Carson Advisory Inc.

CIK 1909304 · View on SEC EDGAR ↗

Portfolio value
$217.7M
#6,165 of 9,443 by 13F value · top 65.3%
Positions
204
As of
June 30, 2026

Portfolio value QoQ: +12.9% 13F does not disclose cash

Top 10 holdings weight
34.90%
Top 25 holdings weight
54.62%
Positions above 1%
20
Effective number of positions
56.3

Based on 13F long-equity holdings only (cash, bonds, shorts not disclosed)

Turnover Q2 2026: 3.54% Est. buys $15,360,437 · sells $7,264,725

Median holding: 7.0 quarters Tracked Q4 2024–Q2 2026 · 92.7% still held

New positions
20
Increased
97
Decreased
61
Closed
4
On this page

Sector breakdown

Utilities
12.5%
Technology
10.2%
Financials
7.5%
Retail
6.8%
Industrials
5.2%
Financial Services
4.0%
Healthcare
3.8%
Consumer Staples
2.7%
Energy
2.1%
Communication Services
1.3%
Consumer products
1.1%
Real Estate
1.1%
Telecommunication
1.0%
Consumer Discretionary
1.0%
Logistics & Transportation
0.4%
Materials
0.4%
Communications
0.2%
Other/Unmapped
38.8%

Full portfolio 204 positions

Type Streak 8Q trend
HD Home Depot, Inc. (The) Common Stock $11,015,994 5.06% 31,235 $971,043 Up ×4
CGGO $10,278,238 4.72% 242,812 $2,370,744 Up ×6
CGCV $9,884,335 4.54% 301,168 $1,167,021 Up ×3
TCAF $9,346,902 4.29% 227,419 $1,539,504 Up ×6
BRKB $7,692,495 3.53% 15,373 $578,292 Up ×6
SO Southern Company (The) Common Stock $6,736,899 3.09% 70,389 $-163,641 Down ×1
AAPL Apple Inc. - Common Stock $5,683,204 2.61% 19,641 $870,553 Up ×2
EIX Edison International Common Stock $5,347,531 2.46% 71,827 $-16,181 Down ×3
D Dominion Energy, Inc. Common Stock $5,056,194 2.32% 74,040 $408,818 Down ×1
BINC $4,942,165 2.27% 94,424 $136,235 Up ×6
IBM International Business Machines Corporation Common Stock $4,520,284 2.08% 16,074 $899,121 Up ×1
CGDV $4,329,345 1.99% 87,852 $784,714 Up ×4
AES The AES Corporation Common Stock $4,060,479 1.86% 276,977 $-136,285 Down ×3
DUK Duke Energy Corporation (Holding Company) Common Stock $3,872,714 1.78% 30,595 $-159,079 Down ×3
BAC Bank of America Corporation Common Stock $3,101,229 1.42% 54,427 $342,361 Down ×6
MSFT Microsoft Corporation - Common Stock $3,081,536 1.42% 8,261 $99,902 Up ×2
JPM JP Morgan Chase & Co. Common Stock $2,933,715 1.35% 8,963 $293,943 Down ×6
DAL Delta Air Lines, Inc. Common Stock $2,605,690 1.20% 27,821 $682,439 Down ×4
JNJ Johnson & Johnson Common Stock $2,601,216 1.19% 10,242 $151,343 Up ×1
TCAL $2,469,561 1.13% 111,241 $-404,643 Down ×1
JXN Jackson Financial Inc. Class A Common Stock $2,131,508 0.98% 20,818 $-85,564 Down ×6
CGBL $1,936,416 0.89% 51,012 $365,393 Up ×4
PNFP Pinnacle Financial Partners, Inc. - Common Stock $1,783,477 0.82% 17,679 Up ×1
PG Procter & Gamble Company (The) Common Stock $1,759,332 0.81% 11,998 $14,118 Down ×2
C Citigroup, Inc. Common Stock $1,758,737 0.81% 12,566 $315,595 Down ×6
KO Coca-Cola Company (The) Common Stock $1,731,884 0.80% 21,310 $140,962 Up ×1
JUST $1,723,127 0.79% 16,150 $622,420 Up ×2
NZF Nuveen Municipal Credit Income Fund $1,663,097 0.76% 131,159 $28,170 Down ×1
VIG $1,618,213 0.74% 6,839 $251,627 Up ×6
SEPI $1,610,735 0.74% 57,836 $796,447 Up ×1
NVDA NVIDIA Corporation - Common Stock $1,473,684 0.68% 7,365 $228,812 Up ×2
PFF iShares Preferred and Income Securities ETF $1,461,996 0.67% 47,950 $-3,976 Down ×3
VOO $1,403,476 0.64% 2,043 $504,692 Up ×6
SBI Western Asset Intermediate Muni Fund Inc Common Stock $1,300,889 0.60% 165,297 $6,062 Down ×5
GE GE Aerospace Common Stock $1,281,862 0.59% 3,430 $294,969 Down ×2
ETN Eaton Corporation, PLC Ordinary Shares $1,275,377 0.59% 2,993 $202,009 Down ×5
GOOGL Alphabet Inc. - Class A Common Stock $1,238,993 0.57% 3,467
TSM Taiwan Semiconductor Manufacturing Company Ltd. $1,228,788 0.56% 2,573 $359,243
WMT Walmart Inc. - Common Stock $1,220,725 0.56% 10,778 $-147,972 Down ×2
AMZN Amazon.com, Inc. - Common Stock $1,211,244 0.56% 5,082 $198,219 Up ×3
TBUX $1,199,818 0.55% 24,107 $137,691 Up ×1
SLG SL Green Realty Corp Common Stock $1,150,158 0.53% 22,217 $329,625 Up ×2
BX Blackstone Inc. Common Stock $1,126,411 0.52% 9,573 $8,869 Down ×1
DIVO $1,116,848 0.51% 24,439 $57,358 Up ×2
META Meta Platforms, Inc. - Class A Common Stock $1,104,090 0.51% 1,960 $176,059 Up ×1
BA Boeing Company (The) Common Stock $1,094,257 0.50% 5,055 $92,538 Up ×3
VZ Verizon Communications Inc. Common Stock $1,088,374 0.50% 25,706 $-184,953 Up ×1
AFL AFLAC Incorporated Common Stock $1,087,193 0.50% 9,272 $312 Down ×6
T AT&T Inc. $1,085,459 0.50% 52,438 $-545,619 Down ×6
NEE NextEra Energy, Inc. Common Stock $1,084,082 0.50% 12,351 $-60,139 Up ×5
WFC Wells Fargo & Company Common Stock $1,056,222 0.49% 12,781 $62,928 Up ×2
VTI $1,023,161 0.47% 2,765 $131,309 Down ×1
XOM Exxon Mobil Corporation Common Stock $1,016,614 0.47% 7,436 $-274,416 Down ×3
CVX Chevron Corporation Common Stock $974,656 0.45% 5,880 $-154,015 Up ×1
LLY Eli Lilly and Company Common Stock $954,752 0.44% 796 $236,412 Up ×2
PEP PepsiCo, Inc. - Common Stock $933,498 0.43% 6,894 $-134,608 Up ×2
PRU Prudential Financial, Inc. Common Stock $922,446 0.42% 8,547 $77,826 Down ×1
TFC Truist Financial Corporation Common Stock $915,451 0.42% 18,375 $14,255 Down ×4
VXUS Vanguard Total International Stock ETF $902,005 0.41% 10,551 $92,196 Up ×1
OKE ONEOK, Inc. Common Stock $893,309 0.41% 10,275 $82,059 Up ×1
GEV GE Vernova Inc. Common Stock $808,320 0.37% 688 $139,669 Down ×2
NUMV $785,864 0.36% 18,070 $85,290
UPS United Parcel Service, Inc. Common Stock $782,135 0.36% 7,276 $10,293 Down ×1
CG The Carlyle Group Inc. - Common Stock $780,115 0.36% 18,526 $-150,214 Down ×4
IJR $773,034 0.36% 5,212 $140,354 Up ×1
MU Micron Technology, Inc. - Common Stock $769,710 0.35% 667 $-62,314 Down ×6
VNQ $759,001 0.35% 7,871 $81,599 Up ×1
CGMU $753,887 0.35% 27,444 $202,796 Up ×5
WD Walker & Dunlop, Inc Common Stock $738,450 0.34% 13,500 $155,962 Up ×2
IJH $736,551 0.34% 9,552 $101,243 Up ×2
AVGO Broadcom Inc. - Common Stock $718,858 0.33% 1,903 $109,742 Down ×1
PM Philip Morris International Inc Common Stock $715,536 0.33% 3,955 $61,846 Up ×6
LOW Lowe's Companies, Inc. Common Stock $715,364 0.33% 3,244 $34,439 Up ×3
GIS General Mills, Inc. Common Stock $713,906 0.33% 20,515 $86,366 Up ×2
SCHW Charles Schwab Corporation (The) Common Stock $689,072 0.32% 7,468 $72,845 Up ×1
ABBV AbbVie Inc. Common Stock $677,918 0.31% 2,694 $93,305 Up ×1
PCG Pacific Gas & Electric Co. Common Stock $672,895 0.31% 40,006 $-30,004
VSS $663,293 0.30% 4,299 $58,119 Up ×2
STWD STARWOOD PROPERTY TRUST, INC. Starwood Property Trust Inc. $652,858 0.30% 39,857 $-43,812 Down ×1
XYZ Block, Inc. Class A Common Stock, $649,800 0.30% 8,550 $166,254 Up ×6
RTX RTX Corporation Common Stock $637,489 0.29% 3,360 $-13,559 Down ×2
CGCB $630,310 0.29% 24,076 $141,664 Up ×2
CGMM $623,496 0.29% 18,911 Up ×1
LW Lamb Weston Holdings, Inc. Common Stock $620,477 0.28% 14,370 $36,508 Up ×2
CRM Salesforce, Inc. Common Stock $584,011 0.27% 3,728 $1,938 Up ×6
CAT Caterpillar, Inc. Common Stock $583,565 0.27% 548 $199,580 Up ×1
QQQ Invesco QQQ Trust, Series 1 $583,229 0.27% 792 $115,136 Down ×1
NVO Novo Nordisk A/S Common Stock $582,135 0.27% 12,143 $129,522 Down ×1
BAM Brookfield Asset Management Inc Class A Limited Voting Shares $569,866 0.26% 12,706 $180,747 Up ×5
ILMN Illumina, Inc. - Common Stock $556,502 0.26% 3,165 $67,776 Down ×4
SNOW Snowflake Inc. Common Stock $544,630 0.25% 2,140 $230,924 Up ×2
ADI Analog Devices, Inc. - Common Stock $544,042 0.25% 1,370 $91,050 Down ×2
XLK XLK $543,533 0.25% 2,853 $174,774 Up ×4
APO Apollo Global Management, Inc. (New) Common Stock $529,148 0.24% 4,473 $32,225 Up ×2
SBUX Starbucks Corporation - Common Stock $522,331 0.24% 5,111 $50,745 Down ×2
HYMB $516,432 0.24% 20,300 $87,392 Up ×2
PNC PNC Financial Services Group, Inc. (The) Common Stock $504,615 0.23% 2,049 $78,328
CB Chubb Limited Common Stock $476,364 0.22% 1,398 $26,726 Up ×1
GILD Gilead Sciences, Inc. - Common Stock $476,049 0.22% 3,768 $-76,971 Down ×1
VGK $471,626 0.22% 5,327 $16,237 Down ×2

Conviction holdings

Positions increased for 3+ consecutive quarters.

Share counts are as reported in 13F filings (not split-adjusted)

Security Value % of portfolio Streak
HD $11,015,994 5.06% up ×4
CGGO $10,278,238 4.72% up ×6
CGCV $9,884,335 4.54% up ×3
TCAF $9,346,902 4.29% up ×6
BRKB $7,692,495 3.53% up ×6
BINC $4,942,165 2.27% up ×6
CGDV $4,329,345 1.99% up ×4
CGBL $1,936,416 0.89% up ×4
VIG $1,618,213 0.74% up ×6
VOO $1,403,476 0.64% up ×6
AMZN $1,211,244 0.56% up ×3
BA $1,094,257 0.50% up ×3
NEE $1,084,082 0.50% up ×5
CGMU $753,887 0.35% up ×5
PM $715,536 0.33% up ×6

Biggest new bets

New positions opened this quarter, largest first.

Security Value Shares % of portfolio
PNFP $1,783,477 17,679 0.82%
GOOGL $1,238,993 3,467 0.57%
CGMM $623,496 18,911 0.29%
JEPI $451,388 7,992 0.21%
INTC $343,629 2,461 0.16%
ARM $283,656 800 0.13%
AMD $265,476 457 0.12%
NKE $260,052 6,335 0.12%
BMY $251,884 4,371 0.12%
XBI $242,281 1,531 0.11%
AMAT $236,425 327 0.11%
FELG $234,719 5,365 0.11%
DEO $228,761 2,846 0.11%
IEFA $227,775 2,358 0.10%
TXN $210,809 707 0.10%

Top movers (QoQ)

Security Action Shares Δ Value Δ
CGGO Bought more +6K +$2.4M
TCAF Bought more +8K +$1.5M
CGCV Bought more +9K +$1.2M
HD Bought more +693 +$971K
IBM Bought more +1K +$899K
AAPL Bought more +678 +$871K
SEPI Bought more +25K +$796K
CGDV Bought more +5K +$785K
DAL Trimmed -1K +$682K
JUST Bought more +4K +$622K

Exited positions

Includes corporate events (mergers, delistings) — not all exits are sells

Closed positions reflect 13F reporting changes; for index managers these are often mechanical (delisting, M&A, index rebalancing), not active decisions.

SecurityQuarter Shares before Value before Price since exit
SNV March 31, 2026 35,729 $1,788,226 No longer tracked
GOOG June 30, 2026 5,754 $1,650,537 -3.4%
X June 30, 2025 30,950 $1,307,947 No longer tracked
GOOG June 30, 2025 5,040 $787,472 92.5%
PARA Sept. 30, 2025 56,918 $734,240
GOOGL March 31, 2025 2,990 $565,962 121.1%
GOOGL Sept. 30, 2025 2,993 $527,510 40.6%
PULS June 30, 2025 7,966 $396,170 No longer tracked
CBRL June 30, 2026 12,502 $351,437 10.2%
AMD Sept. 30, 2025 2,448 $347,371 187.0%
VSS March 31, 2025 2,885 $330,275 No longer tracked
VTV June 30, 2025 1,759 $303,850 No longer tracked
JEPI Dec. 31, 2025 5,249 $299,743 No longer tracked
GEV March 31, 2025 862 $283,538 220.0%
UNH March 31, 2026 807 $266,277 45.9%
ALL Dec. 31, 2025 1,238 $265,840 28.0%
HON June 30, 2026 1,109 $250,667 0.8%
AXP March 31, 2026 668 $247,127 13.3%
WY Sept. 30, 2025 9,400 $241,486 -1.7%
NEM Sept. 30, 2025 4,053 $236,128 47.9%
KHC Sept. 30, 2025 9,088 $234,646 -2.4%
DEO March 31, 2026 2,713 $234,051 22.9%
BMY June 30, 2025 3,753 $228,924 46.9%
AVUV March 31, 2025 2,359 $227,751 No longer tracked
DE Sept. 30, 2025 429 $218,298 29.5%
VUG March 31, 2025 531 $217,944 No longer tracked
DEO March 31, 2025 1,714 $217,901 -12.7%
XLF March 31, 2026 3,922 $214,802 No longer tracked
LIN Dec. 31, 2025 449 $213,501 13.0%
RF March 31, 2025 8,995 $211,558 45.4%
EMR March 31, 2025 1,698 $210,391 44.8%
TT March 31, 2026 533 $207,544 10.2%
VHT March 31, 2025 815 $206,757 No longer tracked
PSKY June 30, 2026 12,032 $108,529 5.7%