LifePlan Financial, LLC

CIK 1739485 · View on SEC EDGAR ↗

Portfolio value QoQ: +5.5% 13F does not disclose cash

Top 10 holdings weight41.13%

Top 25 holdings weight64.99%

Positions above 1%33

Effective number of positions35.9

Based on 13F long-equity holdings only (cash, bonds, shorts not disclosed)

Turnover Q2 2026: 6.93% Est. buys $10,559,071 · sells $9,630,277

Median holding: 6.0 quarters Tracked Q1 2025–Q2 2026 · 79.5% still held

New positions9

Increased32

Decreased46

Closed3

Portfolio value $142.8M #7,594 of 9,337 by 13F value · top 81.3%

Positions 89

As of June 30, 2026 Data as of Q2 2026

Sector breakdown

Technology 13.0%

Healthcare 5.5%

Communication Services 4.8%

Financials 4.8%

Industrials 4.3%

Consumer Discretionary 3.0%

Consumer Staples 1.8%

Retail 1.7%

Energy 1.6%

Utilities 1.0%

Materials 1.0%

Real Estate 0.9%

Consumer products 0.6%

Other/Unmapped 56.0%

Full portfolio 89 positions

					Streak
SPYG State Street SPDR Portfolio S&P 500 Growth ETF	$10,779,542	7.55%	90,592	$1,641,602	Down ×1
IAU iShares Gold Trust Shares	$9,901,551	6.94%	131,129	$-2,040,206	Down ×6
XLP XLP	$9,377,440	6.57%	112,886	$372,183	Up ×4
XLB XLB	$7,579,261	5.31%	149,110	$93,855	Down ×1
SWAN Amplify BlackSwan Growth & Treasury Core ETF	$4,880,112	3.42%	146,278	$309,286	Down ×1
VGIT Vanguard Intermediate-Term Treasury ETF	$4,614,831	3.23%	78,244	$52,170	Up ×4
IBDS iShares Trust	$2,907,684	2.04%	120,053	$68,598	Up ×4
IBDT iShares Trust	$2,901,642	2.03%	114,917	$50,079	Up ×4
IBDU iShares Trust	$2,895,648	2.03%	125,028	$45,437	Up ×4
IBDV iShares iBonds Dec 2030 Term Corporate ETF	$2,883,791	2.02%	132,284	$46,519	Up ×6
AMD Advanced Micro Devices, Inc. - Common Stock	$2,663,472	1.87%	4,585	$1,675,412	Down ×1
NXPI NXP Semiconductors N.V. - Common Stock	$2,526,179	1.77%	8,989	$719,004	Down ×2
XLE SELECT SECTOR SPDR TRUST	$2,480,938	1.74%	46,713	$-451,590	Down ×2
MSFT Microsoft Corporation - Common Stock	$2,426,868	1.70%	6,506	$173,643	Up ×2
GOOGL Alphabet Inc. - Class A Common Stock	$2,405,815	1.69%	6,732	$197,929	Down ×6
CVS CVS Health Corporation Common Stock	$2,380,540	1.67%	23,012	$735,611	Up ×1
USB U.S. Bancorp Common Stock	$2,327,786	1.63%	38,540	$290,840	Down ×1
VMBS Vanguard Mortgage-Backed Securities ETF	$2,316,159	1.62%	49,480	$24,811	Up ×4
GNMA iShares GNMA Bond ETF	$2,307,037	1.62%	52,160	$28,785	Up ×4
PANW Palo Alto Networks, Inc. - Common Stock	$2,270,426	1.59%	6,658	$1,145,821	Down ×3
IBDW iShares iBonds Dec 2031 Term Corporate ETF	$2,235,069	1.57%	107,249	$776,248	Up ×2
TER Teradyne, Inc. - Common Stock	$2,181,635	1.53%	4,509	$791,534	Down ×3
CAT Caterpillar, Inc. Common Stock	$2,029,699	1.42%	1,906	$609,945	Down ×3
PYPL PayPal Holdings, Inc. - Common Stock	$1,766,278	1.24%	40,905	$120,087	Up ×6
AOM iShares Trust	$1,747,283	1.22%	35,023	$-19,668	Down ×1
AMZN Amazon.com, Inc. - Common Stock	$1,746,317	1.22%	7,327	$229,487	Up ×2
MDT Medtronic plc. Ordinary Shares	$1,643,221	1.15%	21,005	$-103,123	Up ×1
MGK VANGUARD WORLD FUND	$1,606,204	1.13%	18,271	$211,402	Up ×1
SPGI S&P Global Inc. Common Stock	$1,584,649	1.11%	3,891	$188,258	Up ×4
CMCSA Comcast Corporation - Class A Common Stock	$1,525,647	1.07%	62,145	$-40,125	Up ×6
CRM Salesforce, Inc. Common Stock	$1,502,271	1.05%	9,589	$-732,891	Down ×1
DUK Duke Energy Corporation (Holding Company) Common Stock	$1,485,543	1.04%	11,736	$-39,384	Up ×6
CTVA Corteva, Inc. Common Stock	$1,478,179	1.04%	17,454	$-37,056	Down ×1
MDLZ Mondelez International, Inc. - Class A Common Stock	$1,370,866	0.96%	23,701	$459,751	Up ×2
SLB SLB Limited Common Shares	$1,313,777	0.92%	28,259	$-294,850	Down ×2
GD General Dynamics Corporation Common Stock	$1,301,478	0.91%	3,674	$123,204	Up ×1
DHR Danaher Corporation Common Stock	$1,271,835	0.89%	6,677	$244,772	Up ×2
VZ Verizon Communications Inc. Common Stock	$1,155,035	0.81%	27,280	$-654,048	Down ×1
AMT American Tower Corporation (REIT) Common Stock	$1,097,718	0.77%	6,711	$28,412	Up ×5
NKE Nike, Inc. Common Stock	$1,077,152	0.75%	26,240	$124,385	Up ×2
VO Vanguard Morningstar Mid-Cap ETF	$1,053,856	0.74%	13,080	$111,618	Up ×1
ADSK Autodesk, Inc. - Common Stock	$1,049,285	0.73%	5,397	$-235,335	Up ×2
EXPE Expedia Group, Inc. - Common Stock	$967,994	0.68%	3,783	$22,961	Down ×3
SCHO SCHWAB STRATEGIC TRUST	$966,107	0.68%	40,021	$7,393	Up ×1
VCSH Vanguard Short-Term Corporate Bond ETF	$964,403	0.68%	12,203	$8,407	Up ×1
C Citigroup, Inc. Common Stock	$936,612	0.66%	6,692	$61,654	Down ×6
XOM Exxon Mobil Corporation Common Stock	$906,180	0.63%	6,628	$-197,967	Up ×2
SCHA SCHWAB STRATEGIC TRUST	$894,723	0.63%	24,764	$148,472	Down ×4
MRK Merck & Company, Inc. Common Stock (new)	$875,728	0.61%	6,815	$29,007	Down ×2
CL Colgate-Palmolive Company Common Stock	$824,662	0.58%	8,995	$-279	Down ×1
SCHX SCHWAB STRATEGIC TRUST	$808,589	0.57%	27,475	$76,541	Down ×5
MAS Masco Corporation Common Stock	$798,728	0.56%	9,816
DGRO iShares Trust	$768,283	0.54%	10,137	$42,973	Down ×5
NVDA NVIDIA Corporation - Common Stock	$764,144	0.54%	3,819		Up ×1
SCHD SCHWAB STRATEGIC TRUST	$735,640	0.52%	23,199	$6,162	Down ×3
JNJ Johnson & Johnson Common Stock	$713,910	0.50%	2,811	$-106,675	Down ×2
MSI Motorola Solutions, Inc. Common Stock	$702,671	0.49%	1,692	$-53,739	Down ×1
AMAT Applied Materials, Inc. - Common Stock	$701,310	0.49%	970	$-593,391	Down ×4
NOW ServiceNow, Inc. Common Stock	$697,839	0.49%	7,029		Up ×1
GILD Gilead Sciences, Inc. - Common Stock	$682,110	0.48%	5,399	$-33,416	Up ×2
SCHM SCHWAB STRATEGIC TRUST	$667,974	0.47%	18,117	$81,406	Down ×4
RTX RTX Corporation Common Stock	$655,138	0.46%	3,453	$-124,178	Down ×6
IBDR iShares Trust	$650,303	0.46%	26,839	$-680,982	Down ×3
TGT Target Corporation Common Stock	$638,944	0.45%	4,892	$-363,259	Down ×3
ABNB Airbnb, Inc. - Class A Common Stock	$610,035	0.43%	4,263		Up ×1
ANET Arista Networks, Inc. Common Stock	$591,352	0.41%	3,481		Up ×1
VEU Vanguard FTSE All World Ex US ETF	$553,001	0.39%	6,603	$41,345	Down ×4
MCD McDonald's Corporation Common Stock	$518,725	0.36%	1,919	$-479,532	Down ×1
LRCX Lam Research Corporation - Common Stock	$495,730	0.35%	1,144	$232,928	Down ×3
QCOM QUALCOMM Incorporated - Common Stock	$489,878	0.34%	2,651	$66,578	Down ×2
PEP PepsiCo, Inc. - Common Stock	$478,233	0.33%	3,532		Up ×1
TMUS T-Mobile US, Inc. - Common Stock	$455,555	0.32%	2,716		Up ×1
HAS Hasbro, Inc. - Common Stock	$430,376	0.30%	5,211	$-450,494	Down ×4
KO Coca-Cola Company (The) Common Stock	$425,205	0.30%	5,232	$-52,313	Down ×2
LMT Lockheed Martin Corporation Common Stock	$424,890	0.30%	834	$-65,875	Up ×2
BWA BorgWarner Inc. Common Stock	$358,460	0.25%	5,399	$16,324	Down ×6
ADP Automatic Data Processing, Inc. - Common Stock	$347,123	0.24%	1,550	$34,632	Up ×1
ZTS Zoetis Inc. Class A Common Stock	$334,868	0.23%	4,660	$-187,620	Up ×1
HRL Hormel Foods Corporation Common Stock	$333,134	0.23%	13,422	$29,126
AAPL Apple Inc. - Common Stock	$314,534	0.22%	1,087	$-438,969	Down ×4
EFX Equifax, Inc. Common Stock	$311,567	0.22%	1,963	$-105,475	Down ×2
AIG American International Group, Inc. New Common Stock	$288,785	0.20%	3,875	$-31,009	Down ×6
CMG Chipotle Mexican Grill, Inc. Common Stock	$284,580	0.20%	8,370	$-29,790	Down ×2
GLW Corning Incorporated Common Stock	$252,365	0.18%	988
IJR iShares Trust	$251,385	0.18%	1,695	$31,854	Down ×4
GLD SPDR Gold Shares	$225,817	0.16%	613	$-37,951
ADBE Adobe Inc. - Common Stock	$210,146	0.15%	1,025	$-103,670	Down ×1
INTC Intel Corporation - Common Stock	$207,769	0.15%	1,488		Up ×1
VTR Ventas, Inc. Common Stock	$201,665	0.14%	2,271	$-11,127	Down ×6
No matches

Conviction holdings

Positions increased for 3+ consecutive quarters.

Share counts are as reported in 13F filings (not split-adjusted)

Security	Value	% of portfolio	Streak
XLP	$9,377,440	6.57%	up ×4
VGIT	$4,614,831	3.23%	up ×4
IBDS	$2,907,684	2.04%	up ×4
IBDT	$2,901,642	2.03%	up ×4
IBDU	$2,895,648	2.03%	up ×4
IBDV	$2,883,791	2.02%	up ×6
VMBS	$2,316,159	1.62%	up ×4
GNMA	$2,307,037	1.62%	up ×4
PYPL	$1,766,278	1.24%	up ×6
SPGI	$1,584,649	1.11%	up ×4
CMCSA	$1,525,647	1.07%	up ×6
DUK	$1,485,543	1.04%	up ×6
AMT	$1,097,718	0.77%	up ×5

Biggest new bets

New positions opened this quarter, largest first.

Security	Value	Shares	% of portfolio
MAS	$798,728	9,816	0.56%
NVDA	$764,144	3,819	0.54%
NOW	$697,839	7,029	0.49%
ABNB	$610,035	4,263	0.43%
ANET	$591,352	3,481	0.41%
PEP	$478,233	3,532	0.33%
TMUS	$455,555	2,716	0.32%
GLW	$252,365	988	0.18%
INTC	$207,769	1,488	0.15%

Top movers (QoQ)

Security	Action	Shares Δ	Value Δ
IAU	Trimmed	-4K	-$2.0M
AMD	Trimmed	-272	+$1.7M
SPYG	Trimmed	-3K	+$1.6M
PANW	Trimmed	-357	+$1.1M
TER	Trimmed	-180	+$792K
IBDW	Bought more	+38K	+$776K
CVS	Bought more	+108	+$736K
CRM	Trimmed	-2K	-$733K
NXPI	Trimmed	-191	+$719K
IBDR	Trimmed	-28K	-$681K

Exited positions

Includes corporate events (mergers, delistings) — not all exits are sells

Closed positions reflect 13F reporting changes; for index managers these are often mechanical (delisting, M&A, index rebalancing), not active decisions.

Security	Quarter	Shares before	Value before	Price since exit
IBTJ	June 30, 2025	113,263	$2,619,773	-3.2%
WMT	March 31, 2026	11,655	$1,298,484	-13.7%
IBDQ	Sept. 30, 2025	28,601	$720,173
EMR	June 30, 2026	5,181	$678,815	12.7%
CTSH	Sept. 30, 2025	6,869	$535,988	-14.7%
CME	Sept. 30, 2025	1,711	$471,586	0.0%
MAS	Sept. 30, 2025	6,367	$409,780	-0.7%
FIS	June 30, 2025	4,861	$362,982	-58.9%
TSN	Sept. 30, 2025	6,413	$358,743	-4.3%
BDX	Sept. 30, 2025	2,015	$347,127	22.5%
JCI	March 31, 2026	2,810	$336,498	20.5%
PFE	June 30, 2025	13,229	$335,223	13.3%
TMO	March 31, 2026	570	$330,287	34.1%
COF	March 31, 2026	1,230	$298,103	7.3%
KHC	Dec. 31, 2025	11,074	$288,367	-9.2%
T	June 30, 2026	9,771	$283,261	18.0%
KVUE	June 30, 2026	16,031	$276,374	-8.0%
BRK-B (filed as BRKB)	Sept. 30, 2025	557	$270,574	No longer tracked
TFC	June 30, 2025	6,159	$253,443	7.6%
SWKS	June 30, 2025	3,594	$232,280	11.1%
CI	Sept. 30, 2025	681	$225,125	-4.8%
STZ	March 31, 2026	1,530	$211,079	-22.9%
WFC	Sept. 30, 2025	2,635	$211,076	-2.8%
GLW	June 30, 2025	4,543	$207,979	221.3%
CCI	Dec. 31, 2025	2,119	$204,462	-23.2%