Heritage Wealth Management, Inc.

CIK 1944755 · View on SEC EDGAR ↗

Portfolio value
$400.8M
#4,352 of 9,443 by 13F value · top 46.1%
Positions
272
As of
June 30, 2026

Portfolio value QoQ: +98.4% 13F does not disclose cash

Top 10 holdings weight
28.47%
Top 25 holdings weight
45.14%
Positions above 1%
21
Effective number of positions
73.6

Based on 13F long-equity holdings only (cash, bonds, shorts not disclosed)

Turnover Q2 2026: 1.52% Est. buys $184,661,574 · sells $4,594,424

Median holding: 7.0 quarters Tracked Q4 2024–Q2 2026 · 88.3% still held

New positions
120
Increased
52
Decreased
62
Closed
5
On this page

Sector breakdown

Technology
17.5%
Financials
12.3%
Industrials
9.4%
Healthcare
9.1%
Energy
5.3%
Consumer products
4.9%
Retail
3.8%
Communication Services
2.3%
Consumer Staples
2.0%
Communications
1.8%
Utilities
1.7%
Financial Services
1.2%
Consumer Discretionary
1.1%
Materials
1.1%
Real Estate
0.9%
Telecommunication
0.7%
Other/Unmapped
24.9%

Full portfolio 272 positions

Type Streak 8Q trend
AAPL Apple Inc. - Common Stock $19,033,372 4.75% 65,777 $1,952,283 Down ×6
PG Procter & Gamble Company (The) Common Stock $18,379,851 4.59% 125,340
USB U.S. Bancorp Common Stock $16,616,161 4.15% 275,102
MSFT Microsoft Corporation - Common Stock $13,342,298 3.33% 35,768
JPM JP Morgan Chase & Co. Common Stock $9,617,971 2.40% 29,383 $885,907 Down ×6
LLY Eli Lilly and Company Common Stock $9,579,847 2.39% 7,987
WMT Walmart Inc. - Common Stock $7,987,058 1.99% 70,520
JNJ Johnson & Johnson Common Stock $6,847,300 1.71% 26,961
CSCO Cisco Systems, Inc. - Common Stock $6,389,424 1.59% 54,397 $1,943,316 Down ×6
JCPB $6,340,421 1.58% 135,075 $345,352 Up ×6
CAT Caterpillar, Inc. Common Stock $6,190,264 1.54% 5,813
CINF Cincinnati Financial Corporation - Common Stock $6,004,127 1.50% 32,430
ABBV AbbVie Inc. Common Stock $5,339,178 1.33% 21,218 $648,499 Down ×6
VLO Valero Energy Corporation Common Stock $4,465,688 1.11% 17,147 $67,575 Down ×5
ALL Allstate Corporation (The) Common Stock $4,346,688 1.08% 18,268 $531,839 Down ×3
CB Chubb Limited Common Stock $4,323,116 1.08% 12,687 $139,012 Down ×6
AMD Advanced Micro Devices, Inc. - Common Stock $4,266,203 1.06% 7,344 $2,702,437 Down ×6
NVDA NVIDIA Corporation - Common Stock $4,193,087 1.05% 20,956 $558,940 Up ×2
EVTR Eaton Vance Total Return Bond ETF $4,145,137 1.03% 81,742 $387,840 Up ×3
KLAC KLA Corporation - Common Stock $4,093,903 1.02% 13,569
ADI Analog Devices, Inc. - Common Stock $4,024,126 1.00% 10,132 $746,330 Down ×6
CVX Chevron Corporation Common Stock $3,905,437 0.97% 23,561
AVUV $3,899,470 0.97% 31,256 $486,856 Up ×3
GOOGL Alphabet Inc. - Class A Common Stock $3,845,301 0.96% 10,760 $828,797 Up ×3
GOOG Alphabet Inc. - Class C Capital Stock $3,755,898 0.94% 10,630 $636,295 Down ×4
MRK Merck & Company, Inc. Common Stock (new) $3,676,257 0.92% 28,609 $231,272 Down ×3
BUFB $3,341,743 0.83% 85,010 $708,714 Up ×5
DE Deere & Company Common Stock $3,293,441 0.82% 5,192
ETN Eaton Corporation, PLC Ordinary Shares $3,266,589 0.81% 7,666 $490,036 Down ×6
MU Micron Technology, Inc. - Common Stock $3,240,092 0.81% 2,807
AIRR First Trust RBA American Industrial Renaissance ETF $3,095,664 0.77% 23,232 $522,245 Up ×6
CCJ Cameco Corporation Common Stock $3,068,533 0.77% 30,125 $-225,065 Down ×5
AVGO Broadcom Inc. - Common Stock $2,964,335 0.74% 7,847 $487,046 Down ×5
VOO $2,875,073 0.72% 4,186
FNDF $2,858,379 0.71% 54,177
SMIG $2,815,754 0.70% 85,820 $296,937
XOM Exxon Mobil Corporation Common Stock $2,764,472 0.69% 20,220 $-700,130 Down ×1
CGCB $2,707,221 0.68% 103,408 $365,235 Up ×3
TSM Taiwan Semiconductor Manufacturing Company Ltd. $2,696,360 0.67% 5,646
MCD McDonald's Corporation Common Stock $2,614,563 0.65% 9,672
TMSL $2,540,581 0.63% 57,938 $591,901 Up ×6
JEPI $2,521,832 0.63% 44,650 $46,786 Up ×6
JSCP $2,483,881 0.62% 52,686 $75,601 Up ×3
AGG $2,452,625 0.61% 24,779
RSP $2,435,512 0.61% 11,447 $326,018 Up ×3
AMZN Amazon.com, Inc. - Common Stock $2,420,581 0.60% 10,156 $348,919 Up ×2
KO Coca-Cola Company (The) Common Stock $2,244,052 0.56% 27,612
PM Philip Morris International Inc Common Stock $2,204,163 0.55% 12,184
COWZ $2,192,612 0.55% 35,251 $117,059 Up ×1
JGRO $2,079,657 0.52% 21,094 $298,144 Up ×5
COP ConocoPhillips Common Stock $2,060,487 0.51% 19,820 $-565,125 Down ×5
DUK Duke Energy Corporation (Holding Company) Common Stock $2,051,939 0.51% 16,211 $-70,387 Up ×1
JAVA $2,036,549 0.51% 25,646 $192,215 Down ×3
RTX RTX Corporation Common Stock $2,021,763 0.50% 10,656 $-42,267 Down ×1
ORCL Oracle Corporation Common Stock $1,990,767 0.50% 13,584 $-19,999 Down ×1
BGIG $1,938,132 0.48% 54,002 $175,352 Up ×1
T AT&T Inc. $1,902,101 0.47% 91,889 $-775,424 Down ×2
CTAS Cintas Corporation - Common Stock $1,881,425 0.47% 11,062
MPC Marathon Petroleum Corporation Common Stock $1,845,682 0.46% 7,219 $37,773 Down ×6
FCX Freeport-McMoRan, Inc. Common Stock $1,835,445 0.46% 29,185 $100,847 Down ×3
PNC PNC Financial Services Group, Inc. (The) Common Stock $1,826,914 0.46% 7,420
IBM International Business Machines Corporation Common Stock $1,816,571 0.45% 6,460
UNP Union Pacific Corporation Common Stock $1,693,475 0.42% 6,226
JCI Johnson Controls International plc Ordinary Share $1,647,390 0.41% 11,275 $146,048 Down ×5
COST Costco Wholesale Corporation - Common Stock $1,640,867 0.41% 1,754 $-101,945 Up ×1
VO $1,599,725 0.40% 19,855
DWLD $1,565,363 0.39% 33,853 $151,527 Up ×5
PEP PepsiCo, Inc. - Common Stock $1,510,566 0.38% 11,156
BRKB $1,483,156 0.37% 2,964 $31,659 Down ×5
BUFR $1,450,460 0.36% 39,706 $137,347 Up ×4
BK The Bank of New York Mellon Corporation Common Stock $1,446,100 0.36% 10,000 $259,800
XPO XPO, Inc. Common Stock $1,437,030 0.36% 7,000
EHC Encompass Health Corporation Common Stock $1,433,921 0.36% 14,186 $71,382 Up ×1
EMR Emerson Electric Company Common Stock $1,344,179 0.34% 9,390
CGHM $1,343,735 0.34% 51,982 $284,296 Up ×3
IGV $1,337,709 0.33% 14,765 Up ×1
GE GE Aerospace Common Stock $1,321,883 0.33% 3,537
CSX CSX Corporation - Common Stock $1,235,542 0.31% 25,995
ABT Abbott Laboratories Common Stock $1,198,435 0.30% 13,207 $-313,705 Down ×6
WCC WESCO International, Inc. Common Stock $1,186,552 0.30% 3,435 $180,998 Down ×6
TCAF $1,156,102 0.29% 28,129 $344,614 Up ×2
SYK Stryker Corporation Common Stock $1,152,000 0.29% 3,659
BAC Bank of America Corporation Common Stock $1,151,510 0.29% 20,209 $162,140 Down ×1
WM Waste Management, Inc. Common Stock $1,150,507 0.29% 5,162 $-35,669
JBND JPMorgan Active Bond ETF $1,145,489 0.29% 21,411 $113,051 Up ×2
HD Home Depot, Inc. (The) Common Stock $1,143,389 0.29% 3,242
VTI $1,140,166 0.28% 3,081
QCOM QUALCOMM Incorporated - Common Stock $1,136,604 0.28% 6,151
AMGN Amgen Inc. - Common Stock $1,129,822 0.28% 3,120 $38,025 Up ×6
FNDX $1,114,189 0.28% 35,826
IAT $1,110,449 0.28% 17,850
AMT American Tower Corporation (REIT) Common Stock $1,094,283 0.27% 6,690 $480,761 Up ×3
FFA First Trust Enhanced Equity Income Fund Common Shares of Beneficial Interest $1,090,184 0.27% 48,756
VB $1,070,923 0.27% 3,533
KR Kroger Company (The) Common Stock $1,069,827 0.27% 19,266
NEE NextEra Energy, Inc. Common Stock $1,062,017 0.26% 12,100 $-82,265 Down ×1
ET Energy Transfer LP Common Units $1,057,603 0.26% 55,314 $-20,804 Down ×1
VIGI Vanguard International Dividend Appreciation ETF $1,029,192 0.26% 11,022
PSX Phillips 66 Common Stock $1,017,681 0.25% 6,020
GEV GE Vernova Inc. Common Stock $992,757 0.25% 845 $215,003 Down ×3

Conviction holdings

Positions increased for 3+ consecutive quarters.

Share counts are as reported in 13F filings (not split-adjusted)

Security Value % of portfolio Streak
JCPB $6,340,421 1.58% up ×6
EVTR $4,145,137 1.03% up ×3
AVUV $3,899,470 0.97% up ×3
GOOGL $3,845,301 0.96% up ×3
BUFB $3,341,743 0.83% up ×5
AIRR $3,095,664 0.77% up ×6
CGCB $2,707,221 0.68% up ×3
TMSL $2,540,581 0.63% up ×6
JEPI $2,521,832 0.63% up ×6
JSCP $2,483,881 0.62% up ×3
RSP $2,435,512 0.61% up ×3
JGRO $2,079,657 0.52% up ×5
DWLD $1,565,363 0.39% up ×5
BUFR $1,450,460 0.36% up ×4
CGHM $1,343,735 0.34% up ×3

Biggest new bets

New positions opened this quarter, largest first.

Security Value Shares % of portfolio
PG $18,379,851 125,340 4.59%
USB $16,616,161 275,102 4.15%
MSFT $13,342,298 35,768 3.33%
LLY $9,579,847 7,987 2.39%
WMT $7,987,058 70,520 1.99%
JNJ $6,847,300 26,961 1.71%
CAT $6,190,264 5,813 1.54%
CINF $6,004,127 32,430 1.50%
KLAC $4,093,903 13,569 1.02%
CVX $3,905,437 23,561 0.97%
DE $3,293,441 5,192 0.82%
MU $3,240,092 2,807 0.81%
VOO $2,875,073 4,186 0.72%
FNDF $2,858,379 54,177 0.71%
TSM $2,696,360 5,646 0.67%

Top movers (QoQ)

Security Action Shares Δ Value Δ
AMD Trimmed -343 +$2.7M
AAPL Trimmed -2K +$2.0M
CSCO Trimmed -3K +$1.9M
JPM Trimmed -302 +$886K
GOOGL Bought more +270 +$829K
T Trimmed -471 -$775K
ADI Trimmed -171 +$746K
BUFB Bought more +12K +$709K
XOM Trimmed -201 -$700K
ABBV Trimmed -349 +$648K

Exited positions

Includes corporate events (mergers, delistings) — not all exits are sells

Closed positions reflect 13F reporting changes; for index managers these are often mechanical (delisting, M&A, index rebalancing), not active decisions.

SecurityQuarter Shares before Value before Price since exit
PG March 31, 2026 142,830 $20,469,030 -0.8%
MSFT March 31, 2026 35,655 $17,243,473 30.2%
USB March 31, 2026 277,617 $14,813,643 19.7%
LLY March 31, 2026 8,370 $8,995,072 35.9%
WMT March 31, 2026 72,501 $8,077,355 -17.0%
JNJ March 31, 2026 27,244 $5,638,122 9.3%
CINF March 31, 2026 32,527 $5,312,310 7.9%
KR March 31, 2026 62,989 $3,935,567 -21.2%
CVX March 31, 2026 23,896 $3,641,958 -0.1%
CAT March 31, 2026 6,212 $3,558,668 16.3%
MCD March 31, 2026 9,998 $3,055,721 -13.6%
VOO March 31, 2026 3,928 $2,463,373 No longer tracked
AGG March 31, 2026 24,534 $2,450,456 No longer tracked
DE March 31, 2026 5,237 $2,438,190 10.7%
FNDF March 31, 2026 51,669 $2,335,955 No longer tracked
CTAS March 31, 2026 11,062 $2,080,430 19.9%
KO March 31, 2026 28,011 $1,958,230 19.2%
PM March 31, 2026 12,169 $1,951,906 14.8%
IBM March 31, 2026 6,527 $1,933,412 -3.6%
KLAC March 31, 2026 1,532 $1,861,503 -87.4%
TSM March 31, 2026 5,638 $1,713,332 24.3%
PEP March 31, 2026 11,389 $1,634,512 -8.2%
PNC March 31, 2026 7,405 $1,545,672 17.2%
VO March 31, 2026 4,957 $1,438,646 No longer tracked
UNP March 31, 2026 6,205 $1,435,321 26.2%
SYK March 31, 2026 3,671 $1,290,246 0.6%
HD March 31, 2026 3,735 $1,285,214 2.0%
EMR March 31, 2026 9,325 $1,237,614 19.1%
QCOM March 31, 2026 6,810 $1,164,782 25.0%
GE March 31, 2026 3,639 $1,120,921 22.8%
FFA March 31, 2026 50,242 $1,106,329 14.4%
HBAN March 31, 2026 63,541 $1,102,436 9.6%
VTI March 31, 2026 3,241 $1,086,593 No longer tracked
MU March 31, 2026 3,747 $1,069,431 191.5%
MDLZ March 31, 2026 18,565 $999,354 11.2%
IAT March 31, 2026 17,850 $984,428 No longer tracked
CSX March 31, 2026 26,623 $965,084 25.4%
VIGI March 31, 2026 10,422 $953,050
XPO March 31, 2026 7,000 $951,370 3.2%
FNDX March 31, 2026 34,570 $940,650 No longer tracked
VB March 31, 2026 3,587 $925,267 No longer tracked
HON March 31, 2026 4,415 $861,322 -2.9%
PSX March 31, 2026 6,561 $846,631 33.4%
AZN March 31, 2026 8,830 $811,742 -16.1%
NSC March 31, 2026 2,666 $769,728 21.3%
SCHW March 31, 2026 7,179 $717,254 18.3%
FITB March 31, 2026 15,139 $708,657 18.5%
MSI March 31, 2026 1,676 $642,444 9.9%
PFE March 31, 2026 25,353 $631,290 -0.1%
SRE March 31, 2026 6,867 $606,287 -11.2%
FANG Sept. 30, 2025 4,360 $599,064 47.9%
IVV March 31, 2026 834 $571,538 No longer tracked
NEM March 31, 2026 5,650 $564,153 20.9%
NOC March 31, 2026 940 $535,997 -18.0%
JBL March 31, 2026 2,350 $535,847 20.1%
NOW June 30, 2026 4,980 $520,659 30.6%
DG March 31, 2026 3,840 $509,837 2.6%
RVT March 31, 2026 31,505 $507,231 12.5%
SCHY March 31, 2026 17,000 $506,940 No longer tracked
VYMI March 31, 2026 5,600 $504,000
UPS Sept. 30, 2025 4,704 $474,822 23.7%
PIPR March 31, 2026 1,386 $470,838 -2.7%
PEG March 31, 2026 5,827 $467,908 -8.3%
VIG March 31, 2026 2,068 $454,505 No longer tracked
BMY March 31, 2026 7,708 $415,770 8.9%
FWONK March 31, 2026 4,195 $413,249 22.9%
TMO March 31, 2026 681 $394,605 26.2%
SYY March 31, 2026 5,300 $390,557 17.9%
VTIP March 31, 2026 7,888 $390,140
SO March 31, 2026 4,456 $388,563 -5.6%
VYM March 31, 2026 2,611 $374,731 No longer tracked
STEW March 31, 2026 19,856 $368,130 7.0%
IVW March 31, 2026 2,945 $363,007 No longer tracked
LRCX March 31, 2026 2,117 $362,388 47.0%
USA March 31, 2026 57,594 $361,690 7.7%
YUM March 31, 2026 2,280 $344,918 -3.3%
MRSH March 31, 2026 1,852 $343,583 10.2%
DEO March 31, 2025 2,700 $343,251 -11.0%
KMB March 31, 2026 3,380 $341,008 12.4%
SCHD March 31, 2026 12,319 $337,910 No longer tracked
WFC March 31, 2026 3,580 $333,656 6.3%
INTC June 30, 2025 14,513 $329,590 310.4%
PCAR June 30, 2025 3,380 $329,111 37.6%
VXF March 31, 2025 1,690 $321,066 No longer tracked
ITA March 31, 2026 1,490 $319,888 No longer tracked
WY March 31, 2026 12,930 $306,312 1.1%
ZTS Dec. 31, 2025 2,079 $304,199 -39.1%
PLD June 30, 2025 2,660 $297,361 34.4%
DIS March 31, 2025 2,622 $291,960 8.5%
ARKQ March 31, 2025 3,709 $286,520 No longer tracked
GSIE March 31, 2026 6,580 $282,535 No longer tracked
MCHP March 31, 2026 4,379 $279,030 18.1%
EVR March 31, 2025 1,000 $277,190 47.0%
TJX March 31, 2026 1,800 $276,498 -11.6%
PVAL March 31, 2026 6,015 $274,104 No longer tracked
TM March 31, 2026 1,279 $273,877 -4.0%
VTEB March 31, 2026 5,425 $272,823 No longer tracked
IJR March 31, 2026 2,262 $271,815 No longer tracked
CHTR March 31, 2026 1,302 $271,793 -31.8%
GSLC March 31, 2026 2,013 $266,476 No longer tracked
VTV Dec. 31, 2025 1,415 $263,883 No longer tracked
BND March 31, 2026 3,558 $263,541
LOW March 31, 2025 1,063 $262,460 -6.7%
SCHF March 31, 2026 10,791 $259,416 No longer tracked
VUG Dec. 31, 2025 531 $254,673 No longer tracked
VXUS March 31, 2026 3,331 $251,291
AXON Dec. 31, 2025 350 $251,174 7.2%
ADBE March 31, 2026 713 $249,543 12.3%
CARR Dec. 31, 2025 4,146 $247,516 15.3%
PRU March 31, 2026 2,181 $246,191 25.3%
DFAX Dec. 31, 2025 7,837 $245,925 No longer tracked
ITW March 31, 2026 975 $240,143 8.6%
CBRE March 31, 2026 1,480 $237,969 12.4%
MEDP March 31, 2026 415 $233,085 26.9%
WFG June 30, 2025 3,025 $232,744 -5.3%
GNRC March 31, 2026 1,685 $229,783 8.0%
IJH March 31, 2026 3,469 $228,976 No longer tracked
BSX Sept. 30, 2025 2,100 $225,561 -49.4%
TT Dec. 31, 2025 525 $221,529 16.9%
TXN Sept. 30, 2025 1,054 $218,831 44.3%
CLX March 31, 2026 2,164 $218,155 1.8%
SMH March 31, 2025 900 $217,953 165.6%
INTC March 31, 2026 5,890 $217,341 108.3%
ITB Dec. 31, 2025 2,020 $216,645 No longer tracked
ADX Dec. 31, 2025 9,659 $215,396 11.0%
SBUX March 31, 2026 2,550 $214,736 15.7%
OTIS June 30, 2026 2,767 $213,280 0.4%
GLW March 31, 2026 2,417 $211,633 12.9%
NOG March 31, 2026 9,800 $210,406 -7.5%
PPL June 30, 2026 5,494 $209,871 -3.5%
RJF Dec. 31, 2025 1,212 $209,202 9.2%
ITB March 31, 2025 2,020 $208,848 No longer tracked
SPLB Sept. 30, 2025 9,250 $208,773 No longer tracked
NKE March 31, 2025 2,752 $208,244 -36.1%
DOW Dec. 31, 2025 8,972 $205,728 40.5%
CBRE March 31, 2025 1,565 $205,469 16.4%
SLV Dec. 31, 2025 4,844 $205,240 No longer tracked
OXY June 30, 2025 4,150 $204,844 46.3%
ROK March 31, 2026 526 $204,651 21.7%
CEG March 31, 2026 574 $202,777 -2.4%
SEE June 30, 2026 4,800 $201,840 No longer tracked
FTMU March 31, 2026 25,039 $195,680 No longer tracked
S Dec. 31, 2025 10,200 $179,622 36.5%
MQY June 30, 2026 12,744 $139,929 -4.4%
RMT March 31, 2026 12,345 $128,758 25.8%
VTRS Sept. 30, 2025 11,170 $99,748 62.2%
CRGY March 31, 2026 11,600 $97,324 3.4%
CRGY Sept. 30, 2025 10,600 $91,160 56.6%
BNKK Sept. 30, 2025 15,000 $4,949 311.2%