Asset Planning,Inc

CIK 2048547 · View on SEC EDGAR ↗

Portfolio value
$142.9M
#7,543 of 9,443 by 13F value · top 79.9%
Positions
334
As of
June 30, 2026

Portfolio value QoQ: +9.1% 13F does not disclose cash

Top 10 holdings weight
53.49%
Top 25 holdings weight
70.86%
Positions above 1%
22
Effective number of positions
23.8

Based on 13F long-equity holdings only (cash, bonds, shorts not disclosed)

Turnover Q2 2026: 2.3% Est. buys $3,143,463 · sells $4,624,276

Median holding: 7.0 quarters Tracked Q4 2024–Q2 2026 · 81.5% still held

New positions
42
Increased
96
Decreased
41
Closed
7
On this page

Performance vs S&P 500

Tracked Q4 2024–Q2 2026
+21.8%
S&P 500 total return (same window)
+28.1%
Excess return
-6.2%

Annualized: +14.1% · S&P 500: +18.0%

Approximates a buy-and-hold portfolio built from quarterly SEC 13F snapshots. Excludes cash, short positions, options/derivatives, and non-13(f) securities — reflects the disclosed long-equity book only, not total fund AUM. SEC filing lag is up to 45 days; this is not a real-time-copyable timing.

Priceable coverage: 96.5% · Options excluded: 0.0%

Sector breakdown

Healthcare
16.6%
Retail
15.9%
Technology
14.7%
Industrials
13.4%
Real Estate
7.0%
Consumer Discretionary
6.0%
Utilities
5.3%
Financials
3.6%
Consumer Staples
3.1%
Communication Services
2.9%
Energy
2.7%
Telecommunication
1.6%
Financial Services
1.6%
Consumer products
1.0%
Communications
0.8%
Materials
0.4%
Logistics & Transportation
0.0%
Packaging
0.0%
Diversified Consumer Services
0.0%
Paper & Forest
0.0%
Other/Unmapped
3.3%

Full portfolio 334 positions

Type Streak 8Q trend
LLY Eli Lilly and Company Common Stock $15,868,459 11.10% 13,230 $3,459,933 Down ×6
AMZN Amazon.com, Inc. - Common Stock $14,558,999 10.19% 61,085 $1,374,050 Down ×6
TDG Transdigm Group Incorporated Common Stock $11,676,123 8.17% 8,766 $1,210,025 Down ×3
AAPL Apple Inc. - Common Stock $8,873,734 6.21% 30,667 $1,005,581 Down ×3
COST Costco Wholesale Corporation - Common Stock $6,123,012 4.28% 6,545 $-1,265,880 Down ×1
NVDA NVIDIA Corporation - Common Stock $4,758,312 3.33% 23,781 $695,524 Up ×2
WELL Welltower Inc. Common Stock $4,642,168 3.25% 20,453 $666,676 Up ×2
MCD McDonald's Corporation Common Stock $3,459,814 2.42% 12,799 $-594,965 Down ×1
MO Altria Group, Inc. $3,408,270 2.38% 47,370 $168,304 Down ×6
O Realty Income Corporation Common Stock $3,078,980 2.15% 49,693 $281,966 Up ×3
EW Edwards Lifesciences Corporation Common Stock $2,385,108 1.67% 26,366 $285,936 Up ×2
VZ Verizon Communications Inc. Common Stock $2,070,171 1.45% 48,894 $-456,524 Down ×6
GOOG Alphabet Inc. - Class C Capital Stock $1,942,374 1.36% 5,497 $380,473 Up ×4
MSFT Microsoft Corporation - Common Stock $1,903,053 1.33% 5,102 $9,189 Down ×1
SRE DBA Sempra Common Stock $1,873,042 1.31% 20,203 $-80,227 Up ×3
CVX Chevron Corporation Common Stock $1,662,645 1.16% 10,030 $-363,162 Up ×2
BRKB $1,564,219 1.09% 3,126 $-158,984 Down ×3
SBUX Starbucks Corporation - Common Stock $1,536,777 1.08% 15,038 $181,472 Down ×2
CB Chubb Limited Common Stock $1,498,267 1.05% 4,397 $33,330 Down ×1
NFLX Netflix, Inc. - Common Stock $1,479,408 1.04% 20,720 $-613,778 Down ×1
AMD Advanced Micro Devices, Inc. - Common Stock $1,467,379 1.03% 2,526 $953,515
CAT Caterpillar, Inc. Common Stock $1,445,832 1.01% 1,358 $569,878 Up ×6
PG Procter & Gamble Company (The) Common Stock $1,364,867 0.96% 9,308 $29,135 Up ×3
MA Mastercard Incorporated Common Stock $1,329,197 0.93% 2,588 $-26,381 Down ×1
XOM Exxon Mobil Corporation Common Stock $1,300,643 0.91% 9,513 $52,939 Up ×5
SO Southern Company (The) Common Stock $1,267,345 0.89% 13,242 $25,278 Up ×6
JNJ Johnson & Johnson Common Stock $1,199,282 0.84% 4,722 $-21,994 Down ×1
CSCO Cisco Systems, Inc. - Common Stock $1,190,879 0.83% 10,139 $405,592 Up ×2
C Citigroup, Inc. Common Stock $1,129,477 0.79% 8,070 $214,258
EIX Edison International Common Stock $1,106,699 0.77% 14,865 $92,205 Up ×1
RCL Royal Caribbean Cruises Ltd. Common Stock $1,047,849 0.73% 3,300 $139,755
BMY Bristol-Myers Squibb Company Common Stock $1,001,564 0.70% 17,382 $-79,702 Down ×5
TSLA Tesla, Inc. - Common Stock $993,036 0.69% 2,361 $136,896 Up ×2
ED Consolidated Edison, Inc. Common Stock $984,463 0.69% 8,899 $-21,096 Up ×3
LMT Lockheed Martin Corporation Common Stock $974,141 0.68% 1,912 $-120,668 Up ×3
JPM JP Morgan Chase & Co. Common Stock $925,320 0.65% 2,827 $95,259 Up ×4
RTX RTX Corporation Common Stock $898,848 0.63% 4,738 $-61,179 Down ×1
HD Home Depot, Inc. (The) Common Stock $777,167 0.54% 2,204 $139,032 Up ×2
WM Waste Management, Inc. Common Stock $762,125 0.53% 3,419 $-20,728 Up ×6
ABBV AbbVie Inc. Common Stock $749,122 0.52% 2,977 $164,930 Up ×6
VIK Viking Holdings Ltd Ordinary Shares $684,018 0.48% 6,535 $233,218 Up ×1
NEE NextEra Energy, Inc. Common Stock $570,412 0.40% 6,499 $-30,212 Up ×2
SPG Simon Property Group, Inc. Common Stock $566,953 0.40% 2,535 $94,099
MAR Marriott International - Class A Common Stock $561,444 0.39% 1,515 $-17,470 Down ×1
KO Coca-Cola Company (The) Common Stock $555,935 0.39% 6,841 $39,137 Up ×1
MU Micron Technology, Inc. - Common Stock $510,117 0.36% 442 $370,653 Up ×2
QCOM QUALCOMM Incorporated - Common Stock $466,745 0.33% 2,526 $142,524 Up ×4
WMT Walmart Inc. - Common Stock $444,344 0.31% 3,923 $-19,319 Up ×2
HON Honeywell International Inc. - Common Stock $441,979 0.31% 1,974 $-429,571 Down ×1
IBM International Business Machines Corporation Common Stock $439,882 0.31% 1,564 $61,060 Up ×4
DUK Duke Energy Corporation (Holding Company) Common Stock $437,923 0.31% 3,460 $-14,353 Up ×6
Unknown issuer (CUSIP: 43849R105) $436,412 0.31% 1,974 Up ×1
TSM Taiwan Semiconductor Manufacturing Company Ltd. $432,201 0.30% 905 $84,112 Down ×1
HOOD Robinhood Markets, Inc. - Class A Common Stock $428,196 0.30% 4,270 $132,285
UNP Union Pacific Corporation Common Stock $420,266 0.29% 1,545 $47,223 Up ×2
PANW Palo Alto Networks, Inc. - Common Stock $399,334 0.28% 1,171 $211,599
SBRA Sabra Health Care REIT, Inc. - Common Stock $393,634 0.28% 20,176 $5,650
HNT $393,575 0.28% 1,785 $-139,000 Down ×1
PSA Public Storage Common Stock $391,716 0.27% 1,231 $61,465 Up ×6
GD General Dynamics Corporation Common Stock $388,206 0.27% 1,096 $12,271 Up ×1
IRM Iron Mountain Incorporated (Delaware)Common Stock REIT $378,930 0.27% 3,000 $72,510
META Meta Platforms, Inc. - Class A Common Stock $373,542 0.26% 663 $-5,837
CSX CSX Corporation - Common Stock $336,439 0.24% 7,078 $25,535 Down ×1
CVS CVS Health Corporation Common Stock $328,661 0.23% 3,177 $117,151 Up ×1
SNA Snap-On Incorporated Common Stock $325,944 0.23% 810 $-40,908 Down ×1
MRK Merck & Company, Inc. Common Stock (new) $315,118 0.22% 2,452 $23,116 Up ×3
BAC Bank of America Corporation Common Stock $309,511 0.22% 5,432 $45,654 Up ×6
V Visa Inc. $291,166 0.20% 849 $34,957 Up ×2
WFC Wells Fargo & Company Common Stock $284,753 0.20% 3,446 $11,791 Up ×6
TJX TJX Companies, Inc. (The) Common Stock $281,283 0.20% 1,857 $-14,475 Up ×6
TGT Target Corporation Common Stock $275,456 0.19% 2,109 $20,936 Up ×1
ENB Enbridge Inc Common Stock $270,078 0.19% 4,982 $49,075 Up ×2
AMGN Amgen Inc. - Common Stock $268,726 0.19% 742 $8,231 Up ×6
CRDO Credo Technology Group Holding Ltd - Ordinary Shares $266,511 0.19% 980 Up ×1
FTNT Fortinet, Inc. - Common Stock $265,302 0.19% 1,727 $124,172
Unknown issuer (CUSIP: G42089113) $265,254 0.19% 3,300 $19,569
Unknown issuer (CUSIP: K7314N152) $246,891 0.17% 5,150 $53,953 Down ×1
DIS Walt Disney Company (The) Common Stock $241,849 0.17% 2,513 $-34,291 Down ×6
TMO Thermo Fisher Scientific Inc Common Stock $240,373 0.17% 479 $54,032 Up ×1
VTR Ventas, Inc. Common Stock $237,535 0.17% 2,675 $19,857 Up ×6
ABT Abbott Laboratories Common Stock $236,440 0.17% 2,606 $-52,318 Down ×1
PLTR Palantir Technologies Inc. - Class A Common Stock $225,173 0.16% 1,930 $8,679 Up ×1
BTC $224,468 0.16% 8,650 $-34,946
GEV GE Vernova Inc. Common Stock $222,499 0.16% 189 $108,742 Up ×2
DNP DNP Select Income Fund, Inc. Common Stock $219,577 0.15% 20,350 $10,202 Up ×6
CWT California Water Service Group Common Stock $218,925 0.15% 4,500 $14,895
JXXXX $216,800 0.15% 1,721 $-1,554 Up ×6
INTC Intel Corporation - Common Stock $209,462 0.15% 1,500 $147,675 Up ×2
CEG Constellation Energy Corporation - Common Stock When-Issued $206,890 0.14% 833 $2,494 Up ×2
AJG Arthur J. Gallagher & Co. Common Stock $206,813 0.14% 901 $-55,340 Down ×1
BTI British American Tobacco Industries, p.l.c. Common Stock ADR $199,361 0.14% 3,228 $10,620
PNFP Pinnacle Financial Partners, Inc. - Common Stock $190,445 0.13% 1,888 $28,661 Up ×6
TXN Texas Instruments Incorporated - Common Stock $189,526 0.13% 636 $66,395 Up ×6
CTVA Corteva, Inc. Common Stock $185,905 0.13% 2,195 $-5,792 Down ×1
PSX Phillips 66 Common Stock $183,886 0.13% 1,088 $-13,782 Up ×6
GLW Corning Incorporated Common Stock $178,882 0.13% 700 $90,466 Up ×2
SYY Sysco Corporation Common Stock $177,608 0.12% 2,125 $26,032
BA Boeing Company (The) Common Stock $177,505 0.12% 820 $14,300
TD Toronto Dominion Bank (The) Common Stock $164,014 0.11% 1,351 $37,982
PFE Pfizer, Inc. Common Stock $162,179 0.11% 6,735 $-28,965 Down ×4

Conviction holdings

Positions increased for 3+ consecutive quarters.

Share counts are as reported in 13F filings (not split-adjusted)

Security Value % of portfolio Streak
O $3,078,980 2.15% up ×3
GOOG $1,942,374 1.36% up ×4
SRE $1,873,042 1.31% up ×3
CAT $1,445,832 1.01% up ×6
PG $1,364,867 0.96% up ×3
XOM $1,300,643 0.91% up ×5
SO $1,267,345 0.89% up ×6
ED $984,463 0.69% up ×3
LMT $974,141 0.68% up ×3
JPM $925,320 0.65% up ×4
WM $762,125 0.53% up ×6
ABBV $749,122 0.52% up ×6
QCOM $466,745 0.33% up ×4
IBM $439,882 0.31% up ×4
DUK $437,923 0.31% up ×6

Biggest new bets

New positions opened this quarter, largest first.

Security Value Shares % of portfolio
Unknown issuer (CUSIP: 43849R105) $436,412 1,974 0.31%
CRDO $266,511 980 0.19%
ELV $66,904 173 0.05%
Unknown issuer (CUSIP: 84615Q103) $66,294 388 0.05%
CNQ $35,550 900 0.02%
XEL $24,090 300 0.02%
NWE $21,685 303 0.02%
NEM $18,680 200 0.01%
B $18,365 500 0.01%
DBO $17,650 1,000 0.01%
DTE $16,761 110 0.01%
BUCK $14,242 608 0.01%
UNTC $13,768 440 0.01%
Unknown issuer (CUSIP: 71531U102) $13,144 400 0.01%
BB $12,650 1,000 0.01%

Top movers (QoQ)

Security Action Shares Δ Value Δ
LLY Trimmed -261 +$3.5M
AMZN Trimmed -2K +$1.4M
COST Trimmed -870 -$1.3M
TDG Trimmed -265 +$1.2M
AAPL Trimmed -336 +$1.0M
AMD Price move only +0 +$954K
NVDA Bought more +485 +$696K
WELL Bought more +345 +$667K
NFLX Trimmed -1K -$614K
MCD Trimmed -248 -$595K

Exited positions

Includes corporate events (mergers, delistings) — not all exits are sells

Closed positions reflect 13F reporting changes; for index managers these are often mechanical (delisting, M&A, index rebalancing), not active decisions.

SecurityQuarter Shares before Value before Price since exit
UHAL Dec. 31, 2025 6,480 $369,814 46.0%
BACPRP June 30, 2025 15,806 $275,022 No longer tracked
STZ March 31, 2025 611 $135,036 -28.4%
CMG Dec. 31, 2025 3,320 $130,111 -5.3%
COOP Dec. 31, 2025 500 $105,395 No longer tracked
PNFPP June 30, 2025 4,323 $104,187 No longer tracked
PSLV June 30, 2026 3,500 $85,365 No longer tracked
BACPRO June 30, 2025 4,158 $76,872 No longer tracked
DHR June 30, 2026 290 $54,984 10.3%
CAG March 31, 2025 1,900 $52,725 -40.0%
BFB March 31, 2026 1,750 $45,605 No longer tracked
GS Dec. 31, 2025 50 $39,818 16.0%
EXAS March 31, 2026 388 $39,405 No longer tracked
WFCPRD June 30, 2025 2,135 $37,744 No longer tracked
CALY March 31, 2025 4,155 $32,658 148.1%
WY Dec. 31, 2025 1,280 $31,731 2.9%
CAE March 31, 2025 1,200 $30,456 5.4%
XLU March 31, 2025 390 $29,519 No longer tracked
GLDM June 30, 2025 474 $29,336 No longer tracked
TTC June 30, 2025 385 $28,009 38.8%
TMHC Dec. 31, 2025 400 $26,404 No longer tracked
KKR June 30, 2026 257 $23,767 20.4%
KMI Dec. 31, 2025 721 $20,425 18.6%
CLX March 31, 2026 200 $20,166 4.1%
CTRA June 30, 2026 529 $18,592 No longer tracked
AFRM March 31, 2025 292 $17,783 67.6%
ARCC March 31, 2026 700 $14,161 10.5%
FAF March 31, 2026 213 $13,087 22.2%
LYB March 31, 2025 160 $11,901 -4.4%
PHDG June 30, 2025 325 $11,856 No longer tracked
WBA Sept. 30, 2025 1,000 $11,479 No longer tracked
EMN March 31, 2026 172 $11,007 -1.8%
BPYPO June 30, 2025 794 $10,967 1.9%
JWN June 30, 2025 440 $10,762 No longer tracked
TCEHY March 31, 2025 200 $10,636 No longer tracked
NNN March 31, 2025 253 $10,354 8.2%
SCL March 31, 2025 160 $10,352 18.0%
RXO March 31, 2025 400 $9,536 19.8%
LNTH March 31, 2025 100 $8,946 2.8%
RVTY June 30, 2026 101 $8,809 8.8%
QEFA June 30, 2025 111 $8,764 No longer tracked
VLTO June 30, 2026 96 $8,488 11.7%
BCX March 31, 2025 34 $7,694 36.3%
CPXXXX March 31, 2025 100 $7,237 No longer tracked
ABNB June 30, 2026 57 $7,198 30.7%
ALGN June 30, 2025 40 $6,354 -8.8%
RPV June 30, 2025 65 $6,003 No longer tracked
RPG June 30, 2025 150 $5,738 No longer tracked
HE June 30, 2025 500 $5,475 11.2%
MXL March 31, 2026 300 $5,229 290.8%
YUM June 30, 2025 33 $5,193 -0.9%
CODI Dec. 31, 2025 750 $4,965 147.1%
ADSK March 31, 2025 15 $4,434 -3.4%
SNAP March 31, 2025 400 $4,308 -41.1%
ISRG Dec. 31, 2025 9 $4,025 -28.9%
IREN March 31, 2026 100 $3,770 16.1%
ACHR March 31, 2026 500 $3,760 20.6%
GYLD March 31, 2025 240 $2,947 10.8%
CHKEL March 31, 2026 24 $2,392 No longer tracked
ZVRA Dec. 31, 2025 215 $2,045 33.2%
SB March 31, 2025 535 $1,910 121.5%
YUMC June 30, 2025 33 $1,718 6.6%
DOW March 31, 2026 64 $1,496 -23.3%
PLUG March 31, 2025 700 $1,491 59.6%
AZPN March 31, 2025 5 $1,248 No longer tracked
LCTX March 31, 2025 2,036 $1,023 No longer tracked
NAT March 31, 2025 357 $893 183.9%
EYENXXXX March 31, 2025 5,000 $730 No longer tracked
CAR March 31, 2025 9 $725 83.5%
WULF March 31, 2025 78 $441 446.7%
NTLA March 31, 2025 37 $431 75.9%
OGN Dec. 31, 2025 20 $214 91.4%
CHGG March 31, 2025 83 $134 21.7%
FSRNQ June 30, 2025 50 $0 No longer tracked
SODA June 30, 2025 52 $0 No longer tracked