Rooted Wealth Advisors, Inc.
CIK 1963732 · View on SEC EDGAR ↗
- Portfolio value
- $408.5M
- Positions
- 149
- As of
- June 30, 2026
#4,310 of 9,443 by 13F value · top 45.6%
Portfolio value QoQ: +7.7% 13F does not disclose cash
- Top 10 holdings weight
- 49.38%
- Top 25 holdings weight
- 71.52%
- Positions above 1%
- 26
- Effective number of positions
- 25.4
Based on 13F long-equity holdings only (cash, bonds, shorts not disclosed)
Turnover Q2 2026: 3.86% Est. buys $28,831,638 · sells $15,184,607
Median holding: 6.0 quarters Tracked Q4 2024–Q2 2026 · 84.2% still held
- New positions
- 15
- Increased
- 87
- Decreased
- 38
- Closed
- 10
On this page
- Sector breakdown How the portfolio splits across market sectors.
- Portfolio Every stock this institution reports holding, from its latest 13F.
- High-conviction bets The holdings this manager is most concentrated in.
- Biggest new bets Brand-new positions opened in the latest quarter.
- Top moves The biggest position increases and decreases this quarter.
- Exited positions Positions the manager fully sold out of last quarter.
Sector breakdown
Technology
6.3%
Industrials
2.3%
Communication Services
1.9%
Retail
1.6%
Healthcare
1.1%
Financial Services
0.7%
Consumer Discretionary
0.6%
Financials
0.4%
Consumer products
0.3%
Consumer Staples
0.3%
Energy
0.2%
Communications
0.2%
Materials
0.2%
Utilities
0.2%
Logistics & Transportation
0.1%
Other/Unmapped
83.7%
Full portfolio 149 positions
| Type | Streak | 8Q trend | |||||
|---|---|---|---|---|---|---|---|
| VOO | $56,764,318 | 13.90% | 82,649 | $3,587,285 | Up ×1 | ||
| IDMO | $25,821,338 | 6.32% | 428,286 | $3,196,253 | Up ×3 | ||
| SPYG | $22,706,751 | 5.56% | 190,829 | $1,477,394 | Down ×1 | ||
| DGRO | $18,405,483 | 4.51% | 242,848 | $1,006,609 | Up ×1 | ||
| GTO | $15,151,337 | 3.71% | 323,263 | $1,396,219 | Up ×2 | ||
| FBND | $14,741,705 | 3.61% | 324,065 | $3,019,147 | Up ×1 | ||
| FDVV | $14,187,868 | 3.47% | 235,327 | $897,548 | Up ×2 | ||
| QQQM Invesco NASDAQ 100 ETF | $13,236,771 | 3.24% | 43,690 | $1,444,608 | Down ×1 | ||
| JEPI | $11,055,337 | 2.71% | 195,739 | $574,862 | Up ×1 | ||
| VFMF | $9,657,148 | 2.36% | 54,569 | $1,848,999 | Up ×2 | ||
| HYGH | $8,631,899 | 2.11% | 99,664 | $223,707 | Up ×5 | ||
| VO | $8,604,972 | 2.11% | 106,801 | $-1,082,537 | Down ×1 | ||
| VYM | $7,282,338 | 1.78% | 46,082 | $87,556 | Down ×4 | ||
| CIBR First Trust NASDAQ Cybersecurity ETF | $7,262,833 | 1.78% | 80,833 | $1,037,930 | Down ×1 | ||
| IUSG iShares Core S&P U.S. Growth ETF | $6,544,264 | 1.60% | 34,793 | $872,415 | Up ×6 | ||
| ICLO | $6,317,186 | 1.55% | 246,958 | $166,092 | Up ×5 | ||
| AAPL Apple Inc. - Common Stock | $6,121,070 | 1.50% | 21,154 | $786,914 | Up ×5 | ||
| MLPX | $5,340,203 | 1.31% | 72,498 | $328,366 | Up ×5 | ||
| ADIV | $5,266,115 | 1.29% | 283,292 | $-27,735 | Down ×1 | ||
| NVDA NVIDIA Corporation - Common Stock | $5,253,589 | 1.29% | 26,256 | $168,605 | Up ×6 | ||
| USTB VictoryShares Short-Term Bond ETF | $4,982,947 | 1.22% | 98,438 | $1,381,770 | Up ×2 | ||
| XLP XLP | $4,901,430 | 1.20% | 59,004 | $224,560 | Up ×1 | ||
| DFAT | $4,801,781 | 1.18% | 68,695 | $630,396 | Up ×2 | ||
| FELC | $4,723,850 | 1.16% | 112,714 | $507,303 | Up ×6 | ||
| MSFT Microsoft Corporation - Common Stock | $4,380,961 | 1.07% | 11,745 | $-257,987 | Up ×5 | ||
| AIRR First Trust RBA American Industrial Renaissance ETF | $4,216,433 | 1.03% | 31,643 | $406,129 | Up ×5 | ||
| VIG | $3,987,578 | 0.98% | 16,852 | $372,985 | Up ×2 | ||
| SCHH | $3,892,996 | 0.95% | 164,400 | $237,060 | Up ×3 | ||
| AMZN Amazon.com, Inc. - Common Stock | $3,703,989 | 0.91% | 15,541 | $-63,605 | Up ×2 | ||
| SHY iShares 1-3 Year Treasury Bond ETF | $3,473,486 | 0.85% | 42,303 | $515,209 | Up ×5 | ||
| CAT Caterpillar, Inc. Common Stock | $3,401,849 | 0.83% | 3,195 | $831,410 | Down ×3 | ||
| JEPQ JPMorgan Nasdaq Equity Premium Income ETF | $3,287,618 | 0.80% | 53,492 | $268,636 | Up ×1 | ||
| VWO | $3,168,703 | 0.78% | 53,086 | $148,107 | Up ×6 | ||
| GOOGL Alphabet Inc. - Class A Common Stock | $2,836,002 | 0.69% | 7,936 | $291,296 | Up ×3 | ||
| FDN | $2,569,372 | 0.63% | 9,706 | $-32,354 | Down ×2 | ||
| VHT | $2,517,545 | 0.62% | 8,420 | $449,439 | Up ×1 | ||
| LLY Eli Lilly and Company Common Stock | $2,414,649 | 0.59% | 2,013 | $1,025,462 | Up ×2 | ||
| RSP | $2,209,040 | 0.54% | 10,382 | $339,533 | Up ×5 | ||
| SPYM | $2,203,152 | 0.54% | 25,070 | $111,229 | Down ×5 | ||
| AVGO Broadcom Inc. - Common Stock | $1,938,013 | 0.47% | 5,130 | $5,729 | Up ×4 | ||
| TSLA Tesla, Inc. - Common Stock | $1,918,777 | 0.47% | 4,562 | $269,099 | Up ×3 | ||
| FLBL | $1,675,593 | 0.41% | 73,106 | $-29,607 | Down ×2 | ||
| GOOG Alphabet Inc. - Class C Capital Stock | $1,645,133 | 0.40% | 4,656 | $102,607 | Up ×1 | ||
| QTUM Defiance Quantum ETF | $1,583,679 | 0.39% | 9,576 | $354,138 | Up ×1 | ||
| NFLX Netflix, Inc. - Common Stock | $1,553,521 | 0.38% | 21,758 | $-134,832 | Up ×4 | ||
| META Meta Platforms, Inc. - Class A Common Stock | $1,534,055 | 0.38% | 2,723 | $-122,663 | Up ×1 | ||
| SLV | $1,531,648 | 0.37% | 28,645 | $-279,966 | Up ×2 | ||
| TLT iShares 20+ Year Treasury Bond ETF | $1,522,461 | 0.37% | 17,617 | $262,238 | Up ×5 | ||
| COM | $1,520,953 | 0.37% | 46,655 | $149,161 | Up ×5 | ||
| FTNT Fortinet, Inc. - Common Stock | $1,404,548 | 0.34% | 9,143 | $573,675 | Down ×3 | ||
| AMAT Applied Materials, Inc. - Common Stock | $1,355,625 | 0.33% | 1,875 | $583,742 | Down ×1 | ||
| IXUS iShares Core MSCI Total International Stock ETF | $1,346,020 | 0.33% | 14,103 | $-60,248 | Down ×4 | ||
| IAUM | $1,332,533 | 0.33% | 33,305 | $-29,091 | Up ×5 | ||
| HYDB | $1,325,181 | 0.32% | 28,334 | Up ×1 | |||
| VXUS Vanguard Total International Stock ETF | $1,287,891 | 0.32% | 15,065 | $173,037 | Up ×5 | ||
| JPM JP Morgan Chase & Co. Common Stock | $1,214,787 | 0.30% | 3,711 | $44,795 | Up ×2 | ||
| XMMO | $1,211,737 | 0.30% | 7,122 | Up ×1 | |||
| FCLD | $1,161,316 | 0.28% | 29,900 | $104,165 | Down ×2 | ||
| AMD Advanced Micro Devices, Inc. - Common Stock | $1,154,092 | 0.28% | 1,987 | $377,441 | Down ×3 | ||
| BRKB | $1,140,422 | 0.28% | 2,279 | $151,855 | Up ×5 | ||
| HYG | $1,102,625 | 0.27% | 13,788 | $143,494 | Up ×6 | ||
| SPAB | $1,068,446 | 0.26% | 41,867 | $-11,553 | Down ×2 | ||
| VBR | $1,065,784 | 0.26% | 4,386 | $184,195 | Up ×5 | ||
| OMFL | $1,020,856 | 0.25% | 14,894 | $-5,669 | Down ×3 | ||
| MUB | $987,736 | 0.24% | 9,178 | $331 | Down ×4 | ||
| JMST | $985,575 | 0.24% | 19,325 | $966 | |||
| XOM Exxon Mobil Corporation Common Stock | $959,266 | 0.23% | 7,016 | $-5,080 | Up ×1 | ||
| UNH UnitedHealth Group Incorporated Common Stock (DE) | $940,501 | 0.23% | 2,263 | $3,964 | Down ×1 | ||
| SPDW | $910,144 | 0.22% | 18,062 | $17,403 | Down ×5 | ||
| VCIT Vanguard Intermediate-Term Corporate Bond ETF | $864,923 | 0.21% | 10,465 | $-4,215,431 | Down ×1 | ||
| SPEM | $852,221 | 0.21% | 16,459 | $7,581 | Down ×4 | ||
| HOOD Robinhood Markets, Inc. - Class A Common Stock | $840,748 | 0.21% | 8,384 | $547,116 | Up ×1 | ||
| GE GE Aerospace Common Stock | $826,706 | 0.20% | 2,212 | $187,924 | Up ×3 | ||
| HYD | $822,357 | 0.20% | 15,965 | $4,789 | |||
| WMT Walmart Inc. - Common Stock | $780,135 | 0.19% | 6,888 | $-61,195 | Up ×6 | ||
| ANET Arista Networks, Inc. Common Stock | $773,464 | 0.19% | 4,553 | $-7,561 | Down ×3 | ||
| COST Costco Wholesale Corporation - Common Stock | $761,586 | 0.19% | 814 | $40,029 | Up ×6 | ||
| PG Procter & Gamble Company (The) Common Stock | $727,267 | 0.18% | 4,960 | $45,185 | Up ×6 | ||
| PLTR Palantir Technologies Inc. - Class A Common Stock | $681,469 | 0.17% | 5,841 | $338,627 | Up ×2 | ||
| VEA | $669,708 | 0.16% | 9,399 | $19,601 | Up ×2 | ||
| MCD McDonald's Corporation Common Stock | $664,829 | 0.16% | 2,460 | $-20,389 | Up ×6 | ||
| DE Deere & Company Common Stock | $657,796 | 0.16% | 1,037 | $62,969 | Up ×1 | ||
| LIN Linde plc - Ordinary Shares | $633,626 | 0.16% | 1,221 | $12,931 | Down ×1 | ||
| NOW ServiceNow, Inc. Common Stock | $626,159 | 0.15% | 6,307 | $300,573 | Up ×1 | ||
| MOAT | $626,062 | 0.15% | 6,022 | $-392,031 | Down ×5 | ||
| ISTB iShares Core 1-5 Year USD Bond ETF | $613,417 | 0.15% | 12,713 | $-262,336 | Down ×3 | ||
| APH Amphenol Corporation Common Stock | $594,022 | 0.15% | 3,369 | $152,554 | Up ×2 | ||
| QQQ Invesco QQQ Trust, Series 1 | $583,505 | 0.14% | 792 | $86,528 | Up ×2 | ||
| LMT Lockheed Martin Corporation Common Stock | $575,180 | 0.14% | 1,129 | $-27,098 | Up ×2 | ||
| TXN Texas Instruments Incorporated - Common Stock | $572,294 | 0.14% | 1,920 | $210,526 | Up ×2 | ||
| GS Goldman Sachs Group, Inc. (The) Common Stock | $546,140 | 0.13% | 540 | $90,338 | Up ×4 | ||
| SHYG | $516,537 | 0.13% | 12,180 | $-1,487,319 | Down ×2 | ||
| PANW Palo Alto Networks, Inc. - Common Stock | $516,304 | 0.13% | 1,514 | $191,427 | Down ×2 | ||
| RTX RTX Corporation Common Stock | $504,411 | 0.12% | 2,659 | $-9,772 | Up ×2 | ||
| KO Coca-Cola Company (The) Common Stock | $489,412 | 0.12% | 6,022 | $78,646 | Up ×6 | ||
| VST Vistra Corp. Common Stock | $468,276 | 0.11% | 2,952 | $233,026 | Up ×1 | ||
| PHM PulteGroup, Inc. Common Stock | $464,044 | 0.11% | 3,382 | $81,080 | Up ×4 | ||
| V Visa Inc. | $444,444 | 0.11% | 1,295 | $88,632 | Up ×1 | ||
| JNJ Johnson & Johnson Common Stock | $444,072 | 0.11% | 1,749 | $68,419 | Up ×1 | ||
| BAC Bank of America Corporation Common Stock | $414,352 | 0.10% | 7,272 | $29,342 | Up ×4 | ||
| No matches | |||||||
Conviction holdings
Positions increased for 3+ consecutive quarters.
Share counts are as reported in 13F filings (not split-adjusted)
| Security | Value | % of portfolio | Streak |
|---|---|---|---|
| IDMO | $25,821,338 | 6.32% | up ×3 |
| HYGH | $8,631,899 | 2.11% | up ×5 |
| IUSG | $6,544,264 | 1.60% | up ×6 |
| ICLO | $6,317,186 | 1.55% | up ×5 |
| AAPL | $6,121,070 | 1.50% | up ×5 |
| MLPX | $5,340,203 | 1.31% | up ×5 |
| NVDA | $5,253,589 | 1.29% | up ×6 |
| FELC | $4,723,850 | 1.16% | up ×6 |
| MSFT | $4,380,961 | 1.07% | up ×5 |
| AIRR | $4,216,433 | 1.03% | up ×5 |
| SCHH | $3,892,996 | 0.95% | up ×3 |
| SHY | $3,473,486 | 0.85% | up ×5 |
| VWO | $3,168,703 | 0.78% | up ×6 |
| GOOGL | $2,836,002 | 0.69% | up ×3 |
| RSP | $2,209,040 | 0.54% | up ×5 |
Biggest new bets
New positions opened this quarter, largest first.
| Security | Value | Shares | % of portfolio |
|---|---|---|---|
| HYDB | $1,325,181 | 28,334 | 0.32% |
| XMMO | $1,211,737 | 7,122 | 0.30% |
| GLW | $306,516 | 1,200 | 0.08% |
| IBM | $274,742 | 977 | 0.07% |
| FICO | $243,735 | 204 | 0.06% |
| RBC | $224,777 | 349 | 0.06% |
| ADPV | $220,465 | 4,563 | 0.05% |
| DHI | $215,164 | 1,321 | 0.05% |
| SPSM | $213,552 | 3,703 | 0.05% |
| UBER | $213,449 | 2,958 | 0.05% |
| VGT | $212,268 | 1,776 | 0.05% |
| REGN | $211,229 | 339 | 0.05% |
| Q | $210,999 | 1,292 | 0.05% |
| LRCX | $208,432 | 481 | 0.05% |
| FTHI | $201,366 | 8,443 | 0.05% |
Top movers (QoQ)
| Security | Action | Shares Δ | Value Δ |
|---|---|---|---|
| VOO | Bought more | +1K | +$3.6M |
| IDMO | Bought more | +49K | +$3.2M |
| FBND | Bought more | +69K | +$3.0M |
| VFMF | Bought more | +8K | +$1.8M |
| SHYG | Trimmed | -35K | -$1.5M |
| SPYG | Trimmed | -1K | +$1.5M |
| QQQM | Trimmed | -591 | +$1.4M |
| GTO | Bought more | +32K | +$1.4M |
| USTB | Bought more | +27K | +$1.4M |
| VO | Trimmed | -19K | -$1.1M |
1 position hidden (data completeness check)
Exited positions
Includes corporate events (mergers, delistings) — not all exits are sells
Closed positions reflect 13F reporting changes; for index managers these are often mechanical (delisting, M&A, index rebalancing), not active decisions.
| Security | Quarter | Shares before | Value before | Price since exit |
|---|---|---|---|---|
| JMEE | June 30, 2026 | 19,695 | $1,433,205 | No longer tracked |
| PSN | March 31, 2026 | 12,749 | $873,434 | -15.0% |
| RDDT | Dec. 31, 2025 | 3,368 | $697,850 | -35.5% |
| DRI | Dec. 31, 2025 | 3,254 | $628,608 | 19.5% |
| NET | June 30, 2026 | 3,068 | $628,357 | 15.9% |
| NKE | June 30, 2026 | 7,878 | $366,156 | -1.1% |
| CAG | Sept. 30, 2025 | 17,178 | $333,253 | -11.4% |
| CRM | June 30, 2026 | 1,593 | $296,735 | 31.3% |
| CASY | June 30, 2026 | 371 | $285,095 | 4.1% |
| TMO | June 30, 2026 | 539 | $283,525 | 23.6% |
| MARA | Sept. 30, 2025 | 13,741 | $263,003 | -42.4% |
| JD | Dec. 31, 2025 | 6,905 | $244,437 | 1.6% |
| MO | June 30, 2026 | 3,765 | $243,257 | -7.9% |
| BTU | June 30, 2026 | 9,426 | $242,437 | 16.3% |
| SOFI | March 31, 2026 | 11,615 | $241,011 | 15.8% |
| DON | June 30, 2025 | 4,852 | $218,194 | No longer tracked |
| EMB | June 30, 2026 | 2,136 | $206,269 | |
| DD | Dec. 31, 2025 | 2,585 | $206,045 | 247.6% |
| DDWM | March 31, 2026 | 4,429 | $203,136 | No longer tracked |
| SPY | Dec. 31, 2025 | 303 | $202,618 | No longer tracked |
| TM | March 31, 2026 | 831 | $200,595 | -7.0% |
| RQI | Dec. 31, 2025 | 11,125 | $138,506 | 8.1% |
| BULL | March 31, 2026 | 12,500 | $83,500 | 104.5% |
| UP | June 30, 2026 | 20,041 | $7,816 | -44.7% |
| DFAT | March 31, 2025 | 56,288 | $3,134 | No longer tracked |
| XBI | March 31, 2025 | 15,786 | $1,466 | No longer tracked |
| ANETXXXX | March 31, 2025 | 2,690 | $310 | No longer tracked |
| AMAT | March 31, 2025 | 1,534 | $273 | 240.4% |
| NOW | March 31, 2025 | 252 | $266 | -18.6% |
| DGRW | June 30, 2025 | 2,760 | $224 | |
| F | March 31, 2025 | 21,917 | $214 | 39.4% |
| VCLT | March 31, 2025 | 2,826 | $208 |