PDS Planning, Inc

CIK 838618 · View on SEC EDGAR ↗

Portfolio value
$1.7B
#1,677 of 9,443 by 13F value · top 17.8%
Positions
609
As of
June 30, 2026

Portfolio value QoQ: +14.0% 13F does not disclose cash

Top 10 holdings weight
43.80%
Top 25 holdings weight
63.07%
Positions above 1%
18
Effective number of positions
39.2

Based on 13F long-equity holdings only (cash, bonds, shorts not disclosed)

Turnover Q2 2026: 0.83% Est. buys $134,116,399 · sells $13,444,111

Median holding: 7.0 quarters Tracked Q4 2024–Q2 2026 · 87.2% still held

New positions
68
Increased
374
Decreased
142
Closed
20
On this page

Sector breakdown

Technology
10.8%
Healthcare
4.7%
Financials
3.2%
Industrials
3.2%
Communication Services
2.6%
Retail
2.0%
Financial Services
1.5%
Energy
1.2%
Consumer Discretionary
1.0%
Materials
0.7%
Consumer Staples
0.6%
Utilities
0.6%
Consumer products
0.5%
Communications
0.4%
Real Estate
0.4%
Telecommunication
0.3%
Logistics & Transportation
0.2%
Packaging
0.0%
Other/Unmapped
66.2%

Full portfolio 609 positions

Type Streak 8Q trend
VEA $126,768,527 7.34% 1,779,207 $15,160,458 Up ×1
IVV $117,865,107 6.82% 157,386 $17,479,778 Up ×2
AGG $87,147,708 5.04% 880,458 $3,349,929 Up ×6
VO $77,514,716 4.49% 962,079 $10,523,980 Up ×6
AVUV $76,721,332 4.44% 614,951 $10,068,312 Up ×5
VIG $69,419,049 4.02% 293,378 $8,511,852 Up ×6
VWO $63,768,432 3.69% 1,068,327 $7,156,988 Up ×2
BNDX Vanguard Total International Bond ETF $50,124,525 2.90% 1,034,989 $1,381,293 Up ×5
REET $45,378,741 2.63% 1,642,967 $5,664,302 Up ×6
IGSB iShares 1-5 Year Investment Grade Corporate Bond ETF $42,009,128 2.43% 801,548 $1,615,578 Up ×2
AAPL Apple Inc. - Common Stock $39,435,873 2.28% 136,287 $5,405,425 Up ×6
NVDA NVIDIA Corporation - Common Stock $36,108,328 2.09% 180,460 $5,293,700 Up ×3
BSV $35,109,693 2.03% 450,644 $1,235,870 Up ×2
ABBV AbbVie Inc. Common Stock $27,368,546 1.58% 108,761 $3,680,412 Down ×2
VBR $23,801,901 1.38% 97,954 $2,279,334 Down ×1
MSFT Microsoft Corporation - Common Stock $19,999,359 1.16% 53,615 $-169,765 Down ×1
IEFA $18,185,971 1.05% 188,300 $1,234,973 Up ×1
IJH $17,632,026 1.02% 228,661 $2,022,098 Down ×1
IEMG $16,960,172 0.98% 204,734 $2,627,406 Down ×2
BND Vanguard Total Bond Market ETF $16,949,271 0.98% 230,885 $55,475 Up ×6
GOOG Alphabet Inc. - Class C Capital Stock $16,781,303 0.97% 47,495 $3,249,325 Up ×6
AMZN Amazon.com, Inc. - Common Stock $16,477,159 0.95% 69,133 $2,386,236 Up ×6
JPM JP Morgan Chase & Co. Common Stock $16,240,251 0.94% 49,614 $1,764,433 Up ×1
MUB $16,001,559 0.93% 148,686 $997,640 Up ×3
GOOGL Alphabet Inc. - Class A Common Stock $15,892,735 0.92% 44,471 $3,331,909 Up ×6
VB $15,801,044 0.91% 52,128 $2,179,860 Up ×1
BRKB $15,385,491 0.89% 30,747 $654,404 Up ×6
BRKA $14,977,000 0.87% 20 $614,200
VTEB $13,932,578 0.81% 275,456 $346,043 Up ×6
VTI $12,948,064 0.75% 34,991 $4,354,913 Up ×5
IAGG $12,765,356 0.74% 252,280 $1,108,662 Up ×3
SUB $12,256,650 0.71% 115,118 $345,975 Up ×5
AVGO Broadcom Inc. - Common Stock $10,550,370 0.61% 27,930 $1,995,291 Up ×2
TSM Taiwan Semiconductor Manufacturing Company Ltd. $10,386,670 0.60% 21,749 $3,283,299 Up ×2
ABT Abbott Laboratories Common Stock $9,945,646 0.58% 109,606 $-2,347,508 Down ×2
VT $9,773,531 0.57% 62,272 $1,214,259 Up ×6
VEU $9,304,457 0.54% 111,098 $1,128,332 Up ×2
LLY Eli Lilly and Company Common Stock $9,114,021 0.53% 7,599 $2,394,606 Up ×1
VOO $7,804,571 0.45% 11,364 $1,467,517 Up ×6
META Meta Platforms, Inc. - Class A Common Stock $7,064,801 0.41% 12,542 $61,912 Up ×1
MU Micron Technology, Inc. - Common Stock $7,063,906 0.41% 6,120 $5,117,730 Up ×6
TSLA Tesla, Inc. - Common Stock $6,895,737 0.40% 16,395 $1,038,072 Up ×6
JMST $6,704,407 0.39% 131,459 $1,043,366 Up ×2
OUNZ $6,474,553 0.37% 167,778 $-1,083,846
VNQ $6,366,735 0.37% 66,024 $493,041 Down ×1
VIGI Vanguard International Dividend Appreciation ETF $5,666,705 0.33% 60,684 $354,007 Up ×4
VV $5,608,950 0.32% 16,309 $780,487 Up ×1
PG Procter & Gamble Company (The) Common Stock $5,548,610 0.32% 37,838 $33,434 Down ×1
SPY SPY $5,499,457 0.32% 7,364 $979,438 Up ×2
AMD Advanced Micro Devices, Inc. - Common Stock $5,403,044 0.31% 9,301 $3,624,659 Up ×6
KO Coca-Cola Company (The) Common Stock $5,393,620 0.31% 66,367 $368,620 Up ×2
JNJ Johnson & Johnson Common Stock $4,891,678 0.28% 19,261 $177,690 Down ×1
DFAC $4,810,029 0.28% 108,432 $871,413 Up ×2
V Visa Inc. $4,293,055 0.25% 12,513 $581,940 Up ×3
DE Deere & Company Common Stock $3,940,349 0.23% 6,212 $386,724 Down ×1
COST Costco Wholesale Corporation - Common Stock $3,822,708 0.22% 4,086 $-10,469 Up ×6
AMAT Applied Materials, Inc. - Common Stock $3,774,269 0.22% 5,220 $2,008,582 Up ×6
ASML ASML Holding N.V. - New York Registry Shares $3,692,401 0.21% 1,856 $1,452,273 Up ×4
WMT Walmart Inc. - Common Stock $3,678,562 0.21% 32,479 $-342,564 Up ×6
UPS United Parcel Service, Inc. Common Stock $3,651,658 0.21% 33,969 $298,106 Down ×2
CINF Cincinnati Financial Corporation - Common Stock $3,570,576 0.21% 19,286 $538,842 Up ×2
LRCX Lam Research Corporation - Common Stock $3,464,473 0.20% 7,995 $1,804,335 Up ×2
XOM Exxon Mobil Corporation Common Stock $3,427,658 0.20% 25,071 $-845,338 Down ×2
CSCO Cisco Systems, Inc. - Common Stock $3,416,821 0.20% 29,089 $1,225,244 Up ×6
CAT Caterpillar, Inc. Common Stock $3,229,294 0.19% 3,032 $1,153,459 Up ×1
MA Mastercard Incorporated Common Stock $3,202,810 0.19% 6,236 $258,314 Up ×1
GE GE Aerospace Common Stock $3,177,452 0.18% 8,502 $750,651 Down ×1
INTC Intel Corporation - Common Stock $3,131,097 0.18% 22,424 $2,152,151 Up ×6
ORCL Oracle Corporation Common Stock $2,984,051 0.17% 20,362 $20,226 Up ×3
JEPQ JPMorgan Nasdaq Equity Premium Income ETF $2,778,174 0.16% 45,203 $321,514 Up ×6
ETN Eaton Corporation, PLC Ordinary Shares $2,751,883 0.16% 6,458 $462,080 Up ×2
GLW Corning Incorporated Common Stock $2,706,536 0.16% 10,596 $1,265,798
APH Amphenol Corporation Common Stock $2,688,175 0.16% 15,246 $788,250 Up ×2
HD Home Depot, Inc. (The) Common Stock $2,574,491 0.15% 7,300 $334,489 Up ×1
VTV $2,528,888 0.15% 11,604 $263,993 Up ×1
KLAC KLA Corporation - Common Stock $2,440,230 0.14% 8,088 $1,282,916 Up ×3
GEV GE Vernova Inc. Common Stock $2,439,318 0.14% 2,076 $705,581 Up ×3
SNDK Sandisk Corporation - Common Stock $2,405,606 0.14% 1,058 $1,397,321 Down ×3
SCHB $2,388,440 0.14% 82,474 $1,027,525 Up ×2
ACT Enact Holdings, Inc. - Common Stock $2,379,251 0.14% 52,051 $255,458 Up ×2
MRK Merck & Company, Inc. Common Stock (new) $2,291,188 0.13% 17,830 $176,811 Up ×4
GLDM $2,286,278 0.13% 28,787 $-382,006
SDY $2,283,091 0.13% 15,003 $58,846 Down ×1
HBAN Huntington Bancshares Incorporated - Common Stock $2,245,276 0.13% 126,637 $258,476 Down ×1
UNH UnitedHealth Group Incorporated Common Stock (DE) $2,231,625 0.13% 5,369 $983,466 Up ×1
JCPB $2,185,184 0.13% 46,553 $191,369 Up ×2
VSS $2,132,121 0.12% 13,819 $123,736 Up ×1
CVX Chevron Corporation Common Stock $2,061,011 0.12% 12,434 $-493,522 Up ×4
TXN Texas Instruments Incorporated - Common Stock $1,985,433 0.11% 6,661 $662,764 Down ×1
ASX ASE Technology Holding Co., Ltd. American Depositary Shares (each representing Two Common Shares) $1,964,525 0.11% 43,540 $961,456 Down ×2
JEPI $1,955,423 0.11% 34,622 $28,403 Up ×6
IBM International Business Machines Corporation Common Stock $1,943,518 0.11% 6,911 $247,100 Down ×1
UMC United Microelectronics Corporation (NEW) Common Stock $1,901,326 0.11% 69,876 $1,254,541 Down ×2
NOW ServiceNow, Inc. Common Stock $1,876,591 0.11% 18,902 $54,598 Up ×6
CRWD CrowdStrike Holdings, Inc. - Class A Common Stock $1,876,561 0.11% 2,459 $967,687 Up ×2
VGT $1,865,289 0.11% 15,606 $552,081 Up ×5
LIN Linde plc - Ordinary Shares $1,845,351 0.11% 3,556 $100,772 Up ×2
CAH Cardinal Health, Inc. Common Stock $1,796,784 0.10% 7,563 $271,553 Up ×6
BAC Bank of America Corporation Common Stock $1,770,597 0.10% 31,074 $353,483 Up ×4
ISTB iShares Core 1-5 Year USD Bond ETF $1,761,098 0.10% 36,499 $-226,641 Down ×3

Conviction holdings

Positions increased for 3+ consecutive quarters.

Share counts are as reported in 13F filings (not split-adjusted)

Security Value % of portfolio Streak
AGG $87,147,708 5.04% up ×6
VO $77,514,716 4.49% up ×6
AVUV $76,721,332 4.44% up ×5
VIG $69,419,049 4.02% up ×6
BNDX $50,124,525 2.90% up ×5
REET $45,378,741 2.63% up ×6
AAPL $39,435,873 2.28% up ×6
NVDA $36,108,328 2.09% up ×3
BND $16,949,271 0.98% up ×6
GOOG $16,781,303 0.97% up ×6
AMZN $16,477,159 0.95% up ×6
MUB $16,001,559 0.93% up ×3
GOOGL $15,892,735 0.92% up ×6
BRKB $15,385,491 0.89% up ×6
VTEB $13,932,578 0.81% up ×6

Biggest new bets

New positions opened this quarter, largest first.

Security Value Shares % of portfolio
OEF $1,500,250 4,101 0.09%
DFUV $926,702 16,846 0.05%
MPLX $395,718 7,025 0.02%
MOH $391,763 1,713 0.02%
EPD $382,356 10,401 0.02%
CLS $376,474 1,032 0.02%
VSAT $356,097 3,965 0.02%
BX $340,890 2,897 0.02%
FLEX $336,295 2,075 0.02%
WES $315,072 7,200 0.02%
DTE $313,425 2,057 0.02%
DTM $299,570 2,042 0.02%
Unknown issuer (CUSIP: 438516205) $295,324 1,319 0.02%
Unknown issuer (CUSIP: 43849R105) $294,479 1,332 0.02%
NBIS $285,836 1,035 0.02%

Top movers (QoQ)

Security Action Shares Δ Value Δ
IVV Bought more +4K +$17.5M
VEA Bought more +38K +$15.2M
VO Bought more +729K +$10.5M
AVUV Bought more +12K +$10.1M
VIG Bought more +10K +$8.5M
VWO Bought more +21K +$7.2M
REET Bought more +64K +$5.7M
AAPL Bought more +2K +$5.4M
NVDA Bought more +4K +$5.3M
MU Bought more +359 +$5.1M

Exited positions

Includes corporate events (mergers, delistings) — not all exits are sells

Closed positions reflect 13F reporting changes; for index managers these are often mechanical (delisting, M&A, index rebalancing), not active decisions.

SecurityQuarter Shares before Value before Price since exit
ULXXXX Dec. 31, 2025 11,208 $664,394 No longer tracked
AVIG June 30, 2025 14,229 $588,938 No longer tracked
HON June 30, 2026 2,497 $564,397 0.8%
ARCC Sept. 30, 2025 19,896 $436,912 -2.4%
BX March 31, 2026 2,728 $420,494 26.2%
ULTY Dec. 31, 2025 75,575 $413,395 No longer tracked
IQLT June 30, 2025 9,912 $393,407 No longer tracked
RSP June 30, 2025 2,267 $392,667 No longer tracked
FISV Dec. 31, 2025 2,998 $386,532 -21.5%
PDD June 30, 2026 3,726 $380,723 16.5%
TCOM March 31, 2026 4,877 $350,705 -7.7%
DFS June 30, 2025 1,971 $336,450 No longer tracked
ZTS Dec. 31, 2025 2,261 $330,830 -38.8%
RACE Dec. 31, 2025 665 $322,671 13.9%
MRVL March 31, 2025 2,888 $318,980 277.6%
NKE March 31, 2026 4,802 $305,952 -22.5%
HMC March 31, 2026 10,354 $305,236 30.9%
ACWI Dec. 31, 2025 2,206 $304,911
VEEV Dec. 31, 2025 1,018 $303,272 11.7%
MSTY Sept. 30, 2025 13,269 $294,183 No longer tracked
PCAR March 31, 2025 2,810 $292,296 32.0%
AJG March 31, 2026 1,064 $275,353 18.0%
OKLO March 31, 2026 3,829 $274,769 -17.8%
PRU March 31, 2026 2,398 $270,686 27.1%
TGT Sept. 30, 2025 2,711 $267,440 79.3%
REGN June 30, 2025 421 $267,011 60.1%
SE Dec. 31, 2025 1,470 $262,733 -8.8%
ED June 30, 2026 2,267 $256,579 -1.0%
CARR Dec. 31, 2025 4,268 $254,800 16.5%
G March 31, 2026 5,445 $254,717 -2.1%
TRI March 31, 2026 1,909 $251,778 15.5%
CCI March 31, 2026 2,820 $250,636 -7.9%
OXY June 30, 2026 3,855 $250,575 24.2%
HOOD March 31, 2026 2,205 $249,386 34.7%
BR Sept. 30, 2025 1,025 $249,007 -27.1%
PYPL Dec. 31, 2025 3,705 $248,457 5.6%
CPRT March 31, 2026 6,224 $243,670 0.5%
FICO Sept. 30, 2025 133 $243,119 -24.1%
AXON Dec. 31, 2025 338 $242,562 11.4%
EQH Dec. 31, 2025 4,703 $238,818 7.6%
ARKK March 31, 2025 4,188 $237,755 No longer tracked
MELI March 31, 2026 118 $237,683 5.2%
RWO Sept. 30, 2025 5,384 $237,666 No longer tracked
CHTR Sept. 30, 2025 579 $236,701 -43.9%
JD June 30, 2026 7,987 $236,176 14.5%
KDP Sept. 30, 2025 7,123 $235,496 21.6%
RPRX Dec. 31, 2025 6,662 $235,035 57.0%
PODD March 31, 2026 824 $234,214 -27.4%
MKC March 31, 2026 3,415 $232,596 11.3%
ANSS Sept. 30, 2025 662 $232,508 No longer tracked
STE March 31, 2026 916 $232,224 7.1%
BAM Dec. 31, 2025 4,054 $230,835 0.2%
TTWO March 31, 2026 898 $229,915 23.5%
TDY Dec. 31, 2025 391 $229,142 27.9%
FSLR March 31, 2026 874 $228,315 11.5%
IBP June 30, 2026 858 $227,535 8.7%
ELP Dec. 31, 2025 23,167 $227,037 No longer tracked
ED June 30, 2025 2,051 $226,820 9.1%
SYF March 31, 2026 2,709 $226,012 20.0%
OKE Sept. 30, 2025 2,761 $225,380 33.3%
TLK June 30, 2026 12,039 $224,889 9.8%
CE June 30, 2026 3,396 $223,355 0.6%
HSY June 30, 2026 1,074 $223,227 6.9%
GIS June 30, 2025 3,711 $221,888 -24.1%
ALC Sept. 30, 2025 2,512 $221,759 -0.4%
DDOG March 31, 2025 1,545 $220,765 140.3%
MTD June 30, 2026 174 $219,449 12.9%
MSTR Sept. 30, 2025 541 $218,688 -69.8%
COIN June 30, 2026 1,247 $217,739 3.9%
GDDY Sept. 30, 2025 1,208 $217,512 -28.2%
ZTO June 30, 2026 8,566 $215,606 -2.7%
XLE June 30, 2025 2,307 $215,589 No longer tracked
VRSK Sept. 30, 2025 692 $215,558 -27.4%
TTD March 31, 2025 1,830 $215,080 -75.6%
NRG June 30, 2026 1,471 $214,972 -20.2%
GRMN Dec. 31, 2025 868 $213,719 50.7%
KMI Sept. 30, 2025 7,265 $213,591 15.2%
BIDU March 31, 2026 1,634 $213,498 -18.0%
CTVA Sept. 30, 2025 2,864 $213,454 16.9%
FICO March 31, 2026 126 $213,018 6.3%
GIB Sept. 30, 2025 2,024 $212,176 -16.0%
IUSG March 31, 2026 1,261 $211,772
FANG June 30, 2026 1,069 $211,438 20.8%
CDW Dec. 31, 2025 1,325 $211,101 -1.3%
PHM June 30, 2026 1,790 $210,522 -3.7%
VMC March 31, 2026 738 $210,492 1.1%
HPQ June 30, 2025 7,587 $210,072 24.0%
GWRE Dec. 31, 2025 911 $209,402 -9.0%
WTW March 31, 2026 637 $209,318 15.4%
TS June 30, 2026 3,593 $209,041 -3.7%
CLS March 31, 2026 707 $208,996 6.3%
ROP June 30, 2026 589 $208,424 19.8%
CNC June 30, 2025 3,433 $208,417 19.9%
SPHD June 30, 2025 4,110 $206,467 No longer tracked
RMD Dec. 31, 2025 750 $205,298 -5.3%
ARWR March 31, 2026 3,091 $205,211 41.5%
CHKP June 30, 2025 900 $205,128 -41.4%
MKTX March 31, 2026 1,128 $204,450 -1.8%
DG Sept. 30, 2025 1,787 $204,409 19.2%
SPHD Dec. 31, 2025 4,128 $204,113 No longer tracked
GFI March 31, 2026 4,671 $203,936 -4.3%
RPG Dec. 31, 2025 4,270 $203,764 No longer tracked
ARGX June 30, 2025 344 $203,602 85.0%
NVDY Sept. 30, 2025 12,126 $203,353 No longer tracked
HDV June 30, 2025 1,678 $203,278 No longer tracked
PBA Dec. 31, 2025 5,021 $203,150 30.4%
ULTA March 31, 2026 335 $202,678 2.6%
HES Sept. 30, 2025 1,459 $202,130 No longer tracked
KKR March 31, 2025 1,366 $202,045 -4.4%
RPM March 31, 2025 1,632 $200,836 -2.2%
TFC March 31, 2025 4,627 $200,711 27.0%
OTIS Sept. 30, 2025 2,027 $200,697 -21.3%
MET March 31, 2026 2,536 $200,192 36.8%
PSO June 30, 2025 10,416 $166,760 8.4%
PSO March 31, 2026 10,727 $150,607 23.2%
STLA March 31, 2025 10,247 $133,723 -52.2%
AMCR Sept. 30, 2025 10,560 $97,046 15.7%
SSL March 31, 2025 20,718 $94,474 188.9%
JBLU June 30, 2025 14,532 $70,044 20.6%
ADT June 30, 2026 10,563 $69,399 13.6%
EXPI June 30, 2026 10,517 $62,997 No longer tracked
CSAN March 31, 2025 10,701 $58,213 -52.5%
RC March 31, 2026 22,668 $49,416 8.0%
TELFY March 31, 2026 11,748 $47,579 No longer tracked
WOOF March 31, 2025 11,689 $44,535 -5.7%
GGB March 31, 2025 14,791 $42,598 68.1%
BDN March 31, 2026 14,529 $42,425 13.5%
IQ March 31, 2025 17,305 $34,783 -50.7%
SID March 31, 2025 15,575 $22,428 -45.3%
AGL March 31, 2026 21,114 $14,541 1131.6%
SCYX June 30, 2025 15,000 $14,282 681.5%
SCYX June 30, 2026 15,000 $13,754 29.6%