $2,417,329 0.73% up ×4
TIP $1,783,325 0.54% up ×3
SHV $1,269,990 0.38% up ×4
MO $458,904 0.14% up ×4
KYN $410,511 0.12% up ×4
T $371,691 0.11% up ×3
SUB $328,674 0.10% up ×4

Biggest new bets

New positions opened this quarter, largest first.

Security Value Shares % of portfolio
LLY $240,066 223 0.07%
EFA $205,504 2,140 0.06%
ISCV $200,363 2,925 0.06%
SLQD $200,317 3,951 0.06%

Top movers (QoQ)

Security Action Shares Δ Value Δ
SGOL Trimmed -2K +$4.3M
SCHF Bought more +34K +$1.6M
SLYV Bought more +5K +$918K
IBIT Bought more +6K -$805K
GOOG Bought more +175 +$740K
SCHR Bought more +30K +$729K
SCHX Bought more +2K +$722K
VTEB Bought more +10K +$514K
SHM Bought more +11K +$513K
SCHE Bought more +24K +$477K

Exited positions

Includes corporate events (mergers, delistings) — not all exits are sells

Closed positions reflect 13F reporting changes; for index managers these are often mechanical (delisting, M&A, index rebalancing), not active decisions.

SecurityQuarter Shares before Value before Price since exit
MUB June 30, 2025 6,387 $673,469 No longer tracked
AVGO March 31, 2025 1,677 $388,801 122.6%
SCHD March 31, 2025 12,942 $353,572 No longer tracked
VGSH March 31, 2025 5,866 $341,308
IEMG Sept. 30, 2025 4,765 $286,043 No longer tracked
TTD March 31, 2025 2,374 $279,016 -75.8%
FTLS March 31, 2025 3,887 $255,803 No longer tracked
CI Sept. 30, 2025 753 $249,026 -4.0%
UPS March 31, 2025 1,963 $247,546 -6.1%
TTD Sept. 30, 2025 3,378 $243,182 -73.0%
HD Dec. 31, 2025 590 $238,936 -2.5%
BABA Dec. 31, 2025 1,308 $233,854 -16.7%
CCJ March 31, 2025 4,504 $231,481 147.0%
ABBV June 30, 2025 1,069 $224,025 42.1%
GM March 31, 2025 4,180 $222,644 86.5%
ABNB Dec. 31, 2025 1,808 $219,527 36.2%
CMCSA June 30, 2025 5,900 $217,724 -25.9%
UNH June 30, 2025 410 $214,778 24.2%
VIG March 31, 2025 1,095 $214,434 No longer tracked
PM Sept. 30, 2025 1,133 $206,336 17.0%
FNWB March 31, 2025 18,642 $190,148 10.7%
REKR June 30, 2025 18,187 $16,126 -48.3%